Robert Lara

Robert Lara Email and Phone Number

Regional Manager - Southwest @ Sonsray Machinery, LLC
Las Vegas, NV, US
Robert Lara's Location
Las Vegas Metropolitan Area, United States, United States
Robert Lara's Contact Details

Robert Lara personal email

n/a
About Robert Lara

Over 35 years experience in the Heavy construction machinery business, specializing in sales, account and product management, with experience in sales & operations management in the equipment dealership and rental arenas. I am a motivated self-starter and leader with a proven track record in generating market share and profitability within a territory, with many years of consistently meeting and exceeding yearly sales goals and targets. I am old school in believing that nothing replaces hard work, relationships and integrity, while also believing in the utilization of cutting edge technology. I am able to bring a leadership and dynamic approach to any sales team.Specialties: To partner with my clients and help provide effective solutions that generate greater productivity and profitability to their businesses. The clients I serve are not only clients, but more then that, they are friends!

Robert Lara's Current Company Details
Sonsray Machinery, LLC

Sonsray Machinery, Llc

View
Regional Manager - Southwest
Las Vegas, NV, US
Employees:
174
Robert Lara Work Experience Details
  • Sonsray Machinery, Llc
    Regional Manager - Southwest
    Sonsray Machinery, Llc
    Las Vegas, Nv, Us
  • Purple Wave Auction
    Territory Sales Manager
    Purple Wave Auction
    Las Vegas, Nv, Us
  • Purple Wave Auction
    Territory Sales Manager
    Purple Wave Auction Oct 2024 - Present
    Manhattan, Ks, Us
    Bringing the "easiest most transparent and straightforward way to buy and sell heavy equipment, trucks, fleet vehicles & ag equipment. Call or contact me, I would love to show you how we do business here at Purple Wave Auction..
  • Sonsray Machinery, Llc
    General Manager
    Sonsray Machinery, Llc Nov 2023 - Oct 2024
    Torrance, California, Us
    Oversee the sales, service and parts departments for Case CE in the Las Vegas market. Responsible for forecasting, inventories, market share growth, building a high energy productive team, as well as full P&L responsibility for the Sonsray Case Construction division Las Vegas branch
  • Southwestjcb
    Operations/Sales Manager
    Southwestjcb Mar 2023 - Nov 2023
    Las Cruces, New Mexico, Us
    Responsible for overseeing all sales and operations for the Las Vegas branch. Responsible for generating growth of the JCB product line in the sales, parts and service departments as well as full P & L responsibility.
  • Equipmentshare
    Territory Manager/Product Specialist
    Equipmentshare Oct 2022 - Mar 2023
    Columbia, Missouri, Us
    Pump/Power/HVACWe are your preferred Pump/Power/Climate control specialist providing solutions to all your pump bypass and dewater needs. We also provide temporary climate control as well as big power generators. We have a solution to any job site challenge you may face, whether you need the equipment or a full turn key operation, we can assist you. Call us today!
  • Tri State Equipment
    Vice President/Sales & Marketing Manager
    Tri State Equipment Jul 2018 - Mar 2022
    Responsible for all sales activities company wide. Played a key role in opening and establishing new company branch as well as helping company reach revenue growth 4 times the amount from takeover in just three and half years. played key role in establishing new Hyundai Construction Dealership for Mohave and LA Paz counties. Ended up selling my shares as a managing member.
  • Socaljcb
    Major Account Manager
    Socaljcb Dec 2010 - Jul 2018
    Fontana, California, Us
    Product Specialist and sales of JCB Heavy/Compact Construction Equipment. I was responsible for servicing and maintaining Major/Key accounts while researching and acquiring new ones. Also marketed and sold the full line of JCB Heavy/Compact construction equipment along with an array of heavy construction attachments and equipment trailers to the Southern California market. Consistently met and exceeded sales goals year after year.
  • Cook Equipment Company
    Territory Sales Manager
    Cook Equipment Company Jan 2004 - Dec 2010
    Responsible for sales and marketing of JCB heavy construction equipment and Vibromax Rollers in the Southern California market place. Serviced and mantained key accounts along with the researching and acquiring new ones
  • Johnson Machinery
    Assistant Branch Manager/Rental-Transportation Supervisor
    Johnson Machinery May 2001 - Jan 2004
    Responsible for the day to day operations of a Cat Rental Store Branch, coordinated all rentals and transportation and handled all inside sale responsibilities.
  • Ivy High Lift
    Fleet Supervisor
    Ivy High Lift 1995 - 2001
    Responsible for scheduling,dispatching and supervising delivery drivers and service mechanics, resposible for maintaning driver files and compliance with all DOT Regulations. Managed company fleet in accordance with servicing, DMV, ect.

Robert Lara Skills

Operations Management Sales Management Sales Sales Operations Contract Negotiation Negotiation Purchasing Marketing Account Management New Business Development Customer Service Sales Process Key Account Management Construction Inventory Management Customer Satisfaction Team Building Logistics Cold Calling Heavy Equipment Direct Sales International Sales Strategic Planning B2b P&l Marketing Strategy Manufacturing Selling Forecasting Pricing Fleet Management Sales Presentations Key Account Development Rentals Inventory Control Outside Sales Profit Customer Relations Salesforce.com Retail Business Development Logistics Management

Frequently Asked Questions about Robert Lara

What company does Robert Lara work for?

Robert Lara works for Sonsray Machinery, Llc

What is Robert Lara's role at the current company?

Robert Lara's current role is Regional Manager - Southwest.

What is Robert Lara's email address?

Robert Lara's email address is ro****@****ase.com

What is Robert Lara's direct phone number?

Robert Lara's direct phone number is +192823*****

What are some of Robert Lara's interests?

Robert Lara has interest in Children, Ect, Education, Camping, Arts And Culture, Health.

What skills is Robert Lara known for?

Robert Lara has skills like Operations Management, Sales Management, Sales, Sales Operations, Contract Negotiation, Negotiation, Purchasing, Marketing, Account Management, New Business Development, Customer Service, Sales Process.

Who are Robert Lara's colleagues?

Robert Lara's colleagues are Ruben Ortiz, Malcolm Mespelt, Rob Nelson, Evert Padilla, Jasmine S., Tim Kniffen, Erika Magallon.

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