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INDUSTRY EXPERIENCE: APPLICATION DEVELOPMENT, SALES, MARKETING, CALL & MAIL CENTER, TOURISM, AIR & CRUISE TRAVEL, SERVICE, RESTAURANT, AVIATION, REAL ESTATE, HEALTHCARE, BEVERAGES, CPG, DG, RETAIL, GOVERNMENT, FINANCE, COMPUTER, etc.KEY SKILLS: COMPETITIVE INTELLIGENCE, MARKET ANALYTICS & DATA INTERPRETATION, SURVEYS, SALES, MARKETING, MANAGEMENT, DATA WAREHOUSING, DATA MINING, ROI, NATIONAL & INTERNATIONAL ACCOUNT MANAGEMENT, TEAM-BUILDING & MOTIVATION, PUBLIC SPEAKING, COMMUNICATION, & TRAINING.Specialties: Visionary, Strategic Planning, Translating Vision into Practical Execution, Econometrics, Statistics.Data: Visual Studio 2008, 2010, 2012 - SSIS, SSRS, SSAS; Clementine; PASW modeler; PASW Text Miner; MrInterview; Author; Pentaho, MicroStrategy, PolyAnalyst; SPSS; SQL; SAS; Various Other DBs and Data Mining Solutions. Business: Outlook, Word, Excel, PowerPoint, FrontPage, Access, Project, Visio; Lotus SmartSuite; StarOffice; FoxPro; WP; Storm; Minitab; Instacalc; Storm; Various other Business, Statistics and Calculus programs & tools.
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Analytics ConsultantFreddie MacZebulon, Nc, Us -
It, Analytics And ConsultantCleverspeck Nov 2018 - PresentWashington D.C. Metro Area -
Data, Bi & Analytics ConsultantPassport Health Plan Oct 2016 - Oct 2018Louisville, Kentucky AreaProviding SQL, BI and Analytics support. -
Bi, Analytics & Data Science ConsultantData Redeemers Oct 2015 - Sep 2016Louisville, Kentucky AreaProvide BI and Data services to multiple clients & projects. -
Founder & PresidentIappfusion, Llc - Mobile Apps For Your Business Oct 2009 - Oct 2015Greater Louisville, Ky AreaOne of the founding partners of iAppFusion, LLC, I am an entrepreneur who has 20+ years of strategic management, database integration, data mining, data modeling, statistics and consumer predictive behavior experience. As an economist, seasoned statistician and marketer, I assist companies and organizations, nationally and internationally, in understanding their data and their consumers, and design well-integrated, strategic plans to implement data-centric marketing and sales improvements across all business levels. I have been published nationally and internationally in topics ranging from Mobile Applications and Consumer Research to Tourism Sustainability of Small Nation States to Economic Impact of Government Programs. iAppFusion, LLC, builds consumer-centric applications for businesses to fully leverage technology to maximize their earnings potential in the mobile arena. -
Data, Bi & Analytics ConsultantPassport Health Plan Aug 2014 - Jul 2015Louisville, Kentucky AreaProviding SQL, BI and Analytics support. -
Director Of Information TechnologyMalone Workforce Solutions Oct 2013 - Jul 2014Louisville, Kentucky AreaCreating a 30 Branch WAN.* Phase I complete, 11 branches on WAN via PGP, Win 12 Server.* Phase II in progress 10 remote branches entering WAN and Domain.Upgraded Infrastructure to support strategic initiatives:* Implemented 100MB x 100MB Metro E connection* Installed Veeam Backup Server Solution* Expanded Internal Data Warehouse to 20TB* Virtualized 7 Individual/Legacy Servers onto HyperV* ThirdLane and Veeam through 1GB NetworkStandardizing the Networks of 30 Branch Locations spanning 8 States.* 200+ Computers Standardized.* 95 Computers now registered onto the jcmalone domain via Win 2012 ServerRolling out an enterprise-wide VOIP solution.* Headquarters on VOIP along with 9 Branches.* Created In-House VOIP Call Center with 11 remote locations, queues, rerouting & reporting abilities.* Set up timeline for remainder of standardized offices to enter into WAN and VOIP system.Creating SOPs with regards to all IT responsibilities. Overseeing and Developing all IT Strategy to foster Malone's strategic growth plans.* In works.Integrating Data from multiple 3rd party business applications and rolling out a new enterprise-wide software solution for managing Malone Staffing Solution's staffing practices.* VividCare* Avionte* TenStreet* Thirdlane* iSymphony -
Dba & Bi ConsultantVivid Impact Jun 2013 - May 2014Louisville, KyDesigning overall processes, data architecture, gathering reporting requirements and implementing into an enterprise PostgreSQL db; Writing code, stored procs, views and Crystal reports; Implementing Optimization, Indices and Best Practices; Creating documentation on all activities.
