Robert Coldwell Email & Phone Number

Dallas, Texas, United States

■ Streaming video app design, project management and development on web, mobile and streaming platforms: Apple TV, Android TV, Fire TV, Roku. Backend server UI design to support content and account management.■ Android TV hardware sourcing and remote control design.■ Mediaroom TV app design, project management and development.

Dallas/Fort Worth Area

I deliver visionary leadership and creative strategy focused on driving elevated user experience across cross-platform responsive applications. I generate an engaging and high-functioning server utilization dashboard web application with chart widgets, lists, and comprehensive technical details utilized in global, large server installations across multiple application usages.The following are highlights of the value I provided in this position:■ Drove consistency and reusability of existing and new design components by spearheading the establishment of an organization-wide style guide including design tool libraries, a revitalized foundational identity, and a strategy for a central design library website.■ Ensured for broad corporate alignment with new design standards by engaging corporate Brand and various design teams in a cross functional and collaborative manner.■ Gamified 100% of the user process for a cross-platform data labeling application system in order to streamline functionality and usability across labeling and characterizing efforts for a wide-range of internal company data.■ Outlined responsive interactions through rapid prototyping to perform stake holder reviews.■ Elevated design thinking by conceptualizing and implementing an RPA product improvement evaluation project that included comprehensive design and user process evaluations in close partnership with an IBM design team.

Dallas/Fort Worth Area

I enhanced consumer experiences by designing improvements and integrations to third party software and services. I conceptualized and implemented AT&T TV Android TV platform projects on settings, applications, accessibility, keyboards, networking, cross-platform error documentation, remote control programming and other features. I conducted user research, refined settings, and improved keyboard functionalities by creating Android TV prototypes. I cultivated top-performing creative teams comprised of UI designers, UX designers, motion graphic developers, and copywriters through comprehensive talent development activities, continued mentorship, and routine performance evaluations. I led teams throughout all project phases from initial concept through to successful delivery while ensuring for complete adherence to quality and brand standards. I extensively researched major competitors, current trends, new development, and upcoming technological advances in order to serve as a industry leading expert in all aspects of user-centric design and best-in-class consumer experience.The following are highlights of the value I provided in this position:■ Delivered project designs in a SAFe Agile process and aligned with all requirements for product, marketing, architecture, and engineering.■ Created 30% of the design for AT&T TV product.■ Nominated as the Team Accessibility Champion for Corporate Accessibility Technology Office (CATO).■ Enforced correct implementation of FCC regulations and Universal Design requirements in close partnership to CATO, architecture, engineering, and product teams.■ Adapted and implemented Android TV functionality in collaboration with Google.

Dallas/Fort Worth Area

I drove continuous user experience improvement through consistent evaluation of current designs to identify pain points and devise innovative and user-focused solutions. I constructed processes and led design projects to create a user-centric entertainment platform. I focused on increasing SUS and Hedonics scores while consistently maintaining no defects, high usability scores, and no update requirements. I developed streamlined software deployment processes for both embedded device and cloud systems. I designed and directed two video labs while supporting multiple simultaneous video presentations, conference calls, and competitive technology research. I functioned as a company liaison and representative for international TV providers including Bell Canada, Telus, Deutsche Telecom, and Swisscom.■ Awarded multiple J.D. Power Awards for the design of the U-verse TV core customer experience.■ Increased System Usability Score by 2% and Hedonics Score by 1% annually.■ Functioned as the sole internal manager for the Microsoft Ericsson Mediaroom STB software including all aspects of design and maintenance of core sources of documentation.■ Utilized a technical proficiency with xml, JavaScript, and c# to assemble prototypes of TV applications on Mediaroom platform.■ Delivered an industry-leading Emergency Alert and Closed Caption experience and ensured for complete compliance with all FCC regulatory requirements in partnership with the Corporate Accessibility Technology Office.■ Established and published standards for interactive TV application development that were widely accepted and utilized by both internal and external developers.■ Served as a subject matter expert as well as design and technical resource for third party app developers.■ Partnered with the design agency, Method, to strategize vision for future entertainment platforms through the next generation TV platform project.

Tulsa, Oklahoma Area

TV Guide/Comcast joint venture called GuideWorks.• Developed interactive digital cable guide simulators for marketing research and trade show display. Simulators had full experience of 5 hours of live TV programming, 10 video channels, recording conflict resolution, on demand, IR input, voice control, etc.• Developed interactive versions of new TV navigation and search concepts.• Consulted with Panasonic on the UI for a TV debuted at CES in 2006.

Tulsa, Oklahoma Area

• Developed interactive digital cable guide simulators for marketing research and trade show display. Simulators had full experience of 5 hours of live TV programming, 10 video channels, recording conflict resolution, on demand, IR input, voice control, etc.• Developed interactive versions of new TV navigation and search concepts.

Tulsa, Oklahoma Area

• Managed a media production team for interactive medical CD products.• Supervised Spanish audio production in Uruguay.• Launched products on back pain, pediatrics, burns and cardiac disease.• Produced a video series on back pain.

Master Of Fine Arts, Spatial Arts

Master Of Fine Arts, Cultural Object Restoration - Sculpture

Non-Degree Study, Sculpture

Study Abroad, Japanese Language, Arts, History And Culture

Bfa, Fine Arts, Japanese Language

Front-End Web Developer Nanodegree

Android Basics Nanodegree By Google