Roberta Smith Email & Phone Number

Markham, Ontario

National Event Management is the leading producer of consumer events in North America. Offering complete show management solutions and a leader in the development, production and management of consumer and trade shows and special events. Known throughout the industry for their consumer show expertise & event planning.

Toronto, Ontario

Marketplace Events creates vibrant expositions connecting enthusiasts with experts, products and services in dynamic face-to-face environments thru consumer shows. The National Home Show is the largest consumer home show in North America. • Achieved sales of $550K of new business within first 5 months thru use of excellent verbal and written communication skills from cold calling, networking and appointments,• Exceeded re-book target of 60% for following show year, then given additional territory,• Submitted accurate and detailed weekly sales forecasts which met or exceeded quota requirements,• Increased business by 111% over 2012 budget,• Strong live event management skills-pre, at & post demonstrating multi-tasking skills and professionalism.

Toronto, Ontario

Reed is the leading event organizer with over 500 events in 39 countries.• Responsible for 7 trade shows over the 3 years with involvement as sales support, receivables and show office site – pre, at and post,• Performed cross-selling and up-selling of show services to ensure all areas of additional business were promoted,• Actively worked all streams of revenues before start of shows which resulted in excess of $5M being collected over the 3 year period,• Assisted with the launch of a VIP program for attendees resulting in 12% increase in traffic on show floor.

Toronto, Ontario

Global nutrition & weight management company.• Built strong retail/wholesale base resulting in 6 figure income,• Trained groups of up to 200 regarding the benefits of Natural Health Products & Wellness.

Toronto, Ontario

BBW specializes in supplying front line staffing and cash management services.Various positions as required.• Effectively working front line registration, customer service desk and show offices for various shows,• Telemarketing and sales support,• Worked Live Events helping with pre, at and post duties as required,• Demonstrated strong leadership skills in supervising 25 staff for a 10 day consumer show.

Mississauga, Ontario

Transportation 3rd party logistics service provider.• Achieved top prospector & receiving recognition awards,• Maintained profit margin variances of 31%.

Mississauga, Ontario

Leader in the International Express Shipping industry.• Started as outside sales for the GTA then promoted to Western Sales Manager in 1984,• Implemented objective setting, sales reviews and action plans for business from Winnipeg to Vancouver/Vancouver Island,• Promoted to Branch Manager in 1985 with staff of 15 plus 10 outside brokers,• Prepared yearly budgets for Vancouver and Victoria and exceeded these by 10-16 % by implementing game plans for staff to incorporate,• Maintained 80% outside sales activity focusing on house accounts.