A project created in 2015 in order to show Rio de Janeiro that exists beyond the beaches of Rio de Janeiro, through history, culture, art and entertainment.- Instagram: https://www.instagram.com/orionaoesopraia/- Facebook: https://www.facebook.com/orionaoesopraia/- Podcast: O Rio não é só praia (it's in several podcast aggregators, through Anchor, but here's the Spotify link) -> https://open.spotify.com/show/62AD32kYWuPi70x17bItqx- Playlist on Spotify: https://open.spotify.com/playlist/2eflwGVvKwqF85qzNSvRz0

- Communication planning;- Content strategy;- Creative strategy;- Influencer strategy;- Planning advertising campaigns;- Brand positioning;- Design sprint;- Develop and support social marketing strategies.- AKQA Impact | Diversity committee member : consultancy and project analysis; internal and external presentations and talks on themes related to diversity and inclusion.Clients: Google, Toddy, Sprite, Netflix, Beck's, Beats, YouTube.

- Orientation and supervision of team tasks;- Strategic planning and tactical planning, aligned with business objectives;- Analysis of the consumer, brand, category, territories, etc.- Researches, workshops, brainstorms;- Preparation of presentations;- Trend reports, mapping new behaviors and business models;- Benchmarks;- Development of frameworks;- Creative Strategy;- Creative briefing;- Influencer Strategy.Clients: Prudential do Brasil, Supervia, Ri Happy, PB Kids, TikTok, Stone.- Diversity committee member: Support for the creation and development of the agency's diversity committee and internal presentations and talks on themes related to diversity and inclusion.

- Digital strategy;- Content management, production and planning;- Costumers: L'Oréal (Maybelline, Garnier, La Roche Posay, Vichy, Colorama), Universidade Estácio de Sá, Sorvetes Nestlé;- Garnier Color Match (influencers strategy).- Artplan NOW: Real Time Content. Clients: Rio Montreux Jazz Festival 2019, Oi/Game XP 2019 (content supervision), Natura/Rock in Rio 2019.

- Content production- Social media management.- Clients: Itaipava; Amil (Amil Saúde; Campanha Obesidade Infantil Não, Amil Dental); L'Oréal (L'Oréal Professionnel), Cultura Inglesa.

- Management and production of digital content- Crisis management- SAC 2.0 - Clients: Cidade Olímpica, Rio de Janeiro City Hall, Eduardo Paes, Rio 450, Pedro Paulo, Luiz Fernando Pezão e Maria Lúcia Cautiero Horta Jardim.

- Management and production of digital content- Monitoring (SCUP) - Crisis management- SAC 2.0 - Clients: Marca RJ, Cidade Olímpica, Rio de Janeiro City Hall, Sérgio Cabral e Luiz Fernando Pezão.

- Budget control of marketing activities- Brand positioning- Relationship with suppliers- Advertising approval- Media planning- Social media management- Interface with advertising agency- Analysis of competition and consumer behavior in the automotive segment.

- Budget control of marketing activities (terminal area - Smartphones and modens)- Visits to retail stores and operators to verify inventory, sales, showcases- Sell in and Sell out Analysis- Competition and consumer behavior Analysis

- Responsible for bringing new partners into the company (Co-branded area)- Control the present negotiations- Customer Relationship Management- Managing and production of digital content for blogs and websites- Production of specialized content for partnerships.

- Market Surveys- Creation of questionnaires, application, tabulation, reports and analyzes- Attendance- Assisting in the registration of customers and orders- Prospecting

At Market Research Area I worked directly with the preparation of Market Researches, Competitive Analysis and Focus Group - in constant contact with customers. At Marketing and Sales departament - Responsible for bringing customers to the company, guarantee and improve the company's image and monitor its negotiations in a pipeline.