Robert “Ardee” Gonzales Email & Phone Number

Manila, National Capital Region, Philippines

Senior Key Account Manager entrusted to generate leads and drive sales conversion by establishing sales objectives and projections for CRM, Data Management and eCommerce Solutions.Manages entire Salesforce Marketing Cloud product by overseeing the team’s opportunities, building business cases and drafting product strategy.

Primarily assigned to spearhead development and implementation of innovative and integrated On-Ground, On-Air and Online Marketing campaigns of business partners and advertising clients leveraging on ONE Championship's Live Event, Live Broadcast and Digital assets. Also assigned to manage accounts and ensure fulfilment of campaigns through close coordination with all internal departments and external parties that are integral to the completion of projects. Part of account management is… Show more Primarily assigned to spearhead development and implementation of innovative and integrated On-Ground, On-Air and Online Marketing campaigns of business partners and advertising clients leveraging on ONE Championship's Live Event, Live Broadcast and Digital assets. Also assigned to manage accounts and ensure fulfilment of campaigns through close coordination with all internal departments and external parties that are integral to the completion of projects. Part of account management is to continue building and maintaining strong, long-lasting relationship with clients through effective communication and delivery of ONE Championship’s value proposition. Show less

In charge of strengthening and forging lasting relationships with customers, key business executives and stakeholders and driving loyalty with differentiated sales experience acting like business advisor.Manages and coordinates conglomerate accounts covering the Agriculture, Automotive, FMCG, Hospital and Health Care, and Retail industries.

Account Executive (Branded Entertainment Unit):Assigned to build sales by prospecting for new clients, acting as a liaison between Star Creatives and advertising clients and specializes in planning, developing, and executing On-Air, On-Ground, and Online Sales and Marketing activities in the field of Film, Music, and Events.

Customer Marketing’s Three(3) Designations:1. Customer Marketing2. Branded Content Development3. Audience Marketing1. Customer Marketing:Assigned to coordinate with Sales Team, Creatives Team, Entertainment Production Team, and Events Team in conceptualizing branded content 2. Branded Content Development:Specializes in conceptualizing and developing On-Air, On-Ground, and Online Marketing activities (Integrated Marketing Communications) to support campaigns… Show more Customer Marketing’s Three(3) Designations:1. Customer Marketing2. Branded Content Development3. Audience Marketing1. Customer Marketing:Assigned to coordinate with Sales Team, Creatives Team, Entertainment Production Team, and Events Team in conceptualizing branded content 2. Branded Content Development:Specializes in conceptualizing and developing On-Air, On-Ground, and Online Marketing activities (Integrated Marketing Communications) to support campaigns implemented by advertising clients and media agencies in the field of Male Entertainment and Sports3. Audience Marketing:Specializes in developing Integrated Marketing Communication Plans to promote ABS-CBN Sports Properties that aim to strengthen and grow viewership and espouse corporate values Show less