Roberta Cope Email & Phone Number

Kent, Ohio, United States

https://roberta-cope.myportfolio.com/

• Developed a wide range of 500+ fact sheets, e-books, brochures, infographics, presentations, social media graphics and interactive content each year, significantly enhancing brand visibility and audience engagement.
• Expanded scope of services to include WordPress editing and design.
• Audited and updated the website and its downloadable resources on a continual basis and designed a weekly blog and accompanying social graphics, bolstering website SEO.
• Played an integral role in the website redesign and collateral refresh initiatives, saving the organization time and financial resources.
• Established presentation templates and refined presentations, saving executives and sales leaders collectively hundreds of hours of time.
• Utilized latest AI tools, such as Adobe Firefly and Midjourney to enhance project creativity and efficiency.

Cleveland, Ohio, United States

• Created over 400 pieces of print and digital collateral for internal distribution and in for developments nationwide.
• Collaborated with on-site managers and marketing team members to develop copy and content.
• Oversaw print, signage and large-format production: gathering specifications for quotes, design and coordinating production/installations with vendors.
• Designed weekly e-newsletter to keep associates informed and connected during the pandemic.

Cleveland/Akron, Ohio Area

• Guided, coached and advocated for the 4-person design team; interviewed, hired and on-boarded; completed management training to be the most effective champion for the creative department. The team’s success led to an.
• Enhanced the skills of the design team by providing considerate feedback and sought educational/inspirational resources and training opportunities for personal and career growth.
• Generated annual cost savings of $250,000 (vs. agency spend) by crusading for and migrating outsourced projects in-house.
• Collaborated with project owners on content and specifications, disseminated requirements and feedback to designers, provided daily design and art direction for corporate communications and in support of 80+.
• Produced and coded micro-sites and e-blasts, expanding the departmental skillset and offerings.
• Deployed ActiveCollab traffic management system to streamline requests, schedule, track and quantify the content and creative department’s output.

Hudson, OH

• Telecommunications conglomerate and publisher of telephone directories.Graphic DesignerWorked with telephone companies and advertisers nationwide to create telephone directory covers, ads and community magazines..
• Completed over 400 directory covers and supplemental sections annually, along with all cover advertising as part of a highly regarded four-person design team.
• Wrote copy for Berry advertisers’ microsites and SEO optimization.Ad Production Department, 2004-2006:
• Created up to 20 unique ads per day in a high-volume, technical environment. Known for creativity, quality and accuracy. Developed new designs and updated existing campaigns, including photo retouching and illustration.

Youngstown, Ohio Area

• Advertising agency.Graphic DesignerProduced creative layouts for our clients in retail, grocery, non-profit, education, industrial, travel tourism and healthcare industries.
• Designed: print collateral, identities, billboards, storyboards and slates for TV commercials.
• Actively participated in all creative meetings and respected tight deadlines in a fast-paced small agency environment.