Bob Bean Email and Phone Number

Bob Bean, Founder and Principal of RTB Consulting, is a senior marketing executive with 30+ years experience in both B2B and B2C company environments. He is a customer focused, data-driven leader that has helped both entrepreneurial start-ups and global corporations succeed by building high-performance marketing teams, implementing new processes and automation, and tightly aligning marketing department goals with corporate objectives. Mr. Bean formed RTB Consulting to partner with organizations who are challenged by shrinking budgets, while looking to elevate the revenue contribution from their marketing function via cost-effective and quantifiable improvements in direct marketing, integrated marketing communications, brand management, social media effectiveness, CX marketing and measurement, and organizational design. While having worked in varied industries, Mr. Bean has extensive experience in financial services, energy and utilities, and extended warranties/services contracts – most recently as the VP of Corporate Marketing & Communications for The Warranty Group (now Assurant). He has presented at numerous conferences and has been cited in several trade publications for the leading-edge global consumer research he spearheaded.Mr. Bean’s expertise also includes best practices in marketing research and analytics, new product development, corporate communications, business development, strategic planning, and employee engagement. His personal passions center around his two daughters, playing golf and tennis, and SEC football.