Robert Awodu Email & Phone Number

Lagos, Nigeria

• Create and execute PR strategies and media engagement across the region• Coordinate Jumia’s regional PR efforts and establish positive media coverage in local media• Prepare press releases, articles, Q&As, statements and media comments on behalf of company spokespersons• Manage and coordinate speaking engagements and press events, including research and draft of briefing materials• Provide PR advice to other departments• Maintain and develop relationships with key media

Lagos, Nigeria

Lead and oversee the development & delivery of Jumia’s brand and communication strategyIncrease Jumia Nigeria’s brand awareness through mediaImplement group communications strategy in Nigeria for different stakeholders (Consumers, Sellers and Partners, employees and regulators/communities)Organize Press conferences or PR eventsHandle crisis communication (statement, recommendations)Be a spokesperson for the companyBrief the team about the wording, Q&A, talking points and… Show more Lead and oversee the development & delivery of Jumia’s brand and communication strategyIncrease Jumia Nigeria’s brand awareness through mediaImplement group communications strategy in Nigeria for different stakeholders (Consumers, Sellers and Partners, employees and regulators/communities)Organize Press conferences or PR eventsHandle crisis communication (statement, recommendations)Be a spokesperson for the companyBrief the team about the wording, Q&A, talking points and prepare public presentationsReport on PR activities – following PR processes/reporting/trackingSupport the Group's communication team for cross-country projectsSupport the deployment of innovative marketing operations: increase traffic and conversion on the websiteFollow-up on Public Affairs - interaction with regulators, international institutions and other relevant stakeholdersDevelop & implement the company’s ESG strategy Show less

Nigeria

Develop and execute integrated marketing campaigns and communication strategies to generate revenue and develop a greater affinity for the brandDevelop and manage marketing plans to win share of mind within priority segmentsPlan and execute all internal and external communication activities and eventsMonitoring market trends, research consumer markets and competitors’ activities to identify opportunities and key issuesCreate advertising and marketing campaigns in support of new… Show more Develop and execute integrated marketing campaigns and communication strategies to generate revenue and develop a greater affinity for the brandDevelop and manage marketing plans to win share of mind within priority segmentsPlan and execute all internal and external communication activities and eventsMonitoring market trends, research consumer markets and competitors’ activities to identify opportunities and key issuesCreate advertising and marketing campaigns in support of new products and key initiativesWrite and edit articles, presentations, newsletters, and other promotional materialsManage media buying and media relationsEnsure all communication adheres to brand standards and internalpoliciesOrganize press conferences/media interviews, and handle media enquiriesFormulate, plan, and execute proactive CSR initiatives. Show less

Ikoyi, Lagos

Designing and implementing social media strategies to align with business goalsMaintaining a cohesive strategy across all platforms to increase brand awarenessWriting and share engaging content in different formatsOverseeing social media designs (i.e. Facebook timeline cover, profile pictures and blog layout)Building and supporting SEO strategies, including optimizing keywords in content marketing projectsMonitoring SEO and web traffic metricsAnalyzing user engagement… Show more Designing and implementing social media strategies to align with business goalsMaintaining a cohesive strategy across all platforms to increase brand awarenessWriting and share engaging content in different formatsOverseeing social media designs (i.e. Facebook timeline cover, profile pictures and blog layout)Building and supporting SEO strategies, including optimizing keywords in content marketing projectsMonitoring SEO and web traffic metricsAnalyzing user engagement (i.e. click-through and bounce rates) and optimizing for better results Show less

Nigeria

Developed and executed digital marketing campaigns that improved brand awareness and increased revenue by 45% in 12monthsPenetrated new segments through the use of strategic marketing initiativesLed PR campaigns resulting in qualified leads increase by 50% as a result of the coverageManaged Twitter, Facebook, Instagram and LinkedIn for a following of more than 100KImplemented SEO campaigns that increased web leads by 60%, reduced bounce rate by 30% and increased page views by… Show more Developed and executed digital marketing campaigns that improved brand awareness and increased revenue by 45% in 12monthsPenetrated new segments through the use of strategic marketing initiativesLed PR campaigns resulting in qualified leads increase by 50% as a result of the coverageManaged Twitter, Facebook, Instagram and LinkedIn for a following of more than 100KImplemented SEO campaigns that increased web leads by 60%, reduced bounce rate by 30% and increased page views by 55%Reached 55% average yearly increase in loan applications via Facebook advertisingCreated email marketing campaigns via Mailchimp, resulting in an increase in client acquisition by 30% from generated leads. Show less

Nigeria

Developed, managed and implemented SEO to grow sales and brand awarenessApplied both on-page and off-page SEO that helped grow organic reach by 45% and reduce bounce rate by 25%Enhanced site performance by optimizing contents and metadata structuresImplemented a content-driven SEO strategy that boosted site visits by 150% in 6 months while increasing total revenue by 45%Implemented strategic keyword and campaign adjustments based on the evaluation of site traffic, landing page… Show more Developed, managed and implemented SEO to grow sales and brand awarenessApplied both on-page and off-page SEO that helped grow organic reach by 45% and reduce bounce rate by 25%Enhanced site performance by optimizing contents and metadata structuresImplemented a content-driven SEO strategy that boosted site visits by 150% in 6 months while increasing total revenue by 45%Implemented strategic keyword and campaign adjustments based on the evaluation of site traffic, landing page behaviours, content, UX design, and user intentCreated helpful content which gained over 50 natural backlinks without any outreach campaignsImplemented JSON-LD structured data, which led to a 50% increase in rich snippets results. Show less

Nigeria

On-page optimization such as keyword research, title and description tags, H1, and keyword density/frequencyDiagnostic reporting using search engine programs such as Google Analytics & Webmaster toolsDeveloping a content marketing strategyOff-site optimization such as implementing link building campaigns & content sharingFocusing on data to improve site layout, functionality and conversions tied to business objectivesDefining key metrics and translating SEO results into… Show more On-page optimization such as keyword research, title and description tags, H1, and keyword density/frequencyDiagnostic reporting using search engine programs such as Google Analytics & Webmaster toolsDeveloping a content marketing strategyOff-site optimization such as implementing link building campaigns & content sharingFocusing on data to improve site layout, functionality and conversions tied to business objectivesDefining key metrics and translating SEO results into ROIMonitoring and evaluating search results and search performance across the major search channels Show less

Lagos, Nigeria

Daily supervision of Civil worksMonitoring and reporting daily Civil construction activities on siteCoordinating site inspections and site instructions

Ebonyi, Nigeria

Managing, directing and monitoring progress during each phase of the Civil projectEnsuring that all the works are done in accordance with the approved construction drawings, contract documents, project specifications, and all applicable standardsPreparing a weekly progress report