Robert Wheeler Email & Phone Number

Denver, Co, Us

Melbourne, Au

• Led strategic planning and execution of promotional strategy by using data-driven insights to deliver daily promotions aligned with major sporting calendar, resulting in a 31% year-over-year increase in active users and a 125% increase in net revenue per user in 2023• Reshaped reinvestment strategy based on A/B Test insights, driving a 21% year-over-year increase in promotion take-up and a 17% reduction in churn among the most valuable customer cohort • Spearheaded the launch of an innovative in-app product by leading front-end (UI & UX) and back-end (coding, QA) efforts. This initiative resulted in a 380% increase in daily promotion take-up and became a customer favorite, as indicated by feedback from over 1,000 customer surveys• Optimized customer signup journey through automated email and push campaigns, increasing first-time user conversions from 21% to 37% over a one-year span

Melbourne, Au

• Launched and scaled daily Sportsbetting newsletter by overseeing backend/HTML operations including creative assets and content, personalized ads, and customer segmentation. Conducted weekly engagement/ROI analysis, growing subscribers from 8k to 120k over a two-year span• Collaborated cross-functionally with legal, trading, acquisition, customer lifecycle, creative, and VIP departments to ensure consistency and innovation in delivering industry-leading promotional campaigns• Maximized partnership value through collaboration with partners such as NBC, Peacock, and local sports teams' branding into in-app features and promotional campaigns, driving a total of 4.1 million impressions per month across all communication channels• Strengthened customer relationships by coordinating monthly VIP events, meeting with top clients to build trust, rapport, and gather direct feedback

Morrisville, Nc, Us

• Achieved 105% of monthly meeting quotas through strategic prospecting and cold outreach, leading to a 17% increase in team-wide bookings • Identified new business accounts and key decision-makers through targeted outreach strategies, resulting in a 15% increase in qualified leads • Scheduled and facilitated 6 discovery calls per month, serving as an extension of our account executive teams to build client relationships and understand their needs, driving an 11% increase in quarterly sales closures

• Consistently exceeded monthly sales quotas, generating $220K in revenue for the 2020-21 season by building and maintaining 24 key accounts • Retained 14 "Covid Refund Request" accounts by providing empathetic, customer-focused solutions, effectively reducing churn during a challenging period• Led the Inside Sales Team in driving outbound touchpoints, virtual appointments, and pipeline revenue growth, contributing to overall team success

Denver, Co, Us

Education record

Bachelor Of Business Administration - Bba, Finance, General