Roberta Balbino Email & Phone Number

Rio De Janeiro

A project created in 2015 in order to show Rio de Janeiro that exists beyond the beaches of Rio de Janeiro, through history, culture, art and entertainment.- Instagram: https://www.instagram.com/orionaoesopraia/- Facebook: https://www.facebook.com/orionaoesopraia/- Podcast: O Rio não é só praia (it's in several podcast aggregators, through Anchor, but.

São Paulo, Brasil

São Paulo, Brasil

- Communication planning;- Content strategy;- Creative strategy;- Influencer strategy;- Planning advertising campaigns;- Brand positioning;- Design sprint;- Develop and support social marketing strategies.- AKQA Impact | Diversity committee member: consultancy and project analysis; internal and external presentations and talks on themes related to.

- Orientation and supervision of team tasks;- Strategic planning and tactical planning, aligned with business objectives;- Analysis of the consumer, brand, category, territories, etc.- Researches, workshops, brainstorms;- Preparation of presentations;- Trend reports, mapping new behaviors and business models;- Benchmarks;- Development of frameworks.

Rio De Janeiro E Região, Brasil

- Digital strategy;- Content management, production and planning;- Costumers: L'Oréal (Maybelline, Garnier, La Roche Posay, Vichy, Colorama), Universidade Estácio de Sá, Sorvetes Nestlé;- Garnier Color Match (influencers strategy).- Artplan NOW: Real Time Content. Clients: Rio Montreux Jazz Festival 2019, Oi/Game XP 2019 (content supervision), Natura/Rock.

Rio De Janeiro Area, Brazil

- Content production- Social media management.- Clients: Itaipava; Amil (Amil Saúde; Campanha Obesidade Infantil Não, Amil Dental); L'Oréal (L'Oréal Professionnel), Cultura Inglesa.

Rio De Janeiro

- Management and production of digital content- Crisis management- SAC 2.0 - Clients: Cidade Olímpica, Rio de Janeiro City Hall, Eduardo Paes, Rio 450, Pedro Paulo, Luiz Fernando Pezão e Maria Lúcia Cautiero Horta Jardim.

Rio De Janeiro

- Management and production of digital content- Monitoring (SCUP) - Crisis management- SAC 2.0 - Clients: Marca RJ, Cidade Olímpica, Rio de Janeiro City Hall, Sérgio Cabral e Luiz Fernando Pezão.

Brasil

- Budget control of marketing activities- Brand positioning- Relationship with suppliers- Advertising approval- Media planning- Social media management- Interface with advertising agency- Analysis of competition and consumer behavior in the automotive segment.

- Budget control of marketing activities (terminal area - Smartphones and modens)- Visits to retail stores and operators to verify inventory, sales, showcases- Sell in and Sell out Analysis- Competition and consumer behavior Analysis

Brazil

- Responsible for bringing new partners into the company (Co-branded area)- Control the present negotiations- Customer Relationship Management- Managing and production of digital content for blogs and websites- Production of specialized content for partnerships.

- Market Surveys- Creation of questionnaires, application, tabulation, reports and analyzes- Attendance- Assisting in the registration of customers and orders- Prospecting

At Market Research Area I worked directly with the preparation of Market Researches, Competitive Analysis and Focus Group - in constant contact with customers. At Marketing and Sales departament - Responsible for bringing customers to the company, guarantee and improve the company's image and monitor its negotiations in a pipeline.

Pós-Graduação Lato Sensu - Especialização, Direito Digital

Professional updating with the most relevant contemporary legal trends, from the Institute of Technology and Society (ITS Rio), in.

Bachelor Of Laws - Llb, Law

Bachelor'S Degree, Marketing, Communications, Publicity.

During the period of the college I studied elective subjects in the areas of Public Relations, Digital Marketing, Sports Marketing and.

Esg And Technology: Fundamentals And Perspectives

The fundamentals of the ESG agenda, its origin, definitions and challenges, in addition to understanding how technology, through the use.

Copyright: From Theory To Practice, Direito Da Propriedade Intelectual

Theoretical and practical overview of copyright, presenting the assumptions for a creation to be protected by Copyright in Brazil and how.

International Relations And Technology: Legal Aspects, International Law And Legal Studies

A course aimed at unraveling the apparent paradox between global technologies and predominantly national regulations. To this end, notions.

Gender, Race And Climate Change: An Intersectional Approach

Climate issues are intrinsically related to different types of inequalities that intensify and potentiate the effects of climate change.

Short Course, Social Media: Planning, Implementation And Monitoring

Short Course, Digital Strategy - Communication In Social Media

Short Course, Social Media Metrics

Workshop, Creators As Brands

Workshop, Brands As Creators