While the list of things at which I’m not very good is long—downhill skiing, pre-med chemistry, consistently hitting a curveball, holding onto a hairline—I’m not terrible at writing or solving problems. And my favorite problem to solve is how best to unfold a narrative.I received a BA in English (with a minor in journalism) and wrote fiction for over a decade after earning my MFA, arriving at the desk at four most mornings to squeeze as much writing time as possible from a single day before the daily grind began. And I’ve even had the good fortune of seeing some stories find their way to publication. However, this predawn habit, sustained by equal parts discipline and sleep deprivation, eventually guided me to an epiphany: my passion isn’t necessarily for writing fiction, but for the writing process itself and for using that process to tell stories. Any stories. My story. Your story. Your brand’s story. And so, two years ago, I made a decision: instead of carving time in the day during which to write, why not make writing my daily grind? Why not stand at a standing desk—or sit at a regular desk—and churn copy all day? Why not channel my passion for words, communication, thorough research, and solving the ubiquitous analytics problem of purpose and audience in all its myriad forms—from marketing emails and web content to Instagram posts and banner ads—into a satisfying career?After I pressed the brakes on this line of rhetorical questioning, I got started turning that potential career into an actual one. I already knew I could burn away an entire day tinkering with the written word. But what else I've discovered in the interim four years is that I'm not terrible at - conducting keyword research and analysis to help your content rank and to increase your company's visibility in Google search- gathering as much information as needed about your audience, product or marketplace in order to write in an appropriate voice, from a place of authority, and within the most strategic channels and media- crafting creative, benefit-driven copy and engaging content that utilizes organic, on-page SEO to reach your target audienceIn short, I’m still a storyteller. I’m just constantly expanding my view of what stories I want to tell.