Robert Derosier

Robert Derosier Email and Phone Number

Marketing Director @ Imlach Group
Milford Charter Township, MI, US
Robert Derosier's Location
Milford, Michigan, United States, United States
Robert Derosier's Contact Details
About Robert Derosier

Marketing professional with 15+ years of experience driving business growth through strategic marketing leadership, data-driven decision-making, and agile marketing approaches. Proven success in developing and executing integrated marketing strategies, overseeing digital marketing, product marketing, and brand management. Adept at building high-performing teams and collaborating with cross-functional stakeholders to align marketing initiatives with business goals.

Robert Derosier's Current Company Details
Imlach Group

Imlach Group

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Marketing Director
Milford Charter Township, MI, US
Website:
imlachgroup.com
Employees:
33
Robert Derosier Work Experience Details
  • Imlach Group
    Marketing Director
    Imlach Group
    Milford Charter Township, Mi, Us
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  • Orange Pegs
    Vp Of Growth
    Orange Pegs Apr 2022 - Present
    Irvine, California, Us
    - Develop and execute comprehensive growth strategies for SaaS, B2B, and startup clients, resulting in a258% and 167% YOY increase in qualified leads across consecutive years.- Led SEO, SEM, content strategy, and social media initiatives, driving organic traffic that contributed tomeeting yearly revenue goals within six months.- Directed go-to-market strategies for new product launches, including sales enablement tools andpersonalized customer journeys.- Managed and mentored a team of growth marketers, fostering innovation and performance to exceed client KPIs.
    View
  • Orange Pegs
    Senior Growth Lead
    Orange Pegs Apr 2021 - Apr 2022
    Irvine, California, Us
    View
  • Orange Pegs
    Growth Lead
    Orange Pegs Mar 2021 - Mar 2021
    Irvine, California, Us
    View
  • Orange Pegs
    Growth Marketer
    Orange Pegs Feb 2021 - Feb 2021
    Irvine, California, Us
    View
  • Northern United Brewing Company
    Marketing Director
    Northern United Brewing Company Jun 2019 - Mar 2020
    Dexter, Michigan, Us
    - Led all marketing activities for Jolly Pumpkin Artisan Ales and North Peak Brewing Company's production brewery divisions, driving a 76% increase in overall sales.- Oversaw relationship between brewery, restaurant management company, and creative agency.- Successfully planned and executed multiple product launches and established a brewery tour program.- Increased sales to Asia, Europe, Canada, and Australia by partnering with the USDA’s Export Development Program.
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  • Perich Advertising + Design
    Account Manager
    Perich Advertising + Design Oct 2016 - May 2019
    Ann Arbor, Mi, Us
    - Managed and nurtured client relationships, ensuring satisfaction and fostering long-term partnerships, resulting in a 32% increase in client retention.- Coordinated and executed multi-channel advertising campaigns, aligning with client objectives and delivering measurable results, including YOY client growth of 35% and 50% in back-to-back years.- Led cross-functional teams in the development of creative concepts and marketing strategies, achieving client goals within budget and on time.
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  • Sonitrol Great Lakes
    Marketing Manager
    Sonitrol Great Lakes May 2013 - Oct 2016
    Grand Blanc, Michigan, Us
    - Managed all marketing activities for Sonitrol Great Lakes and Solucient Security Systems, leading to over a 6% increase in monthly recurring revenue.- Expanded Sonitrol Great Lakes’ territory into Wisconsin, Ohio, Indiana, and further areas in Michigan and Illinois.- Oversaw relationships between alarm brands, agencies, and numerous freelancers.
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  • Vanguard Usa
    Marketing Director
    Vanguard Usa Mar 2012 - May 2013
    Whitmore Lake, Mi, Us
    - Led marketing efforts for Sporting Optics and Shooting Accessories in North America.- Increased sell-through by 15% through the alignment of product launches with sales cycles, promotions, and product review releases.- Managed a $500,000 advertising budget for media planning and buying.
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  • Outdoor Hub Llc
    Director Of Mobile & Social
    Outdoor Hub Llc Sep 2011 - Mar 2012
    Bingham Farms, Michigan, Us
    - Increased downloads of Outdoor Hub's proprietary mobile app by 118% in 5 months.- Launched a targeted mobile browser display offering that created an additional 11 million monthly impressions and increased yearly revenue potential by $1.5 million.
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  • Outdoor Hub Llc
    Director Of Sales
    Outdoor Hub Llc Mar 2010 - Sep 2011
    Bingham Farms, Michigan, Us
    Developed and managed digital advertising campaigns across Michigan, Tennessee, Kentucky, Pittsburgh, and Ontario.- Collaborated with retailers to create effective CPC, CPA, and retargeting campaigns, boosting sales and reducing cart abandonments.- Partnered with major corporations to craft branding campaigns tailored for outdoor enthusiasts.Notable clients: Ford, Ram, Chevrolet, Jeep, BRP, John Deere, Honda Powersports, and Pure Michigan
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  • Doner
    Associate Project Manager
    Doner Jul 2008 - Feb 2010
    Southfield, Michigan, Us
    Managed full-service advertising projects and client relationships for PNC Financial Services Group, Choice Hotels International, Quaker State, The UPS Store, Great Wolf Lodge, Electrolux/Eureka, Invista, and Cintas.
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  • Jankowskico
    Account/Creative Intern
    Jankowskico May 2007 - Aug 2007
    During my time at Jankowskico I was given the opportunity to work on a national brand campaign for Automotive News in both the creative and account capacities. My creative duties included things such as co-designing and writing copy for the 2008 Automotive News Media Kit. My account duties included things such as researching new client opportunities and assisting in campaign pitches.

Robert Derosier Skills

Digital Marketing Online Advertising Marketing Digital Media Advertising Social Media Marketing Social Media Media Planning Blogging Facebook Digital Strategy Strategic Planning Creative Direction Interactive Marketing Account Management Public Relations Google Analytics Direct Marketing Relationship Marketing Project Planning Seo Copywriting Brand Awareness Graphic Design Adobe Creative Suite Editing Brand Strategy Project Management Client Services Client Relations Strategy Marketing Strategy Integrated Marketing Customer Relationship Management Email Marketing Online Marketing Brand Development Management Direct Mail Lead Generation Creative Strategy Business Development Leadership Content Management Systems Content Strategy Content Management Crm Microsoft Dynamics Crm Wordpress

Robert Derosier Education Details

  • Michigan State University
    Michigan State University
    Advertising

Frequently Asked Questions about Robert Derosier

What company does Robert Derosier work for?

Robert Derosier works for Imlach Group

What is Robert Derosier's role at the current company?

Robert Derosier's current role is Marketing Director.

What is Robert Derosier's email address?

Robert Derosier's email address is rj****@****hoo.com

What is Robert Derosier's direct phone number?

Robert Derosier's direct phone number is +173476*****

What schools did Robert Derosier attend?

Robert Derosier attended Michigan State University.

What skills is Robert Derosier known for?

Robert Derosier has skills like Digital Marketing, Online Advertising, Marketing, Digital Media, Advertising, Social Media Marketing, Social Media, Media Planning, Blogging, Facebook, Digital Strategy, Strategic Planning.

Who are Robert Derosier's colleagues?

Robert Derosier's colleagues are Shawn Selke, Haley Imlach, Mollie Imlach, E.c. Marshburn, Cynthia Atherton.

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