Roberta Muller

Roberta Muller Email and Phone Number

Proven Leader with a Passion for Improvement @ Northstar Travel Media
Roberta Muller's Location
Kearny, New Jersey, United States, United States
Roberta Muller's Contact Details
About Roberta Muller

I am an experienced leader in media with 36 years of experience. I have an entrepreneurial spirit and thrive on taking measured risks and being fiscally conscientious. I direct the daily operations for 5 key areas: Marketing Services, Digital Ad Production, Product & Project Management, Quality Assurance Testing and Audience Development. I utilize my leadership role to collaborate with sales, marketing and editorial to expand digital revenue, and to implement new digital solutions for our clients. My strong track record has helped the executive team expand our company’s portfolio through 24 acquisitions. Working collaboratively across all business units, I typically spearhead the operational assimilation of each new business into Northstar’s standardized systems and centralized workflows.

Roberta Muller's Current Company Details
Northstar Travel Media

Northstar Travel Media

View
Proven Leader with a Passion for Improvement
Roberta Muller Work Experience Details
  • Northstar Travel Media
    Senior Vice President Product Development
    Northstar Travel Media Mar 2015 - Present
    Rutherford, New Jersey, Us
    Provide strategic leadership and management for the day-to-day development, execution, and ownership of the product development function within Northstar. Work closely with the business to implement a strategic and operational plan for the development, evaluation, release, and improvement of various products/solutions to help drive EBITDA growth and/or lower operational costs. As a key leader of the Management Team, Roberta oversees a team of Product Managers and Technical Product Specialists. She also oversees the Audience Development team, Digital Production Team and handles implementation across the entire organization.
  • Northstar Travel Media
    Vice President Product Development & Digital Production
    Northstar Travel Media 2011 - Feb 2015
    Rutherford, New Jersey, Us
    Responsibility for synthesizing information across the organization and formulating optimal business solutions. Assist with formalizing business strategy and translating them into a system and operational solutions that meet key business drivers. Align requests into solutions that efficiently meet the market, business and client demands. Lead a team that provides seamless delivery of products, programs, features and functions to service our customers, brands and company goals.
  • Northstar Travel Media
    Director, Internet Production
    Northstar Travel Media 2005 - 2011
    Rutherford, New Jersey, Us
    Handled P&L for Internet Production, oversaw digital ad operations and email distribution across brand websites. Managed the Quality Assurance Testing department. Established the initial vision for ad operations and developed the organization infrastructure. Supported and collaborated with sales increasing digital ad revenues from $5.9M in 2009 to $8.1M in 2011. Developed the organization infrastructure for an IT Development Team in corporate headquarters.
  • Northstar Travel Media
    Director, Print Production
    Northstar Travel Media 2000 - 2005
    Rutherford, New Jersey, Us
    Managed print operations for six hotel directory products. Directed 15 direct and 40 indirect reports across editorial, production, ad operations and art department. Oversaw print production budgets, P&L, manufacturing processes, vendor relationships, schedules and workflow. Critical Projects: Project Manager Y2K Systems Upgrade - Ensured order entry, invoicing and production systems were compliant; Led the creation of a centralized, corporate sales order entry and invoicing department: workflow, policy and procedures; Reduced operational costs across the organization eliminating order processing in 10 separate sales offices.
  • Cahners Travel Group
    Media Director
    Cahners Travel Group 1992 - 2000
    Directed two Managing Editors and oversaw print production operations for two hotel directory products. Liaised with editorial team, art department, production layout, billing/sales. Critical Projects: Designed and deployed a custom print directory production application, Designed and implemented a custom print directory order entry and invoice system, Trainer for a new system implementation, developed training materials and administered all training.
  • Cahners Travel Group
    Managing Editor, United States
    Cahners Travel Group Dec 1990 - 1992
    Managed 13 media coordinators responsible for print production for Hotel & Travel Index. Oversaw workflow and ensured efficient production.
  • Cahners Travel Group
    Advertising Services Manager
    Cahners Travel Group Jul 1990 - Dec 1990
    Inside Sales for Northeast tertiary markets, sold ad space, managed telemarketing campaigns and pursued new business.
  • Cahners Travel Group
    Advertising Sales Coordinator
    Cahners Travel Group Jan 1990 - Jun 1990
    Managed client relationships and collaborated effectively with four Northeast sales representatives. Responsible for client communications, ad traffic, ad reservations, proposals, sales reports and credit/billing discrepancies.
  • Reed Travel Group Of Reed Elsevier (Formerly Murdoch Magazines)
    Media Coordinator
    Reed Travel Group Of Reed Elsevier (Formerly Murdoch Magazines) 1987 - 1990
    Managed 400+ advertising clients for Hotel & Travel Index, a 5k page print directory. Responsible for ad creativity, product layout, proofing and reporting and client billing.

Roberta Muller Skills

Email Marketing Publishing Digital Media Product Development Online Advertising Strategy Digital Marketing Strategic Partnerships Social Media Social Media Marketing Project Management Team Leadership Online Marketing Advertising Business Strategy E Commerce Program Management Marketing Sales Process Business Intelligence Capital Budgeting P And L Oversight Ad Networks

Roberta Muller Education Details

  • Susquehanna University
    Susquehanna University
    Communications

Frequently Asked Questions about Roberta Muller

What company does Roberta Muller work for?

Roberta Muller works for Northstar Travel Media

What is Roberta Muller's role at the current company?

Roberta Muller's current role is Proven Leader with a Passion for Improvement.

What is Roberta Muller's email address?

Roberta Muller's email address is r.****@****dia.com

What is Roberta Muller's direct phone number?

Roberta Muller's direct phone number is +120190*****

What schools did Roberta Muller attend?

Roberta Muller attended Susquehanna University.

What are some of Roberta Muller's interests?

Roberta Muller has interest in Children, Politics, Education, Arts And Culture, Health.

What skills is Roberta Muller known for?

Roberta Muller has skills like Email Marketing, Publishing, Digital Media, Product Development, Online Advertising, Strategy, Digital Marketing, Strategic Partnerships, Social Media, Social Media Marketing, Project Management, Team Leadership.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.