Robert Palmatier Email & Phone Number

Robert Palmatier is Professor of Marketing and John C. Narver Chair of Business Administration at the Foster School at the University of Washington. He founded and serves as the research director of the Center of Sales and Marketing Strategy at the University of Washington. He earned his bachelor’s and master’s degrees in electrical engineering from Georgia Institute of Technology, as well as an MBA from Georgia State University and a doctoral degree from the University of Missouri, followed by post-doctoral research at Northwestern University’s Kellogg School of Management. Prior to entering academia, Professor Palmatier held various industry positions, including president and COO of C&K Components (global electronics company) and European general manager and sales and marketing manager at Tyco-Raychem Corporation. He also served as a US Navy lieutenant on board nuclear submarines.His research has appeared in Harvard Business Review, Journal of Marketing, Journal of Marketing Research, and Marketing Science. He has also published a number of leading textbooks. His research has been highlight in the Nature, New York Times Magazine, LA Times, Electrical Wholesaling, Agency Sales, and The Representor, as well as on NPR and MSNBC.Among the numerous industry and governmental committees on which Robert has served, he chaired proposal selection committees for the National Research Council (NRC), National Academy of Sciences (NAS), and the Wright Centers of Innovation, which awarded grants of $20 million for the development of a new Wright Center of Innovation based on joint academic–industry proposals. He has served on NASA’s Computing, Information, and Communications Advisory Group, with the AMES Research Center. He also consults and serves as an expert witness for companies including Alston+Bird, Paul Hastings, Microsoft, Telstra, Starbucks, Emerson, Fifth Third Bank, Wells Fargo, Genie, Cincom, Tableau, Concur, World Vision, and Belkin.

Listed skills include Management, Data Analysis, Statistics, Market Research, and 16 others.