Robert Cacciola Email & Phone Number

Mississauga, Ontario, CA

• Business Growth: Successfully launched and maintained corporate programs like Shared Marketing, SmartMarketing, and BizCount to enhance brand consistency and expand business opportunities
• Customer Experience: Managed full-cycle deployment and maintenance of Wi-Fi landing pages, improving guest experience and engagement across 300+ properties
• Digital Transformation: Led the adoption of digital registration tablets, streamlining loyalty program enrollments and optimizing check-in procedures at over 100 properties and counting
• Member Communications: Oversee loyalty program communications, from strategy to message crafting and analytics.
• Cross-Functional Collaboration: Fostered strong relationships with international teams to share best practices, leading to enhanced mobile app features and user engagement
• Partnership Building: Partnered with Destination Marketing Organizations across Canada to co-create and disseminate content, while strengthening ties between the DMOs and our properties

Mississauga, Ontario, CA

• Implementing SEO best practices in new & existing content to drive traffic and engagement
• Provided end-to-end support for digital marketing campaigns, from ideation and creation to deployment, monitoring, and final result reporting
• Design and build marketing emails for company loyalty program - Choice Privileges. Work with loyalty program partners to develop campaigns for co-branded offers
• Create content for Travel Top 6, the company's travel website

Richmond Hill, ON, CA

• Responsible for the creation and distribution of internal and external company communications
• Developed compelling copy for various company marketing materials, including sell sheets and brochures
• Contributed to event planning efforts for both internal and external functions
• Managed the company's social media channels and public relations strategy
• Maintained the corporate customer relationship management (CRM) system

Boucherville, Québec, CA

• Assisting management with inventory procedures including daily reports, cycle counts, and safety reports
• Responsible for merchandising, and recovering the department throughout the day or in preparation for the next business day
• Provide information, assist with and push sales of all merchandise in the department
• Responsible for department specific telephone and email communications when required

Barrie, Ontario, CA

• Curated and posted engaging content to the social media feeds of company clients
• Monitored and responded to online reviews, maintaining positive reputations for company clients and addressing customer concerns in a timely manner
• Implemented search engine optimization (SEO) tactics to improve the online presence and visibility of company clients
• Developed and executed social media campaigns, and created eye-catching graphics to enhance client branding and messaging

• Giva, Inc. located in the Silicon Valley region of California, provides a combination of help desk and customer service/call centre applications, among others, designed to work in the cloud. Giva, Inc. now offers.
• Responsible for the creation and writing of business related content for multiple Giva Inc. corporate blogs and their audiences in the United States, Canada, United Kingdom, and Australia.

• Regenesis is a non-profit organization operating at York University in Toronto, ON. Through its research & programming Regenesis serves 53,000 students by advocating for and providing access to healthy, active and.
• Team Leadership and Management: Oversaw the communications team, including task assignment, workflow coordination, and weekly meetings
• Database Management: Maintained an up-to-date media contact list for targeted communications.
• Media Relations: Crafted and distributed press releases to local media, promoting organization events and initiatives.
• Documentation: Developed a comprehensive communications manual for future organizational use.- Awarded the 2015 intern of the year.

Bachelor’S Degree, Communication And Media Studies

Strategic Public Relations, Public Relations/Image Management