Roberta Smith Email & Phone Number

Markham, Ontario

National Event Management is the leading producer of consumer events in North America. Offering complete show management solutions and a leader in the development, production and management of consumer and trade shows and special events. Known throughout the industry for their consumer show expertise & event planning.

Toronto, Ontario

• Marketplace Events creates vibrant expositions connecting enthusiasts with experts, products and services in dynamic face-to-face environments thru consumer shows. The National Home Show is the largest consumer home.
• Achieved sales of $550K of new business within first 5 months thru use of excellent verbal and written communication skills from cold calling, networking and appointments,
• Exceeded re-book target of 60% for following show year, then given additional territory,
• Submitted accurate and detailed weekly sales forecasts which met or exceeded quota requirements,
• Increased business by 111% over 2012 budget,
• Strong live event management skills-pre, at & post demonstrating multi-tasking skills and professionalism.

Toronto, Ontario

• Reed is the leading event organizer with over 500 events in 39 countries.
• Responsible for 7 trade shows over the 3 years with involvement as sales support, receivables and show office site – pre, at and post,
• Performed cross-selling and up-selling of show services to ensure all areas of additional business were promoted,
• Actively worked all streams of revenues before start of shows which resulted in excess of $5M being collected over the 3 year period,
• Assisted with the launch of a VIP program for attendees resulting in 12% increase in traffic on show floor.

Toronto, Ontario

• Global nutrition & weight management company.
• Built strong retail/wholesale base resulting in 6 figure income,
• Trained groups of up to 200 regarding the benefits of Natural Health Products & Wellness.

Toronto, Ontario

• BBW specializes in supplying front line staffing and cash management services.Various positions as required.
• Effectively working front line registration, customer service desk and show offices for various shows,
• Telemarketing and sales support,
• Worked Live Events helping with pre, at and post duties as required,
• Demonstrated strong leadership skills in supervising 25 staff for a 10 day consumer show.

Mississauga, Ontario

• Transportation 3rd party logistics service provider.
• Achieved top prospector & receiving recognition awards,
• Maintained profit margin variances of 31%.

Mississauga, Ontario

• Leader in the International Express Shipping industry.
• Started as outside sales for the GTA then promoted to Western Sales Manager in 1984,
• Implemented objective setting, sales reviews and action plans for business from Winnipeg to Vancouver/Vancouver Island,
• Promoted to Branch Manager in 1985 with staff of 15 plus 10 outside brokers,
• Prepared yearly budgets for Vancouver and Victoria and exceeded these by 10-16 % by implementing game plans for staff to incorporate,
• Maintained 80% outside sales activity focusing on house accounts.