Robert Diamante Email & Phone Number

Madison, Wisconsin, United States

Maine

Operates a dynamic creative agency which focuses on brand development, strategy, marketing, photography, graphic and e-commerce design with a focus on art jewelry and artist businesses.Twenty-five year history of building relationships with artists as a trusted advisor.Provides guidance on optimizing product assortments and offers insights into new product development and strategies for market launch.Delivers and ensures consistency and quality across all brand channels.Delivers elevated image asset management, and articulated brand messaging to enhance online user experience.Leverages data analytics to influence website UX, product assortments and taxonomies and frame decision making.Manages PPC, SEO, and site speed initiatives to drive brand awareness and online sales.Published author and advocate for jewelers in the industry.Attends craft shows (ACC, Philadelphia Museum Show, Craft Boston, Palm Beach) for client meet and greets.

Boulder, Co

Recruited for a two-year contract to create marketing department structure and align cross functionally with Merchandising, Sales, and Design.Implemented and aligned processes to ensure consistency with brand guidelines including logos, PMS, fonts, copy, packaging, and collateral.Created wholesale partners retention initiatives including education and training webinars, sales collateral, and omni-channel wholesale marketing initiatives to drive sales in partner markets.Leveraged data analytics to: identify underserviced markets; frame marketing strategies; and amplify product development opportunities.Created an in-house photography studio ensuring documentation of all works and consistent quality of images. Issued updated brand guide lines for image-making and created associated digital imaging work-flows.Created strategic regional and national print and digital ad campaigns; launched social advertising initiatives in Boulder and Denver. Launched “Forged as One” which amplified the story of handmade and artisan-maker as part of the Todd Reed DNA.Cultivated editorial and media relations, crafted all press communications. Editorial accomplishments include placements with Robb Report, Town & Country, Elle Décor, Veranda, Vogue, InStore, JCK.Represented the organization at public and private events including Couture, LA Woman, Morgan Adams Concours.

Bali Province, Indonesia

Recruited to build and develop Marketing/Media Team, update job models, reallocate staff, develop effective work-flows and processes.Improved interdepartmental relations and as well as international relations among teams in NYC, Hong Kong, and Bali.Worked with CMO on John Hardy rebrand strategy and led on aligning company goals with rebrand structure.Lead on production of advertising collateral, catalogs, videos, and website. Provided creative to support Merchandising goals including catalog production. Attended informal assortment meetings to understand product strategies.Lead on photography John Hardy jewelry Fall ‘07 and Spring ‘08 national advertising campaigns.

Portland, Maine Area

• Develops curriculum for Beginning and Advanced black and white photography classes aimed at high school students. The Saturday School program through MeCA offers motivated students an opportunity to receive advanced credits applicable towards college courses. The Beginning through Advanced courses instruct students in the use of camera, traditional film and print development, the proper and safe way to use chemicals, and more advanced classes discuss photo aesthetics and alternative techniques, such as gum bi-chromate and cyanotypes.

Portland, Maine

• Develops curriculum and conducts weekly BFA level courses for portfolio and professional development. Leads metalsmithing and jewelers through advanced presentation methods to promote their works and advance their careers post college. Assists with development of metalsmithing department image archive and supplies recruitment resources for Advancement Office.

Portland, Maine

• Assistant Photographer on projects for national catalogs and advertising campaigns (LL BEAN, WEX, Days Jewelers) including managing projects flow and delivery as well as retouch. Managed daily activity in studio.

South Portland, Maine

• Assists lead visual merchandiser by accurately implementing retail partner programming for displays and fixtures, in-store signage, point-of-sale collateral, and merchandising displays.

Fanwood, Nj

Pre-digital age independent bookstore in affluent suburban suburb of NYC. Worked closely with Manager to stock best-selling and esoteric library of books for a literate community. Created special orders, stocked shelves. This was my favorite job of all time.