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💥 With over 25 years of marketing leadership experience and a proven track record of driving growth across global markets, I specialize in creating transformative product marketing, demand generation, and digital strategies that deliver measurable results. My educational background includes a BS from the University of Maryland and an MBA in Marketing from Indiana University, complemented by Senior Marketing roles at industry leaders such as Hitachi Cyber, Guidance Software, Hewlett Packard, Gallup Consulting, and my consulting agency, Nighthawk Digital Marketing.💥 As a product marketing leader, I’ve mentored and led high-performing global teams to achieve excellence in customer acquisition, brand development, and sales enablement. My expertise spans go-to-market strategies, demand generation, and digital marketing, which I’ve successfully applied to industries like cybersecurity, MSSPs, B2B services, and technology consulting. I’m passionate about creating innovative strategies that boost customer engagement and retention in highly competitive markets.💥 Currently, I lead Nighthawk Digital Marketing Group, a full-service agency that delivers world-class digital marketing solutions to a diverse client base. We specialize in every activity across the marketing spectrum, including go-to-market strategies, marketing consulting, digital marketing strategies, website design and development, SEO content creation, PPC advertising, social media management, video development and more. ❤️ I’m always eager to connect with professionals and organizations looking to transform their marketing strategies, create customer-first solutions, and deliver value to their customers and the planet. 📧 robond@gmail.com or robert@nighthawk-marketing.com EXECUTIVE EXPERTISE: Global Marketing Management, Product Marketing, Strategy Development, Demand Generation, Brand Development, Lead Generation, Customer Acquisition, Customer Retention, Employee Development, P&L Ownership, Go-To-Market Strategies, Pricing, Product Positioning
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Senior Product Marketing ManagerExterroFrisco, Tx, Us -
Vp Of MarketingNighthawk Digital Marketing Group Jan 2018 - PresentFrisco, Texas, UsNighthawk Digital Marketing focuses on implementing cost-effective customer acquisition and engagement strategies that drive a positive ROI. We create powerful brand messaging, SEO website copy, lead management and customer nurture processes that will increase revenue, share of wallet and customer lifetime value. -
Sr. Director Of Global MarketingHitachi Systems Security Inc. 2016 - 2018Blainville, Quebec, CaHitachi Systems Security is a cybersecurity managed service provider that serves clients across 45 countries.As the Senior Director of Global Marketing, I directed a team of 17 responsible for defining and executing global product marketing strategies for Hitachi’s portfolio of products. As a senior-leader, a significant focus of my role was providing learning & development opportunities to equip my team of marketing specialists with the tools, knowledge, and support needed to excel as industry-leaders within their marketing area of expertise. During my tenure as Senior Director, I successfully transitioned the company to the Hitachi brand within 90 days and at 47% under budget. Through the implementation of digital marketing, PPC, and brand awareness strategies, I also successfully drove my division to increase new customer acquisitions by 40% while increasing marketing-driven revenue from 0% to 27% within one year. -
Senior Product Marketing ManagerGuidance Software 2012 - 2016Pasadena, California, UsGuidance Software, later acquired by OpenText, was a $120M publicly-traded global cybersecurity software solution provider.As the Senior Product Marketing Manager, I mentored a matrixed department of program directors, graphic designers, PR specialists, and web developers to design and activate global product marketing strategies for a $75M portfolio of products. This included fostering a solution-oriented team culture to increase productivity, employee engagement, and profitability. During my tenure as Senior Product Marketing Manager, I owned all marketing aspects of two cornerstone products which served 90% of the company’s client base, including 74 of the Fortune 100 companies. I also drove a strategic initiative to revitalize the declining digital forensic product line by implementing new product marketing campaigns. -
Sales DirectorRicoh Americas Corporation 2010 - 2012Exton, Pa, UsRicoh is a $19B Japanese multinational imaging and electronics company whose legal solutions division provides digital forensics and eDiscovery solutions to law enforcement and legal industry clients.As the Director of Sales, I directed and mentored two sales divisions consisting of 16 senior-level sales consultants while maintaining full P&L responsibility for the Orange County and Los Angeles Ricoh locations. This included maintaining oversight of sales strategy development, sales training, and customer acquisition strategies. During my tenure as the Director of Sales, I ideated and activated an end-to-end marketing strategy which increased monthly leads by 35%. I led my team to increase revenue by 36% within 12 months by intensely focusing on customer and employee engagement initiatives. -
Senior Marketing ConsultantThe Gallup Organization 2006 - 2010Washington, D.C., UsGallup Consulting's marketing consultants combine rigorous research to help organizations build stronger brands and achieve sustainable growth. Gallup’s consultants empower organizations to make evidence-based marketing decisions that drive long-term success.As a Senior Marketing Consultant, I partnered with Fortune 500 CMOs to revitalize their marketing strategies while simultaneously selling Gallup’s portfolio of services. This included managing a team of consultants responsible for executing client engagements focused on buyer behavior analysis, competitive analysis, customer research, and customer engagement analysis. During my tenure as a Senior Marketing Consultant, I cultivated a relationship with Avery Dennison, resulting in a West Coast record of securing $4M in revenue from a single engagement. -
Marketing ManagerKodak 2002 - 2006Rochester, New York, UsKodak is a $1.3B publicly-traded American technology company focused on camera and photography-related products.As the Marketing Manager, I oversaw an international marketing team of 13, responsible for developing and activating product, pricing, promotion, and channel strategies globally. This included creating innovative marketing and brand awareness strategies to drive lead and sales through direct sales teams and partners globally. During my tenure as Marketing Manager, I lead a team responsible for pioneering Kodak’s first line of wide-format media, successfully increasing sales by 33%. -
Marketing ManagerHewlett-Packard 2000 - 2002Houston, Texas, UsHewlett Packard is a $30B publicly-traded American multinational IT hardware and service provider. As the Marketing Manager, I oversaw a team of 11 responsible for marketing mission-critical support solutions for HP’s enterprise customers, including eBay, Amazon, Google, and GM. This included collaborating with cross-functional teams of engineers, financial analysts, and sales executives to create client service packages. During my tenure as Marketing Manager, I developed, launched, and grew more than 20 products and services, successfully increasing mission-critical service support revenue by 34% within two years. I also drove my team to increase profit margins by 19% while simultaneously increasing customer satisfaction ratings from 3rd to 1st place versus Sun and IBM.
Robert Bond Skills
Robert Bond Education Details
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Indiana University - Kelley School Of BusinessMarketing -
University Of MarylandBehavioral Sciences
Frequently Asked Questions about Robert Bond
What company does Robert Bond work for?
Robert Bond works for Exterro
What is Robert Bond's role at the current company?
Robert Bond's current role is Senior Product Marketing Manager.
What is Robert Bond's email address?
Robert Bond's email address is rb****@****hia.net
What is Robert Bond's direct phone number?
Robert Bond's direct phone number is +185869*****
What schools did Robert Bond attend?
Robert Bond attended Indiana University - Kelley School Of Business, University Of Maryland.
What are some of Robert Bond's interests?
Robert Bond has interest in Career, Kids, Boating, Cooking, Exercise, Gardening, Investing, Outdoors, Electronics, Home Improvement.
What skills is Robert Bond known for?
Robert Bond has skills like Product Marketing, Strategy, Market Research, Management, Strategic Planning, Cross Functional Team Leadership, Leadership, Account Management, Marketing, Salesforce.com, Marketing Strategy, New Business Development.
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