As President, I began by getting to know the existing team and learning our products. I then started restructuring our warehouse and operations to a fully functional warehouse. Hired 6 new staff members in key positions in Marketing, Purchasing, Product Management, Accounting and Warehouse and successfully integrated them with current employees to build one strong, empowered team. Constructed an annual budget from the ground up, set up sales forecasts with the sales team, while effectively monitoring their sales versus forecast on a monthly basis, all while holding the sales team accountable. Navigated the QTN team through a Pandemic in 2020, focusing on marketing, by developing the first Full Line QTN product catalog and training our sales and support teams on product lines. In 2021, QTN launched a brand new website which included online ordering capabilities called QTN Quick Connect. Racking was added to the warehouse to increase stocking capacity.

Leff Electric is a $100M electrical parts distributor to Commercial, Industrial and Residential markets. As the Director of Product Management, I was promoted to oversee Leff’s Purchasing, Inventory Management, along with Marketing and Communications functions which include sourcing, material planning, new product development, promotions, pricing, digital marketing, branding, e-commerce, social media and press releases. In 2016, I was awarded the Leff Electric Presidents award for being the employee who contributed most to the organization by developing and enhancing the Leff Managed Inventory program and establishing a strong presence as being a leader throughout the organization.

Leff Electric is a $100M electrical parts distributor to Commercial, Industrial and Residential markets. As the Director of Marketing, I am responsible for all of Leff’s marketing and communications functions which include new product development, promotions, pricing, digital marketing, branding, e-commerce, social media and press releases. During my tenure, I have developed branding and marketing strategy for Leff Electric’s key business units which include Leff Lighting Projects, Leff Gear Projects, Leff Managed Inventory, Leff Magnum Cable, Leff National Accounts and Leff Energy Solutions. In 2016, I was awarded the Leff Electric Presidents award for being the employee who contributed most to the organization by developing and enhancing the Leff Managed Inventory program and establishing a strong presence as being a leader throughout the organization.

Applied Maintenance Supplies & Solutions is a $50M subsidiary of Applied Industrial Technologies which is a Industrial Distributor of MRO Products such as Fasteners, Hydraulics, Electrical, Chemicals, Safety and Vehicle Products to Industrial and Automotive Markets who also offers VMI(Vendor Managed Inventory) Services to our customers. Currently oversee all Marketing and Supply Chain activities for a $50M sales division, leading a team of Product Managers, Marketing Trainer, Graphic Designer and a Pricing and Special Order DepartmentDevelop strategic marketing plans and brand marketing aimed at driving sustainable, profitable growth through new product development and vendor sponsored promotionsDrove foundational products strategic initiative from concept to rollout, via 6 sales meeting in 3 weeks across the United StatesConducted competitive price analysis to establish market based pricingSuccessfully implemented GAP promotions aimed at gaining product line penetration within accounts which net over $1M a year, with $20K in promotional sponsorships from VendorsInitiated the updating and reprinting of the Applied MSS catalog, which included the addition of new items and $130K in funding through vendor sponsored catalog pages.Develop the first online and DVD edition of an Interactive Digital edition of the Applied MSS catalog, which includes hot links and demonstration videos for some of our high performance private label products.Created an eBay Surplus inventory store to develop an alternate marketing channel to sell overstock and obsolete inventory which has resulted in over $50K in additional revenue per year

Promoted as Manager of Product Marketing included a team of Product Managers, Engineers and Specialists.Appointed Marketing Team Leader to drive integration of newly acquired Kar Products through all integration activities.Successfully led the team through a (PLR) Product Line Rationalization of newly acquired Kar Products to form one combined Product Line (45,000 BD items and 35,000 Kar items to one 55,000 item Product Line)Positively challenged the product managers to utilize their analytical skills to evaluate their product lines sales and marginsConducted brainstorming sessions to encourage creative thinking and craft new marketing strategies and promotions

Conducted Internal ISO Audits within multiple departments throughout the organization.

Assumed total accountability for product line growth and profitability of Industrial Electric Product Line driving sales from $6.2M (97') to $8.3M (02')Developed and implemented marketing plan to support line expansion of over 1,000 new products with new item sales of $500K in 1998Analyzed target markets to determine new product additionsDesigned product promotions to increase sales and profitabilityInterfaced with sales force offering technical and sales support Established list and market price levels based on market conditionsNegotiated vendor contracts and product program pricing

Regional Distributor of Electrical Products with revenues of $20M; Successfully Transitioned $500K in sales and maintaining 85% of Customer Base from Tri-Electric while growing overall sales to $745KImplemented marketing strategies to pursue industrial accountsNegotiated blanket contracts with customers and vendors

Independent Distributor of Electrical Products with revenues of $11M; Grew account base from scratch to achieve $636K in salesConceived and Executed marketing objectives and strategiesDesigned monthly promotional sales sheetsNegotiated blanket contracts with customers and vendors