Responsible for the tracking and deployment of 5000+ resources throughout North America, increasing communication between Leadership and the business, re-engineering staffing processes across several regions and the creation of reports.Resourcing Operations- Led business intelligence team in the creation of global and regional leadership reporting.- Created Global Resourcing processes including complete resourcing life cycle, global mobility, and resource contention… Show more Responsible for the tracking and deployment of 5000+ resources throughout North America, increasing communication between Leadership and the business, re-engineering staffing processes across several regions and the creation of reports.Resourcing Operations- Led business intelligence team in the creation of global and regional leadership reporting.- Created Global Resourcing processes including complete resourcing life cycle, global mobility, and resource contention resolution.- Standardized resourcing processes by creating a Global Resourcing Center of Excellence which led to an increase in cross GEO staffing.Product Owner- Increased staffing efficiency by reducing the staffing times by identifying improvement opportunities of in-house resourcing app.- Led designers, change management team, and developers in reaching product goals and timelines.- Led collaboration meetings to develop key processes for creation of new products and features.- Improved existing product features based on customer evaluations and needs.- Developed global relationships with partners and users to drive content and opportunity for the new platform. Show less

• Increased web traffic by 500% resulting in over $600k in monthly patient visits from online registration• Increased engagement levels across several social media platforms over 1000% resulting in an organic community increase of 75%• Managed community outreach team of 5 creating partnerships in all regions• Arranged and managed 30+ media interviews including The Wall Street Journal, Crain’s, Fox5, NY1, News12 and Bloomberg TV, and prepared and briefed C-Suite Executives and Doctors

• Managed internal Marketing and Communications team • Hired, trained and managed the grass roots Street Marketing Team and Brand Ambassadors• Established and maintained media relationships with Fox 5, Wall Street Journal, Daily News and various local media outlets• Created and maintained the company intranet site• Created content for external and internal websites including: the CityMD blog, event sites, enterprise social media platform, etc• Drafted copy for websites… Show more • Managed internal Marketing and Communications team • Hired, trained and managed the grass roots Street Marketing Team and Brand Ambassadors• Established and maintained media relationships with Fox 5, Wall Street Journal, Daily News and various local media outlets• Created and maintained the company intranet site• Created content for external and internal websites including: the CityMD blog, event sites, enterprise social media platform, etc• Drafted copy for websites, brochures, press releases, internal communications, advertising, phone scripts, etc. • Created internal video content for training, hiring, and employee retention • Supervised the creation of all video and commercial advertising including site scouting, casting, and production management• Created and executed all digital and social media strategies including Facebook, Twitter, YouTube, Foursquare, Yelp, Google+, ZocDoc, LinkedIn, etc including personally responding in real-time to customer communications• Strategic development of digital advertising plan including SEM, online ads, etc.• Regular monitoring and reporting of relevant data, trends, successes, exceptions and effective benchmarks for measuring the impact of social media campaigns to C-Suite Executive team• Full planning and on-site execution of major company events including the annual holiday party for 400+ attendees, corporate team building events, and company-wide Management meetings • Represent CityMD at internal and external events, including local award nominations in the 5 boroughs Show less

• Established Online Communities• Created Social Media style guide• Created and managed all Social Media advertising strategies• Developed Social Media plan• Launched first social media marketing campaign

The Moblees’ mission is to get preschoolers, aged 3-6 years old, and their families up and moving throughout their days. Our engaging multi-platform program was created by a team of entertainment experts, PhD’s, medical doctors, nutritionists, and educators to promote healthy active living with a proven combination of humour, music, compelling characters, and adventurous, interactive narratives. The Moblees experience is part active participation, part lifestyle education, and 100%… Show more The Moblees’ mission is to get preschoolers, aged 3-6 years old, and their families up and moving throughout their days. Our engaging multi-platform program was created by a team of entertainment experts, PhD’s, medical doctors, nutritionists, and educators to promote healthy active living with a proven combination of humour, music, compelling characters, and adventurous, interactive narratives. The Moblees experience is part active participation, part lifestyle education, and 100% fun!The Moblees’ multi-platform “MOVEMENT Movement” is a global initiative that fosters Healthy Active Living and aims to inspire a foundational change in the way children aged 3-6 and their families move through their daily lives.By encouraging positive healthy habits for life and engaging in early intervention strategies for reducing childhood obesity, The Moblees is recognized for its ability to engage children and support parents and caregivers in raising happy, healthy, active kids. Seamlessly integrating anti-sedentary behaviours, movement, nutrition, and other healthy habits into The Moblees’ compelling entertainment formula, and thereby incorporating these healthy behaviours into the natural progression of daily life, it is our primary goal that The Moblees’ Healthy Active Living messages intrinsically become seeded within the consciousness of children and parents everywhere.Nominated for an Award of Excellence for Best Television Program, All Genres, in the Ages 3–5 Category. (http://www.cbc.ca/parents/learning/view/kids-cbc-shows-apps-nominated-for-5-yma-awards-of-excellence) Show less

