Robert Parker

Robert Parker Email and Phone Number

SVP Group Creative Director (robert_parker@jackmorton.com) @ Jack Morton Worldwide
Robert Parker's Location
Detroit, Michigan, United States, United States
Robert Parker's Contact Details

Robert Parker personal email

n/a

Robert Parker phone numbers

About Robert Parker

Hands-on, results-oriented leader with broad experience across the marketing spectrum, including experiential, branded environments and interactive media. Highly skilled at building effective and engaging integrated campaigns. Excel at creative solution development and execution… and have proven ability working with cross-functional teams to deliver innovative and on–message creative with measurable results. From large-scale consumer events attended by hundreds of thousands to multi-faceted B2B experiences, I know how to connect with audiences and move them to action. Strong track record of managing multiple projects with an ability to prioritize efforts based on ROI to the business.In my current role, I lead a diverse team of creative directors, writers and designers dedicated to one of the world’s biggest brands. I am directly responsible for developing creative solutions across a broad range of brand initiatives and partnerships including MLB, the Country Music Awards and NASCAR among others.Client portfolio includes Chevrolet, Buick, GMC, Cadillac, Ford, Disney, MLB, NCAA and the NFL. Specialties: Managing and inspiring creative teams; collaboration across cross-functional teams; concepting and design; branding and identity; product launches; persuasive presenter; accomplished writer

Robert Parker's Current Company Details
Jack Morton Worldwide

Jack Morton Worldwide

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SVP Group Creative Director (robert_parker@jackmorton.com)
Robert Parker Work Experience Details
  • Jack Morton Worldwide
    Svp, Group Creative Director
    Jack Morton Worldwide Jun 2022 - Present
    Boston, Massachusetts, Us
  • Jack Morton Worldwide
    Svp, Senior Creative Director
    Jack Morton Worldwide Apr 2014 - Jun 2022
    Boston, Massachusetts, Us
    Lead the day-to-day activities of a diverse team of award-winning creative directors, associate creative directors, writers and designers responsible for generating innovative ideas and engaging audiences through effective concept development and skillful writing.Key responsibilities:− Communicate visionary ideas and creative solutions to a wide variety of internal and external audiences− Work with account, strategy and design teams to ensure the delivery of superior solutions that bring the creative to life and drive client results− Generate relevant ideas that comprehend the clients’ business objectives and how they relate to the target audience− Understand and proactively use emerging best practices, trends and social dynamics to enhance the quality of the work− Serve as a trusted advisor and strategic partner to senior clients− Drive innovation and thought-leadership throughout the organization− Provide leadership in developing business strategies that lead to revenue growth− Deliver hands-on advice and inspiration to team members, providing guidance and developing skills− Serve on the Global Creative Council—network between offices to share ideas, knowledge and resources− Recruitment of new employees; interview and talent assessment of job applicants
  • Jack Morton Worldwide
    Vice President, Senior Creative Director
    Jack Morton Worldwide Jan 2011 - Apr 2014
    Boston, Massachusetts, Us
    Led the design and execution of winning experiential solutions for key clients including Chevrolet, Buick, GMC and Cadillac. Worked strategically with account and strategy teams to develop new opportunities. Proven leader in the development and exchange of ideas between cross-functional teams to create compelling results that accomplish strategic objectives in an evolving business landscape. Trusted resource across the client organization.
  • Jack Morton Worldwide
    Senior Creative Director
    Jack Morton Worldwide Jan 2006 - Jan 2011
    Boston, Massachusetts, Us
    Played an active role in every aspect of event design, development and execution. Collaborated closely with art directors, writers, production and account team members on a variety of high-profile initiatives and programs. Built and maintained positive client relationships.
  • Jack Morton Worldwide
    Creative Director
    Jack Morton Worldwide Jan 2003 - Jan 2006
    Boston, Massachusetts, Us
    Key resource for the agency’s most valued clients across all creative mediums. Designed and developed vehicle launch campaigns, auto show engagements, press conferences and executive presentations along with print, digital, video and web communications. Ensured that the overall quality of the creative exceeded client expectations.
  • Carlson Marketing Group
    Senior Strategic Planner
    Carlson Marketing Group Jul 1999 - Jan 2003
    Minneapolis, Mn, Us
    Worked as a copywriter, senior copywriter and senior strategic planner supporting leading brands including Ford, GM, Chevrolet, Saturn, Saab, Subaru, Porsche and others. Consistently delivered impactful copy and creative. Speech writer for senior level Ford executives. Trusted and valued team member.
  • Carlson Marketing Group
    Senior Copy Writer
    Carlson Marketing Group Jan 1996 - Jul 1999
    Minneapolis, Mn, Us
  • Carlson Marketing Group
    Copy Writer
    Carlson Marketing Group Jul 1994 - Jan 1996
    Minneapolis, Mn, Us

Robert Parker Skills

Integrated Marketing Relationship Marketing Creative Direction Interactive Marketing Digital Marketing Strategy Advertising Branding And Identity Brand Development Digital Strategy Entertainment Direct Marketing Digital Media Marketing Communications Creative Strategy Marketing Strategy Marketing Social Media Interactive Advertising Social Media Marketing Art Direction Copywriting Mobile Marketing Event Management Event Planning Brand Management Email Marketing Online Marketing

Robert Parker Education Details

  • Oakland University
    Oakland University
    Journalism
  • Florida Atlantic University
    Florida Atlantic University
    Political Science And Government

Frequently Asked Questions about Robert Parker

What company does Robert Parker work for?

Robert Parker works for Jack Morton Worldwide

What is Robert Parker's role at the current company?

Robert Parker's current role is SVP Group Creative Director (robert_parker@jackmorton.com).

What is Robert Parker's email address?

Robert Parker's email address is ro****@****ton.com

What is Robert Parker's direct phone number?

Robert Parker's direct phone number is (212) 401*****

What schools did Robert Parker attend?

Robert Parker attended Oakland University, Florida Atlantic University.

What skills is Robert Parker known for?

Robert Parker has skills like Integrated Marketing, Relationship Marketing, Creative Direction, Interactive Marketing, Digital Marketing, Strategy, Advertising, Branding And Identity, Brand Development, Digital Strategy, Entertainment, Direct Marketing.

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