Robert G. Email & Phone Number

Bucharest, Ro

Bucharest, Romania

Bucureşti, România

• Taking part in orchestrating the successful implementation of global communications campaigns, contributing to increased awareness and lead generation initiatives.• Play a part in the first-ever marketing automation campaign within the company, surpassing the company's average awareness KPIs.• Demonstrated a proactive approach by regularly administering and enhancing the SharePoint portal, Intranet pages, and the external website content to boost user experience.• Took charge of managing the editorial calendar and shared communication mailboxes, ensuring a streamlined communication process.• Played a pivotal role in the creation and publication of compelling articles, videos, and organizational announcements, complete with tailored communication plans.• Laid the groundwork for the ABB Motion Services division's social media strategy, setting the stage for future success.• Drove the management of ABB Motion's social media channels, including LinkedIn, Twitter, Smarp, and Yammer, covering strategy development, content creation, planning, execution, and comprehensive reporting.• Implemented a robust tracking system to measure the impact of global initiatives and channel usage (social media, web, events, campaigns), providing detailed quarterly reports to the Head of Communication.• Stakeholder Management - Excellently managed relationships with key stakeholders, collaborating closely with local Communications Managers/Directors from various countries, cross-functional division teams (Marketing, Social media, PR, Brand, Marketing Automation, Web, Sales, Procurement), and external partners such as agencies, trade media, and event organizers.

Bucharest, Romania

• Strategic B2B Event Leadership: Orchestrated a high-impact B2B event hosting over 350 guests, including top executives from key players in the oil and gas industry. This achievement was accomplished through collaboration with an event management company, the Eastern Europe KAM, and the Managing Director for Eastern and Central Europe.• Brand Stewardship: Maintained a vigilant focus on Schlumberger's brand and identity, ensuring its consistent and accurate representation across all activities and materials.• CSR Initiative Implementation: Generating Corporate Social Responsibility initiatives that played a pivotal role in shaping and enhancing the event's impact and resonance.• Strategic Collaborator: Provided invaluable support to 16 product line managers and worked closely with the sales department to craft top-tier materials and content tailored to the event's specific goals.• Effective Communication: Showcased adeptness in fostering open and productive communication channels, engaging effectively with a wide range of individuals and personalities, thereby enhancing teamwork and project outcomes.• Project Management Expertise: Successfully managed various projects, encompassing internal events, receptions, and office management tasks.

Bucharest, Romania

• Collaborative Event Planning: Co-organizing a dynamic event, "Red Bull Neymar Jr. 5", in partnership with Red Bull. This collaboration aimed to boost awareness of the Penny Market brand and its private label products.• Budget Adaptation Skills: Worked on adapting the event budget to effectively promote the Penny Market brand and its products, gaining valuable experience in financial decision-making within a real-world marketing context.• TV Spot Exposure: Had the opportunity to observe and learn about the creation and implementation of TV spots, obtaining valuable insights about the advertising process.• Retail Market Insights: Gained a perspective on the intricacies of the retail market, which deepened my understanding of how marketing strategies are tailored to this industry.• Social Media Skills: Assisted in social media content creation and planning, contributing to the company's online presence and learning firsthand about the importance of engaging with the digital audience.• Continuous Learning: Actively deepened the knowledge acquired during my college education, ensuring that I remained at the forefront of industry trends and best practices, bringing fresh insights and innovation to the team.

Master'S Degree, Marketing Si Comunicare In Afaceri

Bachelor'S Degree, Marketing