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ConsultantPress Ganey Associates Jun 2012 - Apr 2013JeffersonvilleDesigned overall process and SQL db; writing 250,000+ lines of SQL and creating Stored Procs in order to port a legacy FoxPro system into new SQL-based process. Creating all applicable SSIS and SSRS processes for the client for Medicare Cost Reporting. -
Director, Data & ImplementationsThe Rawlings Group Oct 2011 - May 2012LagrangeCreated and developed standardized client data interfaces overall analytics, data & text mining strategies for medical subrogation, auditing, pharmacy and legal divisions. -
Manager, Database AnalyticsAccent Marketing Services Mar 2007 - Oct 2011Greater Louisville AreaProvide data & text mining strategies for direct marketing firms. Create innovative programming for call centers to monitor and improve on programs. Develop and implement surveys and analyze their results for both internal and external clients. • Interface with and sell analytics products to clients – create/write contracts and provide IT and database services to ensure deals and contracts are accepted and secured.• Create data models to predict customers' propensity to purchase, claim and determine customers' lifetime value. Provide demographic and psychographic profiles. • Create & execute consumer surveys, combine results with actual consumer transactional records, analyze, model and report on results.• Established a fully automated and scalable Analytics platform (and department) to achieve economies of scale.• Work directly with call centers to create new products and services to sell to clients and ensure continuous internal process improvement.• Revolutionized call center performance incentive plans by developing continuous, curvelinear functions for each client program, replacing “older, excel-based step function methods,” allowing for automation, growth and eliminating “black market employee behavior.” Results increased agent and management productivity by 250%+.• Continually mentor entire Analytics & Reporting Teams to ensure professional and personal employee growth.
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ConsultantTrippleton, Llc. Jun 2004 - Mar 2007Developed contacts and business relations to foster mortgage loan business: residential, investment and commercial.• Developed consistent and profitable business relations with local real estate agencies and businesses.• Researched and Analyzed consumer & competitive trends; Built B2B & CRM databases & list servers; Created e-marketing campaigns.
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Sr. Consultant, Market Intelligence & StrategyBusiness Intelligence Solutions, Inc. Oct 2001 - Jun 2004Provided businesses services in overall competitive intelligence and marketing strategy, including due diligence, market research, new business development, competitive analyses, and economic growth. • Created Data Warehouses, data-mined information, and provided detailed reports for clients. • Built Quantitative Models for forecasting and to interpret results of marketing, PR & promotional efforts.• Evaluated market positioning and developed plans to increase market penetration (Radio, TV, Newspaper, etc.)• Developed Quantitative & Qualitative consumer surveys. • Developed Marketing Plans based on solid research & findings.
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Sr. Manager, Market Research & StatisticsCayman Islands Government Apr 1997 - Aug 2001Provided Competitive Intelligence for the Cayman Islands, including: Cruise and Air Travel, Alternate Destinations, Hotels and Restaurants, Destination Attractions & Amenities, as well as Forecasting, ROI, and Economic Input.• Created an internal Research & Statistics unit of 7; repatriated ops & decreased budget by $3/4 million.• Created a national consumer tracking data warehouse, combining brand image and awareness data with consumer purchase patterns, demographics, attitudes and advertising & marketing effectiveness.• Data mined & quantitatively measured overall International Marketing, PR and Ad effectiveness to ensure ROI.• Produced viable forecasts of demand for tourism industries and revenue streams for British Customs, Department of Revenue, Cayman Airways, and various other industries & sectors from Primary, Secondary and Third Party Data.• Managed and conducted all areas of Market Intelligence, Market Research & Analytics, Survey Design (Qual and Quant), Focus Groups, Brand Positioning, Demographic Analysis, Consumer Segmentation, Pricing studies, Data Mining and Churn.• Provided collateral materials, feedback, marketing and sales support to an International Sales force of 65+ over 4 continents & 15 countries; Set up and managed major promotions and events.• Interviewed and identified the research needs of staff, industry partners and stakeholders then designed, created and managed research programs to find definitive answers to marketing & business issues.• Managed Vendors - 10 Ad & PR agencies spanning 15 countries (multiple contracts & currencies). Provided Marketing & PR Departments with necessary information and assisted in direction of marketing & advertising buys.• Made A/V Presentations on Marketing and Research Results to groups of 500+ people, with audiences ranging from local business owners to foreign dignitaries.• Led growth of target market tourism arrivals by 20% over four-year period, far exceeding 5% target.
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Market AnalystBeverage Marketing Corporation May 1996 - Dec 1997Published as a Premier Analyst in the beverage industry. Performed competitive analyses of beverage industry, projected benefits and earnings and created a business plan that launched BMC's data mining center into the electronic publishing market. • Developed Quant & Qual Surveys, oversaw Focus Groups & polled suppliers, distributors & consumers. • Provided forecasts, demand potential and analysis for CPG in the beverage industry.
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Student Teacher - EconomicsThe University Of Alabama System Aug 1993 - May 1994Created lesson plans, lectured and provided tutoring for: Macroeconomics, Monetary Policy & Regulation, Theory of the Firm/Pricing Strategy, Statistics, Probability Theory, Market Basket Modeling, Marketing and Game Theory.
Robert Henzel Skills
Robert Henzel Education Details
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The University Of AlabamaCombined Degree: Economics, Management, Statistics -
West Canada Valley Central
Frequently Asked Questions about Robert Henzel
What company does Robert Henzel work for?
Robert Henzel works for Freddie Mac
What is Robert Henzel's role at the current company?
Robert Henzel's current role is Analytics Consultant.
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What schools did Robert Henzel attend?
Robert Henzel attended The University Of Alabama, West Canada Valley Central.
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Robert Henzel has interest in Read And Write English, Licensed Faa Pilot, Politics, Scuba Instructor, Us And Eu Passport, Married, French And Spanish, Science And Technology, Drivers License, Animal Welfare.
What skills is Robert Henzel known for?
Robert Henzel has skills like Strategy, Analytics, Market Research, Analysis, Sas, Sql, Strategic Planning, Visio, Data Mining, Management, Marketing Strategy, Process Improvement.
Who are Robert Henzel's colleagues?
Robert Henzel's colleagues are Robert Wagner, Jason Blackman, Twyla Jacobsen, Steven Wang, Disney Plus, Elle-Rose Lagdameo, Anthony Marshal.
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