Robert Su Email & Phone Number

Taiwan

•MaxLinear is a technology leading company in providing integrated RF analog and mixed signal semiconductor SoC solutions for broadband communication applications. The products enable the reception of data and video content in a wide range of electronics devices – cable and terrestrial STB, DOCSIS voice and data cable modem, digital TV and Satellite ODU, Satellite Gateway.•Overseeing the business/revenues status in Taiwan. Work with regional team and product line marketing to concrete the… Show more •MaxLinear is a technology leading company in providing integrated RF analog and mixed signal semiconductor SoC solutions for broadband communication applications. The products enable the reception of data and video content in a wide range of electronics devices – cable and terrestrial STB, DOCSIS voice and data cable modem, digital TV and Satellite ODU, Satellite Gateway.•Overseeing the business/revenues status in Taiwan. Work with regional team and product line marketing to concrete the design-in activities into major ODMs in Taiwan. Managing annual base of tens of millions revenues in Taiwan.•Business development and demand creation in SE Asia and India regions by working with building up a strategic partnership with local operators and back-end SoC vendors. Show less

Leveraging my experience to facilitate the study programs to graduated students in Management School of NTUST

•Created and executed business plans for growth and focusing for Network, Server/Storage and PC/NB market segments by building strategic alliance with signal integrity and high-speed interface products – USB/PCI/PCIe Switches, Redrivers and Clock Buffers.•On the top of company focused areas also continue expanding new business areas and customer bases which can be revenue growth by managing distributors and personal relationship with executive and major decision makers.•Initiated and… Show more •Created and executed business plans for growth and focusing for Network, Server/Storage and PC/NB market segments by building strategic alliance with signal integrity and high-speed interface products – USB/PCI/PCIe Switches, Redrivers and Clock Buffers.•On the top of company focused areas also continue expanding new business areas and customer bases which can be revenue growth by managing distributors and personal relationship with executive and major decision makers.•Initiated and contributed to efficiency managing improvement to Asia team by hands-on coaching and sharing vision/philosophy.•Generated and managed an annual revenue base of hundreds of millions of dollars. Direct staffing of forty-six and eight distributors in Asia. Show less

•Integrating internal resources to diversify Sales Group as revenue driving engine for company. Setting up an effective infrastructure and marketing strategy in my organization to facilitate business development with WW Channels/Branded OEMs and ODMs for USB Audio, DSP/MCU base Audio and ENC applications – Mobile Phone, Headset, Microphone, Speaker and Sound/Docking Station. •Built robust WW Sales Channel and organization to address revenue growth plans, WW pricing strategy and an… Show more •Integrating internal resources to diversify Sales Group as revenue driving engine for company. Setting up an effective infrastructure and marketing strategy in my organization to facilitate business development with WW Channels/Branded OEMs and ODMs for USB Audio, DSP/MCU base Audio and ENC applications – Mobile Phone, Headset, Microphone, Speaker and Sound/Docking Station. •Built robust WW Sales Channel and organization to address revenue growth plans, WW pricing strategy and an interactive Website to create solid partnership with customer and channels. •Work with Asia ODMs for Audio/Multimedia solution for the strategic alignment by visiting branded OEMs/Channels. •Focus on semiconductor business development and be compliant with Cmedia’s Mix Signal technology, S/W technology, Dolby and DTS’s solutions licensing into USB Audio and Gaming market. Show less

