🤘 Robert David Orr Email & Phone Number

Tallahassee, Fl, Us

Tallahassee, Florida Area

As Director at Sachs Media Group, I play a pivotal role in integrating digital strategy with web development to drive the firm's success in public affairs communications across Florida and the country, for multiple award-winning projects and campaigns. Key contributions include:- Leading the development and strategic execution of web projects, ensuring they align with broader digital marketing goals and client objectives.- Orchestrating multidisciplinary teams to deliver projects that enhance digital presence and engagement for high-profile campaigns.- Consulting on digital strategy to optimize online impact, including SEO, content marketing, and social media integration to maximize reach and effectiveness.

- Managed Web Development Projects: Led the development and launch of high-impact websites using Drupal and WordPress, focusing on integrating robust functionality and optimal user experience tailored to client needs.- Enhanced Online Visibility Through SEO: Directed the integration of SEO strategies to enhance online presence, significantly boosting organic traffic and client site visibility without the use of pay-per-click marketing.- Led Creative and Development Teams: Coordinated between web developers and creative teams to ensure projects were delivered with cohesive designs and functional excellence, aligning with client branding and business objectives.- Developed and Executed Digital Marketing Strategies: Crafted and implemented comprehensive digital marketing initiatives, focusing on content strategy and social media to enhance user engagement and drive business growth.

- Managed and Enhanced Website Operations: Oversaw all aspects of the website management, from development to content updates, ensuring the site's functionality and user experience met company standards and user expectations.- Implemented Digital Marketing Strategies: Developed and executed digital marketing plans that included content creation, social media management, and email marketing campaigns to boost member engagement and attract new club memberships.- Coordinated Digital Campaigns: Collaborated with marketing teams to integrate digital strategies with overall marketing objectives, leading to increased online visibility and member interaction.- Technical Leadership and Innovation: Served as the primary technical expert, proposing and implementing new digital tools and features to enhance the digital presence and operational efficiency of the club's online platform.

Implemented successful launch for retail e-commerce company into wholesale markets; Initiated and launched marketing materials and campaigns along with newsletter campaigns to expand market footprint for an ebay seller; Initiated and managed warehouse renovation and realignment to maximize facility usage and space; Integrated and implemented warehouse shipping automation system reducing costly mistakes, and duplication of efforts; Negotiated small parcel shipping contract yielding more than $200,000 in annual savings; Created websites, and web interfaces using Drupal 6 content management system, created ecommerce sites using Magento Commerce 1.3, and maintained MySQL databases for these web-based applications, developed and maintained the test server testing environment for web applications; developed and executed test plans for all our web-based applications; flash design, basic Flash video, editing of video for web presentation, image creation, optimization, and editing; created new logos, banners and advertisements; planned, designed and launched complete custom new web sites; Management and maintenance of websites with responsibility for content management consisting of updating landing pages to keep hot topics and products highly promoted; management of all database instances for all websites; designed with standards compliant code with emphasis on multiple browser compatibility, and accessibility; search engine submission and optimization; responsible for quality assurance of websites; developed product packaging, promotional materials and flyers; training staff users on proper use of web-based applications; collected and responded to feedback from customers, staff and users regarding comments sent to the webmaster comment mailbox.

Among the top ranked Account Managers in revenue and volume growth for North Florida District using creative solutions from broad portfolio of services to exceed customer needs; built strong customer relationships; created and presented detailed proposals addressing specific needs within organizations; created and presented detailed territorial analysis for presentation to UPS executive management; deployed and trained customers on UPS technology solutions offerings; addressed and resolved technical questions submitted by users regarding their shipping system; worked closely with team members in our Technology Solutions Group, management and customers to facilitate robust automated shipping and technology solutions.