Guiding the online/broadcast operations to ensure Blue Ridge PBS remains the leader in regional storyteller while offering informational, educational and cultural programming, with award-winning local productions.

The home of Channel In A Box and TV In A Box

Architecting new digital platform and mission for the largest single-marquee car club in the world.

Innovate new technology that supports Worldnow client's missions.

I build stuff that solves problems and makes money

Promoted to lead a 10-member team in the conceptualization, implementation, and management ofdigital strategies across a diverse mix of media subsidiaries. Responsible for ensuring delivery ofstreamlined, consistent next-generation web, mobile, and digital offerings. Responsible for assessingemerging technologies to identify potential revenue opportunities and/or operational efficiencies.- Direct line responsibility to both President and Owner.- Guided company's various web properties from infancy to local powerhouses.- Grew online revenues from $0 to more than $3M a year, while maintaining low expense ratios.- Formulated SEO strategies that drove exponential page-view growth, and repeat user traffic.- Responsible for numerous Web and digital awards, including multiple wins of the- Associated Press' elite "Best Media Website" in each market and the prestigious Edward R. Murrow award for "Best TV Station Website."- Secured top online rankings in every market with nearly 2M unique visitors reached each month.- Built a talented, high performance team of producers, artists, and programmers focused on creative approaches to technical and operational challenges.- Designed and engineered a common corporate operating platform from the ground up, creating a flexible system allowing for local subsidiary autonomy within a centralized framework and enabling scaled efficiencies in manpower, asset re-use, and expense control.

Promoted to maintain oversight of the Internet Operations division, simultaneously managed a 25-member technical, operations, and engineering team that ensured 24/7 operation of the WJLA andNewschannel 8's digital broadcast facilities. Continuously identified and leveraged opportunities to improve quality by building efficiencies across all departments and divisions.- Played a key role in the development and construction of new corporate offices as well as a $23M, all digital broadcast facility.- Built and launched a revolutionary, 24-hour, automated weather channel on a digital sub-channel, employing re-purposed assets to keep expenses low, rapidly achieving status as a top local weather destination, and deploying the system to other stations in the group.- Leveraged this sub-channel technology model in creating another highly successful, low cost local community channel and Internet venture.- Delivered reductions in manpower with an ongoing, concentrated effort to assess newscast development processes and institute automated procedures and technology enhancements enabling staff to focus on core tasks.- Transformed the organizational perception of the engineering team by establishing a fully transparent workflow for reporting, tracking, and troubleshooting technical issues and by instituting policies of proactive interaction with station employees.

Selected to startup and oversee a new, company-wide Internet division encompassing a new hostingcompany, all corporate Web sites, a free dialup Internet service, and ongoing exploration intointegrating emerging technologies to enhance broadcast operations.- Assisted in the launch a new Internet hosting service, Irides, effectively leveraging and packaging corporate expertise in video and asset management to provide a centralized broadcast service for media companies worldwide.- Significantly deepened the Web content resources available to each station within the corporate group, enabling highly interactive, rich user experiences for the smaller stations' Web sites at minimal cost by integrating the broadcast division with a centralized content management system.

Oversee and maintained the broadcast operations of the ABC affiliate in Charleston, South Carolina.