Rob Groves Email & Phone Number

Harrisburg, Pa, Us

Camp Hill, Pennsylvania, United States

Oversee comprehensive business operations, including new item proposals, marketing initiatives, and supply chain operations.Manage trade and overall spend to ensure optimal allocation of resources, leveraging data and analytics tools like Circana to provide insightful reports to stakeholders.Develop and execute growth plans aligned with strategic intent set by executive leadership, leveraging a deep understanding of both retailer and manufacturer strategies.Provide strategic direction to Customer Managers, optimizing annual and quarterly client business plans to drive positive outcomes and maximize growth opportunities.Collaborate closely with cross-functional business partners within the Business Insights, Planning Organization, and Channel Teams to improve key metrics and ensure alignment with organizational goals.Led strategic business management for a $75M/year portfolio, driving growth in grocery retail categories

Mechanicsburg, Pennsylvania, United States

Banker/Footwear Sales Specialist for a life well lived outdoors!

Carlisle, Pennsylvania, United States

Developed and executed comprehensive development plans and strategies aimed at increasing sales, profit margins, and minimizing expenses.Built and maintained trusted advisor relationships with key accounts, ensuring the delivery of products and solutions that exceeded expectations.Focused on forecasting profit and volume growth, assisting in the preparation of sales budgets for customer accounts.Conducted reviews of sales strategies and developed targeted promotions, resulting in a 30% increase in sales performance.Maintained responsibility for supply chain and logistical communication with customers, vendors/brokers, and Distribution Centers, reducing late deliveries by 20% and improving vendor/broker relations.Managed all aspects of items selling into the customer, ensuring smooth execution and alignment with customer requirements.Generated over $50M in business, increasing category sales by 15% through strategic category reviews and collaboration with planogram teams.Secured placement for 200+ new items, enhancing everyday product offerings and seasonal inventory.Collaborated with cross-functional teams to establish and formalize operational standards, improving sales structures and increasing operational efficiency

Camp Hill, Pennsylvania

Owned the development and maintenance of clients and customers within the region, overseeing relationships with five major customers and twenty clients.Executed client plans and ensured sustained client satisfaction by actively assisting in the development of business plans and owning clients’ execution strategies.Developed and maintained strong client relationships, leveraging a comprehensive understanding of the retailer’s operations and merchandising strategies.Constantly drove client growth through insightful analysis, effective selling techniques, and strategic execution strategies.Actively contributed to the development of business plans, aligning them with client objectives and organizational goals.Ensured high levels of client satisfaction through proactive communication and responsive support.Increased client sales by 25% by overseeing business development and relationship management in the Mid-Atlantic Region.Successfully managed 30+ clients across multiple accounts, executing client plans, overseeing business operations during planning and category reviews, and securing over 150 incremental new items, resulting in a 20% increase in client satisfaction scores.Leveraged syndicated data platforms IRI and Numerator to gather insights, enhancing strategic decision-making accuracy and marketing effectiveness during planning and execution.

Mechanicsburg, Pennsylvania

Spearheaded the planning and execution of targeted marketing programs aimed at driving incremental sales and enhancing customer engagement.Owned the reporting of program results and provided valuable insights to recommend enhancements to audience selection, offer selection, targeting, and channel optimization.Planned and executed targeted marketing programs to drive incremental sales and enhance customer engagement.Analyzed program results and recommended enhancements to audience selection, offer selection, targeting, and channel optimization.Collaborated closely with client marketing teams and internal stakeholders to develop new CRM-targeted marketing programs, expanding reach within various channels.Delivered subject matter expertise to the client team, providing valuable insights and strategic guidance to drive program success.Developed and introduced a Senior Campaign Mailer, increasing targeted engagement by 30%.Designed and outlined campaign test programs, facilitating the analysis of optimal offers and selections for Primary, Secondary, and Tertiary households.

Carlisle, Pennsylvania

Managed sales and client relations for the In-Store Selling and Sampling program at Ahold USA, orchestrating 40+ programs monthly. Key Responsibilities:Developed and executed 40+ in-store marketing programs monthly, focusing on event objectives and processes for over 500 field advisers.Led the development of two successful in-store marketing campaigns, aligning with all channels to convey the overall brand story.Established annual business plans in collaboration with VP and Senior Directors, achieving profitability targets and organizational goals.Provided monthly internal program analytics and updates to VP and SVPs, ensuring alignment with organizational objectives.Coached sales specialists in event coordination and new business targeting, recognized with a Spotlight Award in 2017.Successfully established and nurtured relationships with vendors and brokers, exceeding expectations and increasing brand visibility.Consulted with internal teams on strategies to enhance sales and brand visibility, leveraging customer analytics for targeted program locations.

Harrisburg, Pennsylvania Area

• Ranks nationally in top percent for company metrics – currently holds the number one position for store device insurance sales and top 5 executive overall in company.• Positioned and opened 15 new distribution channels by partnering with master agents and owners. • Consistently meets all sales and metric quotas on a monthly basis.• Personally selected by regional director to participate on weekly calls to provide feedback to executive committee at corporate office.

• Promoted to Management on account of exceptional sales ability, consistency in upholding company standards, completion of the management training system, and exceeding in customer service from building a clientele to handling customer service issues by providing solutions based on policy and procedures. • Individually selling $400,000 – 700,000 annually throughout tenure • In 2010, received a dedicated store as Manager, and advanced revenue from $1M standing to $1.5M; in 2011, increased sales of team location from $2M to $2.75M. • Effectively recruited over 20 team members, trained and developed them, and have promoted eight associates to higher positions and/or management roles from 2006 – 2014.• Increased store standards from 2 out of 6, to 6 out 6 YTD; the store has six standards that the team strives to exceed each day, to include sales, add-ons, extended service plans, repair dollars, payment protection plans, and credit applications.• Formally recognized for exceptional store performance in 2011 at the annual Manager’s Meeting in Orlando, FL, having demonstrated the highest sales increase for fiscal year in a division of 500 stores.• Recognized in 2009 as a “President’s Club Rider” – top 5% of company’s associates exceeding target sales quota.• Incentive winner for exceeding target sales quota in 2010, 2011 and 2012; awarded a trip for individual performance in 2010 and for store performance as Manager in 2011 and 2012. • Tripled profitability of location 2011-2012

Waldorf, Md

Completed internship immediately upon graduating from West Virginia University as a full-time student. Completed multiple community outreach projects, to include closing of metro stations during various times of day and year, provided information on how to get around the subway, supported new opening of stations, and advanced community exposure to bus systems, where they travel, and how to use this resource for tourists/commuters. Expanded overall market awareness and public involvement with the Washington Metropolitan Area Transit Authority.