Robert Ekberg Email & Phone Number

Wakefield, Massachusetts, United States

Support a POD of 3 Members: Collaborate with a dedicated team of three professionals to manage and grow our collective book of business. Ensure alignment on goals, strategies, and client expectations while fostering a collaborative environment through shared insights, best practices, and market trends.Develop Comprehensive Marketing Strategies: Partner with automotive dealers to create tailored marketing strategies for both high-funnel (awareness and consideration) and low-funnel (conversion and retention) campaigns, recommending optimal tactics that drive engagement and sales.Analyze Market Trends: Conduct in-depth analyses of market trends and dealer performance data to identify growth opportunities. Utilize insights to inform strategy development and provide actionable recommendations to clients.Manage Publisher Platforms: Leverage expertise in digital marketing platforms, including Google Ads, Microsoft Advertising, The Trade Desk, GA4 (Google Analytics 4), and Meta Ads. Oversee campaign setup, optimization, and performance analysis to maximize ROI and achieve client objectives while staying current with platform updates and industry trends.Manage PPC and CPM Campaigns: Oversee the planning, execution, and optimization of pay-per-click (PPC) and cost-per-thousand-impressions (CPM) campaigns. Utilize data analytics to track performance, adjust bidding strategies, and maximize ROI while ensuring alignment with client goals.Manage SEO Initiatives: Lead website optimization efforts by conducting audits and analyses to identify areas for improvement. Develop and implement effective SEO strategies to enhance organic search visibility, drive traffic, and improve overall site performance, aligning with best practices and evolving algorithms.

Wakefield, Massachusetts, United States

Wakefield, Massachusetts, United States

Boston, Massachusetts

Educatius International provides academic programs for international students aspiring to study abroad in the USA, Canada, and 12 other countries. Our high-quality offerings blend rigorous academics with a supportive living environment, catering to various needs from top preparatory boarding schools to semester experiences with host families.Responsibilities:Led the coordination and creation of the annual Educatius Group US and Canada Student Yearbooks.Distributed nearly 10,000 school catalogs to over 15 countries annually.Authored SEO-rich blog articles, including “J1 vs F1 High School Programs” and “The Difference Between AP and IB Programs.”Managed content for the website and in-house CRM using Sitecore.Developed and coordinated the Educatius Student Ambassador/Influencer Blogger Program.Created promotional materials in Adobe InDesign and Photoshop.Managed and grew social media channels organically by 15%.Launched email marketing campaigns targeting a distribution list of 3,000 agents.Coordinated digital advertising through Google Ads.

Worcester

Founded in 2001, Barton Associates is a leading national Physician, Physician Assistant, Dentist, and Nurse Practitioner staffing firm. With a staff of over 400 employees and eight offices (with more on the horizon), Barton Associates has the experienced team, resources, and scale needed to help hospitals, practices, and companies across the U.S. efficiently solve both long term and short term (locum tenens) staffing challengesResponsibilities • Advertised Barton Associates by contacting CEOs and COOs of large hospitals and healthcare networks. • Consulted past and present clients about the benefits of using Barton Associates' “locum tenens” by supplying marketing material. • Responsible for reporting and tracking prospective clients on daily audit charts and personal databases. • Managing assignments and personalities of the clients while “locum tenen” are on assignments across the country.

Needham Ma

A radio station located in Needham, Massachusetts, Global Echoes plays a wide variety of international music and broadcasts original programming. Some of the station's programs include Grecian Echoes, The Historians, Arminian Echoes, Irish Echoes, Haitian Echoes, along with other programs catered to local ethnic communities. Responsibilities: • Wrote commercial spots for local sponsors of the radio stations, included “Norwood Travel Agency” and “Sophia’s Pantry.”• Wrote news reports featured on the radio station every Wednesday and Friday. • Create content to be used on social media, such as creating daily posts on Instagram and content calendars to be used on a monthly schedule. • Using Audacity, audio program, to record and edit commercials and bi-weekly news reports. • Generated content for weekly posts on Instagram and Facebook• Responsible for the daily operations of the radio station, including changing music schedule for “Echoes” programs.

Framingham, Massachusetts

• Responsible for inventorying safe and tills every morning.• Depositing money into bank.• Work with managers to create daily report/summary.• Work with customers to load and unload heavy materials from their vehicles • Acted as a point of contact for customers entering and leaving the store.

Weston, Massachusetts

Framingham, Massachusetts

• Generated ideas for week-long social media campaigns such as “Flat Gronk” and a “One Mission Fashion Show” to gain more followers on Facebook and Twitter • Helped to increase “Likes” on Facebook Page by 6%, follows on Twitter by 5% • Created a long-term social media project called “Flat Gronk” to promote One Mission’s cause • Created a list of bloggers to contact about promoting One Mission • Wrote tweets and Facebook posts on social media pages promoting “Run for One Mission” events • Wrote blurbs on The Patch to promote One Missions race team for the Falmouth Road Race • Worked and organized “Late Day Registration” table during Buzz Off: Gillette Stadium event

Whitinsville, Massachusetts

Bachelor Of Arts - Ba, Mass Communication/Media Studies, 3.92

Activities and Societies: Swimming, Student Athletic Advisor CouncilTwo-time Swim Team Captain Three-time SAAC team representative

Education record

Activities and Societies: NGHS Swim Team, Honors Society, Tennis Team