Collaborating with the Chair and Board of Directors, I provide strategic vision and operational guidance, serving as the public face of Rett UK to advocate for individuals with Rett syndrome at governmental and institutional levels. Concurrently, I liaise with the Trust and Foundation Fundraising Officer to maintain fiscal responsibility, ensuring adherence to budgets established by the Board. Additionally, I lead and support team members in engaging with health and social care professionals to advance research on Rett syndrome and its potential treatments. Furthermore, I manage outsourced functions, including financial and human resource management, as well as Regional Communication Champions. Lastly, I oversee critical supplier relationships, ensuring compliance with contracts, policies, and procedures.

Working closely with the CEO, Trustee Board and Senior Management Team, I was responsible for internal operations, quality assurance, the development of marketing and communications, assisting with fundraising as well as for monitoring, evaluation and reporting to funders. I played a key role in the strategic development and growth of the organisation, including assisting with stakeholder management and developing partnerships.

My role as Head of Marketing and Communications wass to support the objectives of NOAH Enterprise through all areas of marketing and communications at senior management level. I manage a team of 4 and an active roster of agency and freelance contributors. I currently report directly to the Chief Executive and Board of Trustees.Responsibilities:• Lead and develop marketing toolkits across all channels to support all key product and contract launches. • Provide leadership on all marketing and communication needs for NOAH, including setting measurable objectives, challenging revenue targets and setting the vision in line with the 5 year business plan• Managing improvement of NOAH’s digital communications, ensuring that the charity is making the most of new opportunities and innovations.• Managing communications and growing relationships around community engagement including key business partnerships.Achievements:• Managing budgets and making cost savings to the charity of 20% off original budget through negotiation with suppliers and effective project management.• Initiated and led a radical overhaul of the organisations CRM and commerce software providers to revolutionise marketing practises.• Worked closely with an award-winning agency to successfully rebrand the tone and visual identity for NOAH. This included a complete overhaul of the organisation website, signage and all marketing collateral.• Worked closely with the in-house design team, freelance designers and photographers to lead the production of new creative assets and collateral for all marketing support materials, from new product flyers, brochures, POS, online, trade promotions, press releases and advertising to deliver best in class marketing and communication toolkits, exceeding management’s expectations.• Completion of a key phase in setting up an online selling platform for a social enterprise and the successful recruitment of an online manager and assistant

I had responsibility for:• Working in conjunction with the Chief Executive and The Board's Social Enterprise Committee to formulate and implement a marketing and communications strategy.• Ensuring that branding guidelines are followed and that processes are up to date and in line with ISO 9001 accredited policies. • Organising NOAH’s annual conference including securing sponsorship and key speakers.• Driving engagement for various campaigns through regular internal/external communications, events and activities.• Developing and fostering links within the media, community, stakeholders, local businesses, funders and grant awarding bodies.• Managing the build, development and maintenance of a database of stakeholders including media and donors; regularly updating all distribution lists to ensure effective communications.• Production of regular (monthly, quarterly, annual and periodic) print and digital communication for internal and external consumption.• Developing excellent relationships with external partners for NOAH and our social enterprise.

As the Marketing Manager for MK Chamber I reported directly to the Chief Executive and directly managed all marketing communications across all brands, throughout the organisation. I was responsible for:• Creating the annual PR, Marketing & Communication Plans including objective setting and strategies for acquisition, retention and growth.• Successful management of an £80,000 annual marketing budget providing impressive and measurable returns on investment.• The completion of 3 key contracts generating a revenue of over £84,000 for the Chamber and securing 2 of the contracts for the following year.• The key point of contact for all the Chamber’s marketing activities, ensuring that appropriate agreements are in place and that reviews are undertaken regularly. • Managing a quarterly market research programme to generate and screen new ideas for the Chambers development.Establishing and maintaining strategic third-party relations with key brand relevant partners. These include Milton Keynes Council, Local and Regional Press, Milton Keynes Shopping Centre Association, Milton Keynes Police, the MK Dons and many other stakeholders and partners in the local community.

As the Marketing Controller for the MK Chamber & WTC I reported to the Head of Sales & Marketing and had direct management responsibility for two members of staff, a Marketing Assistant and an Admin apprentice. I had responsibility for:• Working with all departments at the Chamber and WTC to provide marketing resources wherever possible and ensure that all the Chambers communications conform to the British Chambers of Commerce corporate branding guidelines.• Shaping, delivering and implementing the British Chamber of Commerce’s marketing strategies and guidelines.• Saving the Chamber over £18,000 on their business publication “Vision” whilst improving quality, circulation and impact.• Day to day management of an active agency roster.• Public and media relations – writing, creating relationships and placing press releases in key media titles.

I was promoted to Senior Marketing Executive and began managing two members of staff, a marketing assistant and a marketing executive. I was responsible for:• Project managing the marketing aspects of the following Chamber contracts; Apprenticeships, Train 2 Gain, Europe Direct, Learning Champions and EEDA, each of which follows a precise set of strict government branding guidelines.• Measuring the effectiveness of marketing campaigns through campaign and competitor analysis, then feeding back the results to the relevant department heads and incorporating any changes that should be made into future marketing plans. • Coordinating targeted member communications and direct mail campaigns to specific market sectors. Organising successful promotion of the Chamber at various business conferences and events.• Advising department heads on all aspects of marketing, ranging from research through to communications and social media.Coordinating and preparing any radio or television exposure from the basic script to displaying the final pieces at events.

I started at the Beds Chamber as Marketing Executive and was part of a team of six that reported to the Head of Marketing. I worked under pressure on several projects at a time, with constantly changing priorities and deadlines. The ability to cope with this was essential.

Reporting to the Marketing Executive and the Sales & Marketing Director, I worked in a busy team covering all aspects of marketing and generally assisting with the day to day running of the department.