Sports marketing and business development exec with more than 20 years of experience, encompassing five Olympic and Paralympic Games, enhancing sponsorship value by developing and implementing clear and effective strategies based on consumer insights and market intelligence.Especially skilled in managing digital transformation within sports organizations, in brand development / brand management, in designing commercial programs for sports assets including media and digital, and in developing and directing world-class hospitality programs.Extensive experience in building effective working relationships with global and national sponsors, media houses, investors, boards of directors, agencies, the IOC and IPC, organising committees, sports federations and national as well as regional governing bodies.Project experience in Germany/Austria/Switzerland, UK, North America and China with proven negotiation skills. Former strategy consultant.Besides, a lucky husband and happy father of two little pirates with cosmopolitan homes: Frankfurt, Miami, Vienna, Curitiba (Brazil), Malaga (Spain) ...Skills and experience: strategic management, strategy development, corporate development, business development, brand development, new business, monetization, digital transformation, marketing, sponsoring, social media, new media, sports media, consulting, negotiation, mediation, international sports projects, strategic event management, athletes management, German Long Drive Championship, Golf Team Germany, Deutsche Golf Liga, German Challenge, Corporate Golf Tournaments, Olympics, Paralympics, Beijing 2008, Vancouver 2010, London 2012, Sochi 2014, Rio 2016, PyeongChang 2018, Tokyo 2020, Beijing 2022, Olympic Bid Munich 2018, Olympic Bid Munich 2022, Olympic Bid Hamburg 2024, sports, Basketball, Rugby, Rugby 7s, esports (League of Legends, Counter Strike, Age of Empires), Golf, Long Drive
Listed skills include Sponsorship, Marketing, Digital Marketing, Marketing Strategy, and 42 others.