Experienced consultant, manager and project leader on digitization, digital transformation, e-commerce and omni-channel business. Lead organizations into digital business from creating the digital strategy, design the technical landscape and implement the solutions. Manage IT and digitization programs over the full lifecycle including budget responsibility and team leadership.Selected knowledge and experience:• Developing and implementing concepts for digital business models for diverse sectors, including technical concepts, setups and configuration of systems (pre-alpha to release versions).• Driving ideas, market potential analyses and evaluation of business models, products, technologies and markets for strategy development at C-level.• Conceptualize and implement price calculators and pricing tools. • Planned and implemented initial rollouts, launches, relaunches and upgrades of shops and websites including project controlling, change requests, test runs, and golive.• Designed and executed accompanying digital marketing concepts across all relevant channels and partner sites.• Responsibility for annual and project budgets.• Selected and negotiated a technical level with agencies and project service providers including contract drafting and technical briefings.• Lead and coordinated interdisciplinary and project teams deployed in several locations.
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Head Of E-Commerce & Digital ChannelsProdono Gmbh Aug 2022 - Mar 2024• Responsible for project management of shop, digital business and user experience of company across all categories, customer groups and territories.• Lead and coordinate of several teams.• Launched and since then continuously improve a mega shop including price calculator with over 400 print types and 120.000 articles, data migration from Magento to Shopware, over 800 categories, article interfaces to suppliers.• Completed mega shop project within very ambitious time and budget plan.• New mega shop achieves annual sales increases. -
Head Of E-Commerce & Digital ChannelsProdono Gmbh Feb 2017 - Jul 2022• Responsible for project management of shop, digital business and user experience of company across all categories, customer groups and territories.• Lead and coordinate of several teams.• Launched and since then continuously improve a mega shop including price calculator with over 400 print types and 120.000 articles, data migration from Magento to Shopware, over 800 categories, article interfaces to suppliers.• Completed mega shop project within very ambitious time and budget plan.• New mega shop achieves annual sales increases. -
Head Of Digital Marketing / User Experience & It Project ManagerLeu Energie Gmbh & Co. Kg Jun 2014 - Jul 2022Hof, Bayern, Deutschland• Oversee strategic and operational digital marketing including leadership and coordination of several teams of internal and external consultants and experts.• Conceptualized and implemented data-driven branding.• Planned, created technical and business solutions and managed 6 re-launches of 3 shops, 8 re-launches of 3 portals, 10 re-launches of 5 websites, and 4 launches of 4 portals.• Conceptualized and implemented price calculators for all shops, categories and customer target groups.• Created and implemented data-driven info architectures and content production • Conceptualized and implemented B2B portal for white-label B2C sub-portals.
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Freelance Consultant For E-Commerce & DigitizationRobert Hartmann Jan 2000 - Dec 2017Hof, Bayern, Deutschland• Services offered by a full-service internet agency• Online shop for digitization services• Advice on process optimization• Other various IT projects in the field of digitization
Robert Hartmann Education Details
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Sales And Engineering
Frequently Asked Questions about Robert Hartmann
What is Robert Hartmann's role at the current company?
Robert Hartmann's current role is Head of E-Commerce & Digital Channels.
What schools did Robert Hartmann attend?
Robert Hartmann attended Hochschule Hof, University Of Applied Sciences.
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