Reviewed, revised and negotiated commercial agreements of many types concerning ownership and cross-licensing of intellectual property for strategic transactions such as the offering of customer access to mobile wallets, tokenization of payments and credit cards and co-branded cardsAssessed risk and freedom to operate regarding strategy for brand protection and the adoption, use and modification of names, taglines, logos and designs in connection with product launches including… Show more Reviewed, revised and negotiated commercial agreements of many types concerning ownership and cross-licensing of intellectual property for strategic transactions such as the offering of customer access to mobile wallets, tokenization of payments and credit cards and co-branded cardsAssessed risk and freedom to operate regarding strategy for brand protection and the adoption, use and modification of names, taglines, logos and designs in connection with product launches including artificial intelligence ("AI") driven platforms and applicationsCollaborated with brand executives and foreign counsel on trademark filing strategy and management of the company's global trademark portfolio in countries around the worldDriven strategy for enforcement of the company's brand in alignment with strategy for the entire enterpriseTrusted advisor on M&A deals in a trademark and brand counselor role, collaborating closely with corporate lawyers and outside counselSupervised litigation and contested matters in collaboration with outside counselExercised leadership role in drafting and organizing the trademark legal team's processes and procedures for clearance and protection of trademarks, copyrights Show less

Administered the firm’s trademark clearance and prosecution practice, including counseling clients on developing and managing their portfolio of IP assetsCounseled merchandising and business leaders on brand and trademark issuesRepresented brand owners in prosecuting and defending IP infringement litigation