- Specialist/Customer Success Manager of the NIQ Activate Loyalty platform. The platform aims to provide data collaboration between the industry and the retailer, being the single source of sell out information for the retailer in question;- Responsible for training and monitoring the usability of the platform in a portfolio of more than 30 customers from industries in the area of ​​alcoholic and non-alcoholic beverages, hygiene, perfumery, cleaning, among others;- Responsible for consulting both retailers and industries, indicating the main gaps in the business. and new opportunities to increase profitability- Score 4.92 (scale 1-5) in support and consultancy provided by our customers.

Recent Challenge: Elaboration of Market Share follow-up to evaluate the performance of the main competitors in the energy category, reducing the loss of profitability and share in specific customers and networks. As a final result, São Paulo Countryside and São Paulo Capital were awarded as areas among the 5 in Brazil in Q4’22 that brought more share to the company in Scanntech.Market intelligence area responsible for bringing insights based on data, so that the São Paulo regional sales team can achieve the company's three main objectives: profitability, impact on the store and market share;Constant interaction with the sales team to define strategies based on analytical data (volume, channel, region, critical share areas, etc.)Interaction with customers, leading analysis and presentations to partner distributors with information on opportunities to improve the business;

- Management of innovation projects aimed at reducing costs within the industrial process, working on proposals to improve the gross margin of products, through changes in production processes, materials, suppliers, optimizations, etc. Responsible for managing the project schedule, interacting and seeking to monitor and influence the other areas so that the steps, times and priorities were met. Ex: Leading a project to change screen printing inks for Veja Multiuso bottles, change raw materials in the production of Vanish and a project to reduce micronage in stretch film for pallets.- Feasibility analysis of projects considering factors of cost, effort, time and final financial result to ensure the prioritization of projects with greater potential for the company.

- Responsible for analytical support of the sales team by developing dashboards to monitor business indicators;- Responsible for the monthly sales forecast;- Management of stock maps and KPIs to ensure compliance with the company's strategy;- Development of sales targets for the Roche-Distributors channel.