Roberta Janis Hummel work email
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Global Marketing, Communication & Transformation Executive with a proven track record in leading and developing innovative change engagement, marketing and communication initiatives in the USA and abroad. Accomplishments include improving and succeeding in making a difference in B2B and B2C environments across industries.Strengths:• Strategic Narrative Builder: Being a catalyst for marketing and communication impact through innovative and strategic narrative content as well as delivering exceptional business and team results via impactful campaigns.• Collaborative Leadership: Team builder. Experienced in working with cross-functional teams across an organization.• Strategic Risk Taking: Extensive experience developing new marketing initiatives, campaigns and branding innovations. Combining creative marketing and business data metrics makes me thrive.Experience:Extensive experience in all aspects of marketing and communication across multiple geographies. Driving new paths in Change Marketing and Business Transformation. Thrives in empathetic brand development & growth, innovative marketing and communications, and CSR to drive business results.
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Business StrategistNational GridBoston, Ma, Us -
Marketing LeadNational Grid Feb 2021 - PresentGreater BostonLeading strategic and customer centric communication and marketing efforts for our Commercial and Industrial customers we serve across Massachusetts, Rhode Island and New York. -
Change Management Lead Program Manager GbeNational Grid Jul 2018 - Feb 2021Greater Boston AreaAt the forefront of Change at National Grid, the Gas Business Enablement Program is driving change to develop a Gas Business of the future. Bringing innovation and solutions developed by the Voice of the Business, GBE is with Agile methodology innovating organization wide. Developing and executing engagement change marketing for those impacted by GBE new systems. A Harvard Business study in the making GBE is utilizing John Kotter's "Accelerate" to succeed in sustainable change across the organization. -
Change Management Lead Program Manager With Mindlance ConsultingNational Grid Apr 2018 - Jul 2018Greater Boston AreaAs a consultant on the Gas Business Enablement Program, drove change for faster adoption, higher utilisation of and proficiency with the transformations that impact National Grid employees across the business. -
Lead ConsultantConsultant Aug 2017 - Apr 2018Atlanta Ga / Boston MaDeveloping and driving marketing and communication impact strategies for startups and businesses. Leveraging technology and traditional marketing tactics to plan effective strategies that listen to the consumer and have a high ROI.
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Marketing Communication Associate FacultyEmerson College Aug 2016 - Jul 2017Greater Boston AreaMarketing & Communications Professor at Emerson College with courses such as Global Advertising & Public Relations and Capstone. Coaching undergraduate and graduate students strategic marketing planning, content development, media and budgeting for real-life clients. -
Marketing Communications DirectorLuxoft Apr 2013 - Feb 2016Moscow Russia / Boston, Ma UsaAt Luxoft, a publically traded Global IT Services Provider & Software Producer, drove Marketing and Communications contributing to the development of B2E and B2B initiatives across six industries while focusing on the strongest practices in Automotive, Finance and Technology. As part of the Global Marketing Management Team reported directly to the VP of Global Marketing.Developed and created a Branded Communications Team, "Luxoft Global News," for internal and external channels. Managed the team across functional teams with executive management, lines of business, marketing operations, and sales. Managed Luxoft Global News Team with a newsroom model created and distributed written and video content supporting both B2B and B2E initiatives. A global brand strategy initiative. -
Marketing LeadMindlikes.Com Jun 2012 - Apr 2013Moscow, RussiaDeveloped marketing strategies for new digital publishing suite called Mindlikes. In a global team of marketing, design and software programing experts, led the Marketing efforts and brainstorming for the pending launch of this new product. Involved in hands on and planning fashion of the general marketing and PR campaigns to promote Mindlikes suite of publishing tools. Active and flexible player and lead in all aspects of the internet startups marketing needs including site testing as deployments were made by the developers.
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Marketing DirectorPauline Books & Media 1997 - May 2012Greater Boston Area And Moscow RussiaAn international publishing and retail organization with corporate headquarters in Italy and US & Canadian headquarters in Boston. Created, planned, oversaw the realization of the integrated strategic marketing and sales plans for Pauline Publishing House and 15 Pauline Retail Bookstores, and online store for Pauline USA. Led Marketing and Sales teams in the execution of product development & pricing, internet marketing, public relations, promotion, trade shows and event marketing as Pauline Publisher and Retail.Led and managed the retail branding and merchandising for Pauline USA. Created a new layout and retail design starting with a flagship store in Boston. Initiated segment audience targeted Events for adults, children and families in Pauline retail spaces and in local venues.
Roberta Janis Hummel Skills
Roberta Janis Hummel Education Details
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Marketing -
Communications
Frequently Asked Questions about Roberta Janis Hummel
What company does Roberta Janis Hummel work for?
Roberta Janis Hummel works for National Grid
What is Roberta Janis Hummel's role at the current company?
Roberta Janis Hummel's current role is Business Strategist.
What is Roberta Janis Hummel's email address?
Roberta Janis Hummel's email address is hu****@****ine.org
What is Roberta Janis Hummel's direct phone number?
Roberta Janis Hummel's direct phone number is +177436*****
What schools did Roberta Janis Hummel attend?
Roberta Janis Hummel attended Emerson College, Emmanuel College.
What are some of Roberta Janis Hummel's interests?
Roberta Janis Hummel has interest in Social Services, Children, Education, Poverty Alleviation, Disaster And Humanitarian Relief, Arts And Culture.
What skills is Roberta Janis Hummel known for?
Roberta Janis Hummel has skills like Marketing, Marketing Strategy, Marketing Communications, Branding And Identity, Brand Management, Writing, Press Releases, Public Relations, Social Media, Social Media Marketing, Direct Marketing, Journalism.
Who are Roberta Janis Hummel's colleagues?
Roberta Janis Hummel's colleagues are Seon Samuel, Carl Pawlak, Jalila E., Rachel Hansen, Cameron Rivette, Louis Adamson, Adeseye Ogunsina.
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