• Directs, mentors, and leads a team of 67, establishing KPIs in alignment with company strategic growth goals and revenue targets. • Manages cross-functional relationships with material and labor suppliers to ensure bidding and pricing methods meet expectations, negotiating pricing improving profit by driving cost and consistency.• Partners with multi-disciplinary teams, creating marketing strategy and branding resulting in band awareness and an increase in profits with consistency.• Provides key sales analysis and strategic support designing sales strategies, plans, and forecasts improving consistency and cost though KPI’s to drive profit.• Builds and nurtures relationships with key customers, resolving issues improving return customer base by 22% YoY. • Oversees a budget of $896K, handling forecasting and spending, reducing costs by $219,986 in 2023.• Serves as a liaison with key business partners in training and incentives for new product development improving consistency and pricing thought supply chain.• Leads revenue goal setting and aggressive strategic growth initiatives for sales team, improving revenue growth by 33% YoY. • Develops and implements on-going product and sales training program to strengthen team performance and a commitment to continuous improvement.• Assists in building and managing a pipeline that supports sales growth goals, ensuring proper KPI’s are setup to drive profit and growth.• Identifies, qualifies, and closes sales opportunities to hit KPI’s and budget growth.• Maintains financial controls, plans business operations, and controls expenses while identifying and pursuing opportunities to grow business operations in alignment with company growth plans. • Delivers recommendations to long-term accounts to promote brand awareness to key audience improving sales opportunities.

• Managed a territory, driving sales results through established KPIs. • Reviewed all accounts to ensure program compliance, develop unique sales approach, identify needs, and expand sales.• Supported roll-out of new accounts through implementing streamlining onboarding processes. • Developed and maintained existing accounts, building and nurturing relationships through in-person visits and strategic follow-ups.• Leveraged market knowledge, presenting new ideas and products from primary vendors and exclusive brand products to secure account penetration and loyalty. • Developed and expanded territory through prospecting and lead generation, increasing customer base while also communicating with current customers on new product and service offerings. • Identified relationship building, customer retention, and new customer development opportunities, maximizing revenue, and up-selling opportunities.

• Distribution in North America to enable monthly, quarterly, and yearly revenue recognition targets, meeting and improving distribution costs and inventory levels. • Identified growth opportunities, motivating and directing sales team resulting in an increase revenue of 17% in 12months.• Collaborated with manufacturing and supply chain management to ensure fulfillment of all customer orders. • Handled global and regional logistics, distribution, inventory, and order fulfillment functions. • Implemented strategic plans, contributing to the evaluation and analysis of business objectives.• Designed and implemented a multi-channel selling motion, increasing new business capacity by 14% without an increase in sales expense.• Incorporated procedures to reduce delinquencies by 6%.• Built and nurtured relationships with key customers and suppliers (internal / external) to find the best logistics options for the partnership to provide more value in the supply chain. • Improved existing process quality feedback loop to ensure issues are communicated, root cause analysis, and formal corrective actions are implemented effectively.