•Managing a Taiwan base listing distributor for responsibility of company P&L, operation efficiency, revenue forecast/budget control, strategic execution/investment plans to Board Of Directors. •Leading the team of managing annual revenue of hundreds of millions of dollars in Taiwan and China regions. Serving broadly applications/markets in CPU, SoC, USB Control, Touch Screen, LCD base display, PWM and Microsoft’s Embedded S/W licensing to OEM/IT solution providers.•Company major focus… Show more •Managing a Taiwan base listing distributor for responsibility of company P&L, operation efficiency, revenue forecast/budget control, strategic execution/investment plans to Board Of Directors. •Leading the team of managing annual revenue of hundreds of millions of dollars in Taiwan and China regions. Serving broadly applications/markets in CPU, SoC, USB Control, Touch Screen, LCD base display, PWM and Microsoft’s Embedded S/W licensing to OEM/IT solution providers.•Company major focus to ODMs/OEMs: Embedded System – POS, IPC, Thin Client. ITO solutions for Touch Screen in Mobile Devices and POS. LCD Display – TV, Monitor, DPF. PWM applications for Mobile Phones and LED Lighting/ Backlight control. Successfully to get the PWM/PMU business-win into HTC’s smart phone. HIDs and PC Peripherals – Key Board, Mouse, USB Hub, External Storages. •Direct staffing of 146 in Taiwan and China. Show less

•Effective customer partnership in aligning with revenue and design-win objectives. Management structure and resource/budget plans to meet business goals. Strategic execution proposal in marketing focus and employee’s performance. •Business ownership in covering full Storage segments – Silicon, Software, HBAs and Storage sub-system. Strategic business/customer development plans in Asia. DVD-R business development in Taiwan, prior to full time coverage of Asia Storage function… Show more •Effective customer partnership in aligning with revenue and design-win objectives. Management structure and resource/budget plans to meet business goals. Strategic execution proposal in marketing focus and employee’s performance. •Business ownership in covering full Storage segments – Silicon, Software, HBAs and Storage sub-system. Strategic business/customer development plans in Asia. DVD-R business development in Taiwan, prior to full time coverage of Asia Storage function. •Generated and managed an annual revenue base of hundreds of millions of dollars. Direct staffing of twenty-six. (TWN: 16, CHN: 6, Korea:2 and Singapore:2) and four distributors in Asia. Show less

•Responsible for Taiwan office management issues, including business development, design-win penetration plan and sales/application related activities for Taiwan customers and distributors. Supervise the efficiency of communication with factory marketing and upper management.•New marketing strategy execution. Management of business development for booking/billing and backlog. Full range products coverage in major IT market segments in Taiwan – Mobile Phone, NB, Mother Board, TFT LCD Panel,… Show more •Responsible for Taiwan office management issues, including business development, design-win penetration plan and sales/application related activities for Taiwan customers and distributors. Supervise the efficiency of communication with factory marketing and upper management.•New marketing strategy execution. Management of business development for booking/billing and backlog. Full range products coverage in major IT market segments in Taiwan – Mobile Phone, NB, Mother Board, TFT LCD Panel, DSC and Blue-Tooth. Generated and managed an annual revenue base of hundreds of millions of dollars. •Direct supervising a staff of fifteen and seven distributors.Global ODM Manager's RRDs•Responsible for marketing strategy implementation of PC segment in Asia Pacific, including RFQ pricing approval, IA ODM partnership engagement, Facilitated business developments between Asia Pacific ODMs and worldwide OEMs. •Asia Pacific marketing strategy development and execution. Including major customer’s business consolidation, customer upper management relationship penetration.•Facilitated field sales offices IA business development. Request the necessary resources to help all business activities for Asia IA segment. Show less

Taiwan

•Set up Taiwan office and expansion plans to address business development needs. Execution of business development and opportunities consolidation. Supervise the efficiency of communication with factory marketing and upper management.•New marketing strategy execution. Management of promotional events and third party design activity development.•Generated and managed an annual revenue base of tens of millions of dollars. Directly supervise a staff of four and three distributors.

•Responsible for all business and sales related activities for motherboard and notebook customers including order/backlog/billing management, new business development, and management of relationships with marketing and upper management. •CPU and Flash Memory business development and penetration into major ODMs/OEMs in Taiwan.•Generated and managed an annual revenue base of tens of millions of dollars.•Directly supervise a staff of five and two distributors..