Robert Lang

Robert Lang Email and Phone Number

President | Founder INDI Golf @ INDI Golf
carlsbad, california, united states
Robert Lang's Location
San Diego County, California, United States, United States
Robert Lang's Contact Details

Robert Lang personal email

n/a
About Robert Lang

Highly experienced Senior Management Professional with demonstrated expertise within the arenas of product development, product design, product commercialization and product management. Proficient in all aspects of strategic sales and marketing functions including market research, product positioning, and social media marketing. Excellent communicator with the ability to develop and maintain strong professional relationships. Comprehensive background in project planning, project management, and product development.

Robert Lang's Current Company Details
INDI Golf

Indi Golf

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President | Founder INDI Golf
carlsbad, california, united states
Employees:
5
Robert Lang Work Experience Details
  • Indi Golf
    President | Founder
    Indi Golf May 2016 - Present
    San Diego
    • Oversee day-to-day operations. • Design and create unique to market products.• Manage and oversee all sales and marketing functions.• Manage logistics and customer service. • Direct web development and functionality.
  • Southern California Design Company
    Cfo | Partner | Founder
    Southern California Design Company Mar 2016 - Present
    Ca
    • Oversight of day to operations, collaborating with cross-functional team to deliver sales, marketing and creative services and meet budget objectives• Interface with customers to set and manage project timelines, key deliverables, and quality products, tracking launch dates, critical milestones and core outcomes• Management of all prototype, sales and product development samples• Delivery of on-line launch of products across web, social media, e-mail marketing and Google Ad initiatives• Coordination of multiple time zones, communicating production needs to Asian facilities and Hong Kong office • Orchestration of specifications, product requirements, certifications and process procedures to secure on time delivery and product quality
  • Bst Nanocarbon
    Product Manager
    Bst Nanocarbon Nov 2013 - Jan 2016
    Ca
    • Supervised all brand and product related functions, leading design teams to create brand names, product names, product and brand assets, and product designs• Managed sales and marketing team to generate business, launch plans, and execute deliverables• Led website creation and design for multiple products and markets including Grandura Golf, Indus Out Doors, and Aztek Racquet Sports• Researched market trends, competitor products, and innovative strategies to drive new product initiatives• Increased production and shipping efficiencies by 35% through system and procedure streamlining• Created critical milestones, managed responsibilities for all projects, and held teams accountable• Reduced resource costs by 15% through the implementation of company wide processes and procedures• Significantly increased customer base through excellence of service and targeted client generation, successfully increasing clientele by 75% year over year• Interfaced and negotiated with vendors on timelines, budgets, product details, and product costs • Integral member of executive team, issuing guidance for day to day operations, driving sales, marketing, design, research and development, and manufacturing functions• Governance of brand budgets, P&L management, and resource management; developed, recruited, managed and supervised marketing team
  • True Temper Sports
    Senior Sales And Marketing Manager
    True Temper Sports Sep 2004 - Aug 2013
    Ca
    • Managed all aspects of Hockey, Batted Ball, Stand Up Paddle, and Skateboard business• Increased company’s hockey sales from less than $250K to over $12.5 million in three years• Developed and led organization into new markets including batted ball, stand up paddle, skateboards, dog sled tubing, and curling broom shafts• Enhanced customer based and created strategic and beneficial partnerships; oversaw customer service• Project managed new product ideas and go to market initiatives• Facilitated quality control and assisted in setting standards and processes based on feedback
  • True Temper Sports
    Sales Manager - Golf
    True Temper Sports Sep 2004 - Feb 2005
    Ca
    • Managed over 400 accounts, ensuring customers remained educated on aftermarket shaft opportunities and performance in comparison to competitor products• Created and led Tour Concept program which helped grow company’s Certified Club Builder network and increased overall revenue by 18%
  • Callaway Golf
    Product Design
    Callaway Golf Feb 2001 - Sep 2004
    Carlsbad, California
    • Responsible for creating new product ideas for woods, irons, wedges and putters; led iron design team which made Callaway Golf irons the number one selling irons in the world• Successfully utilized market research to validate new ideas and potential success of new initiatives• Created product descriptions and pertinent testing information to support performance claims and drive marketing efforts; participated as integral member of expert club testing team
  • Callaway Golf
    Shaft Development Tour Liaison
    Callaway Golf Apr 1999 - Feb 2001
    • Oversaw qualifying and developing of new shafts for PGA, LPGA, and Senior PGA tour players• Directed fitting of tour players into new shaft designs across all clubs
  • Callaway Golf
    Product Test Coordinator
    Callaway Golf Mar 1998 - Apr 1999
    Ca
    • Coordinated relevant testing to quantify new concepts and designs; created concise build reports and testing procedures• Developed instructions on how to build and test prototypes for optimal testing and feedback

Robert Lang Skills

Sporting Goods Marketing Leadership Management Strategic Planning Sports Marketing Forecasting Product Development Manufacturing Account Management Product Marketing Merchandising Customer Service Project Management Strategic Partnerships Product Design Footwear B2b Brand Management Sports Market Research Supply Chain Management P&l Management Customer Relations Marketing Communications Retail Marketing Management Consumer Targeting Process Development Top Rated Sales Performance Hockey Stick Market Expert Hockey Stick Design Hockey Stick Tesing Coordinator Hockey Stick Tesing Expert Microsoft Office Process Simulation Budgets Target Marketing Golf Club Fitting Golf Club Building Golf Club Design Golf Club And Shaft Testing Expert Oracle Applications Product Desig Web Design Graphic Design Sales Management Sales Operations Direct Sales Sales Process

Robert Lang Education Details

Frequently Asked Questions about Robert Lang

What company does Robert Lang work for?

Robert Lang works for Indi Golf

What is Robert Lang's role at the current company?

Robert Lang's current role is President | Founder INDI Golf.

What is Robert Lang's email address?

Robert Lang's email address is ro****@****per.com

What schools did Robert Lang attend?

Robert Lang attended Texas Wesleyan University, Palomar College, San Diego Golf Academy.

What skills is Robert Lang known for?

Robert Lang has skills like Sporting Goods, Marketing, Leadership, Management, Strategic Planning, Sports Marketing, Forecasting, Product Development, Manufacturing, Account Management, Product Marketing, Merchandising.

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    gmail.com, shawu.edu, ncsu.edu, 3oaks.com, duke.edu

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