Robert Lyu

Robert Lyu Email and Phone Number

Marketing & Communications student @ University of Rochester @ Open Letter Books
Rochester, New York, United States
Robert Lyu's Location
Rochester, New York, United States, United States
About Robert Lyu

I am pursuing a dual degree in Marketing and Communications at the University of Rochester. I have deep knowledge of consumer behavior, digital marketing strategies(trends), market analytics, and effective communication techniques. I have experience in various student-led marketing projects, I excel in team collaboration and project management.

Robert Lyu's Current Company Details
Open Letter Books

Open Letter Books

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Marketing & Communications student @ University of Rochester
Rochester, New York, United States
Employees:
13
Robert Lyu Work Experience Details
  • Open Letter Books
    Open Letter Books
    Rochester, New York, United States
  • Academic Collaboration For Excellence Llc
    Marketing Associate
    Academic Collaboration For Excellence Llc Jun 2022 - Present
    Albany, New York, United States
    Conduct research on international education trends in China to inform recruitment strategies. Led the shift from traditional marketing to social media, increasing brand awareness and quadrupling online traffic. Manage online engagement to build customer loyalty and develop promotional materials to attract new clients.
  • Aflac
    Sales And Marketing Intern
    Aflac Jun 2024 - Aug 2024
    Fairport, New York, United States
    Meeting with employees to educate them on available benefits packages and helping them with enrollment. Consulting with existing clients to ensure packages are up to date with clients' evolving business needs. Marketing and advertising to promote awareness to new policies or changes in coverage.
  • Careal Bayo
    Marketing Consultant Team
    Careal Bayo Aug 2023 - Dec 2023
    Crafted marketing campaigns and strategies to help the company launchUsed Google Ads and Analytics to help the company improve SEM and website traffic
  • Ueth (De University Of Ethereum)
    Marketing Intern
    Ueth (De University Of Ethereum) Jun 2023 - Aug 2023
    Researched and contacted over 30 potential international blockchain organizations for potential future partnershipsContent creation such as video editing, website design, and Daily blockchain news reports posted on the company's telegram group with over 5000 membersManaged the company's Twitter and LinkedIn accounts by, posted original content over 3 times per day and used analytic tools to increase total followers by over 12%

Robert Lyu Education Details

Frequently Asked Questions about Robert Lyu

What company does Robert Lyu work for?

Robert Lyu works for Open Letter Books

What is Robert Lyu's role at the current company?

Robert Lyu's current role is Marketing & Communications student @ University of Rochester.

What schools did Robert Lyu attend?

Robert Lyu attended University Of Rochester, Shattuck- St. Mary's School.

Who are Robert Lyu's colleagues?

Robert Lyu's colleagues are Will Vanderhyden.

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