• Managed social media presence on all relevant platforms, sites including Facebook, Twitter, Pinterest and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed• Created content for feeds and snippets in various social media sites• Built an active brand ambassador network to spread the word about the Company• Researched and presented new ideas focused on the organization’s vision• Scheduled and organized daily content… Show more • Managed social media presence on all relevant platforms, sites including Facebook, Twitter, Pinterest and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed• Created content for feeds and snippets in various social media sites• Built an active brand ambassador network to spread the word about the Company• Researched and presented new ideas focused on the organization’s vision• Scheduled and organized daily content generated by multiple departments• Managed and tracked link-building campaigns, coordinated with all facets of TDF• Monitored trends in social media tools, trends and applications• Worked with other parts of the organization to “integrate and educate” on consistency of social effort• Monitored and presented relevant data, trends, successes, and established effective benchmarks for measuring the impact of social media programs• Analyzed, reviewed, and reported on effectiveness of campaigns in an effort to maximize results• Created and generated daily, weekly, and monthly reports• Analyzed campaigns and translated anecdotal and/or qualitative data into recommendations and plans for revising the social media campaigns Show less

• Established and maintained all online social networks including Facebook, Twitter, YouTube, Foursquare, Yelp, Google+, Wikipedia, LinkedIn, Trip Advisor, etc.• Oversaw online marketing strategies• Conducted focus groups, one-on-one meetings and introductions with a wide and diverse group of community leaders and local organizations• Administered all off site events for outreach purposes including: industry expos, community, street and school fairs • Creator of TDF Student Arts… Show more • Established and maintained all online social networks including Facebook, Twitter, YouTube, Foursquare, Yelp, Google+, Wikipedia, LinkedIn, Trip Advisor, etc.• Oversaw online marketing strategies• Conducted focus groups, one-on-one meetings and introductions with a wide and diverse group of community leaders and local organizations• Administered all off site events for outreach purposes including: industry expos, community, street and school fairs • Creator of TDF Student Arts Council which is comprised of students from several universities from around New York City with the mission to engage their peers in the performing arts of New York City• Created and Managed of the New Audiences for New York program which provided over 60 organizations with the opportunity to attend live theatre for the very first time• Applied for and received a New York City Sub-district Council grant which allowed for the launch of the New Audiences for New York program• Creator of the New Audiences website establishing new marketing ideas for first time theatregoers.• Developed and presented all departmental budgets and analysis• Hired and managed a staff of 3 Show less

• Served as Manager of the customer service department and ticketing program• Manager of a subscriber base of over 80,000 members• Designed online show listings and marketing emails using Dreamweaver• Designed travel and ticket brochures using Quark Xpress 6.1• Drafted contracts for theatre and dance subsidy Programs• Implemented efficient new customer service policy and strategies• Maintained relationships between Broadway and Off-Broadway Producers, General Managers… Show more • Served as Manager of the customer service department and ticketing program• Manager of a subscriber base of over 80,000 members• Designed online show listings and marketing emails using Dreamweaver• Designed travel and ticket brochures using Quark Xpress 6.1• Drafted contracts for theatre and dance subsidy Programs• Implemented efficient new customer service policy and strategies• Maintained relationships between Broadway and Off-Broadway Producers, General Managers, and Box Officer personnel, ensuring strong and friendly relationships with TDF• Created the off-Off @ $9 program to help establish ticket sales in the off-Off Broadway community which returned over $500,000 in sales in the first two years Show less