Marketing Manager
CurrentSupport the growth of 3DXTECH products globally by driving an optimal marketing mix (PR, social, content, etc.) and adapting marketing programs to the needs of the 3d printing market.- Develop and deploy the marketing plan that drives demand for the company’s products and services- Directs both offline and online marketing functions, including a robust e-commerce platform- Create and implement an annual marketing plan- Plan and administer the company’s marketing budget- Develop and support marketing and customer development programs- Lead digital marketing activities: newsletters, social media, webinars, etc.- Manage website activities, promotions, and Google Adwords- Own the company’s social media presence on LinkedIn, Facebook, Instagram, YouTube, etc.- Act as a brand champion for all company brands (3DXTECH, Triton, Gearbox)- Develop a strategy to grow and promote brands-Manages and develops the company’s marketing staff, providing direction and focus on achieving company goals-Ensure all campaigns have measurable response and conversion rates, reporting key data to senior management