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With over 20 years of experience in the media and technology industry, I am a visionary and strategic leader who leverages revenue strategy and data analysis to create innovative and impactful solutions for iHeartMedia and its strategic accounts. I am passionate about connecting audiences with content that informs, entertains, and inspires them, and using data and insights to optimize performance and growth. I am also committed to fostering a collaborative and inclusive culture that values diversity, creativity, and excellence.As the VP of Advanced Audio and Data Revenue at iHeartMedia, I lead audience platform sales across podcast, streaming, and broadcast for iHeart's strategic accounts. I also advise WowYow Inc., an AI computer vision company, on revenue products for their technology, and help them create new opportunities and partnerships in the media space. Previously, I was the CRO at Unreel Entertainment, where I was responsible for growing the content library and revenue for ad-supported OTT apps and channels, achieving a 40x increase in revenue and a 10x increase in watch time in one year. I have also been involved in multiple content acquisitions and mergers, including the sale of Unreel to Powr.tv.
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Manager, EntertainmentSnap Inc.Santa Monica, Ca, Us -
Vp Advanced Audio & Data RevenueIheartmedia Jun 2019 - PresentNew York, Ny, UsLead revenue growth and product development for $1B+ line of business, working with iHeart's strategic accounts, data partners, and agencies.Develop novel applications of iHeart and external partner data to grow revenue across podcasting, streaming, and broadcast channelsDrive ad product development towards making iHeart's cross-channel inventory programmatically available in a unified platform. -
AdvisorWowyow Inc. Nov 2017 - PresentSan Diego, California, UsWowYow is an AI Computer Vision company - I provide advise to them on revenue products for their tech -
CroUnreel Entertainment Jun 2018 - Jun 2019Santa Monica, Ca, UsReported to CEO. Responsible for growing content library and revenue for ad supported OTT apps and channels. Added 20 new content partnerships carrying over 5,000 titles and generating over 1M+ hours of monthly watch time. Grew revenue from >$100k to over $4M in 12 months. Acquired by Powr.tv -
Co-FounderGrey Lake Nov 2017 - Jun 2018Co-Founded profitable creator marketplace and platform that brands like Vans, Igloo & Lululemon used to generate content for their ad campaigns. -
Head Of Aol Publisher Platform SalesOath Sep 2017 - Nov 2017New York, New York, UsExtension of previous role, growing $1B+ third party publisher revenue products, inclusive of Verizon's (new ownership) product development and commercialization of OTT and digital out of home products. -
Head Of Publisher Platform Commercialization & Product SolutionsAol Jan 2016 - Aug 2017New York, Ny, UsAfter Gravity’s AI feature was integrated into Aol’s platform, I was selected to lead a team that commercialized new products. Managed a Go-to-Market team of 8, including engineers, product, and sales. Introduced new Header Bidding product, scaling $100k to $100M+, as well as introducing and scaling Video Monetization and Analytics products. -
Vp SalesGravity (Gravity.Com) Jan 2013 - Dec 2015Santa Monica, California, UsReported to CEO. Go-to-Market Executive for Artificial Intelligence platform. Hired and managed 20 Sales, Publisher Development and Marketing people. $0 to $50M in 3 years. Acquired by Aol. -
Vice President, SalesMeebo Jan 2009 - Jun 2012Mountain View, Ca, UsLead the regional Go-to-Market for a new ad product as 1st seller in LA, then hiring and managing 8 sellers as VP of West. Established key partnerships with clients like Toyota, Visa, Sony, Disney and Levi's. Acquired by Google June 2012. -
Sales ManagerSpecific Media Nov 2007 - Dec 2008Irvine, Ca, UsPlayer/Coach role, brought in to rebuild Southwest region. Hired and managed 4 sellers driving 100%+ growth YoY in competitive ad network market. -
Senior Sales ManagerEyeblaster Feb 2007 - Nov 2007UsSold advanced ad serving and creative technology to agencies in LA. Educated clients about everything from motion vectors to multi-touch attribution. Hired and managed LA office. -
Manufacturing SalesPricegrabber.Com Dec 2004 - Feb 2007eCommerce platform acquired by Experian in 2005. I was the Go-to-Market sales lead for non endemic verticals, establishing new retailers with direct response and brand campaigns. Acquired by Experian.
Robert Leon Skills
Robert Leon Education Details
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Claremont Mckenna CollegeGovernment
Frequently Asked Questions about Robert Leon
What company does Robert Leon work for?
Robert Leon works for Snap Inc.
What is Robert Leon's role at the current company?
Robert Leon's current role is Manager, Entertainment.
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Robert Leon's direct phone number is +126290*****
What schools did Robert Leon attend?
Robert Leon attended Claremont Mckenna College.
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Robert Leon's colleagues are Simran S., Kuan Heng Lin, Kelli Kiekens, Hevi Hewa, Daniel Wolf, Alyssa Silverberg, Richard Hughes.
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