Robert Huckels Email & Phone Number

Shanghai, China

Lead international operations for Ivie & Associates in the China market. Ivie & Associates is one of the US' largest retail-marketing services firms. Ivie's services include design, packaging, production, print procurement, e-Commerce, direct mail, POP, in-store signage and other retail related services. Also specialize in large press runs for international clients.

Marketing, public relations, communications and branding for small to medium-sized companies. Specialize in B2B, technology, healthcare and online companies. Develop integrated marketing and communications strategies and execute digital and print tactics. Excel at creative execution of marketing and PR programs.

• Developed strategy and led execution to drive company growth, resulting in 190 percent revenue growth in 2006.• Created integrated programs for both physician-oriented and consumer-oriented marketing and communications, both print and online.• Successfully launched Acoustic Wave Therapy™, a groundbreaking cellulite treatment, to consumer market. Program resulted in unpaid network television coverage in over 55 US markets.• Created and launched the futureperfect™ brand, a combination therapy for women’s body shaping and weight loss. Program included naming, identity, positioning, retail store development, all physician and consumer marketing and advertising. Resulted in unpaid network television coverage in over 20 US markets to date.• Developed integrated physician strategies consisting of marcom, trade shows, Web site and e-marketing, search engine optimization (SEO), public relations, and trade advertising.• Installed processes to grow lead generation and lead management.

Hired as Vice President, was promoted to head the Dallas office of E&A, a leading southwest creative agency specializing in branding, marketing communications, Web site design, investor communications and advertising. Responsible for P&L, business development, account services, operations, creative, and staff development. Managed staff of 20; designers, account service, sales and support.

Led Hong Kong based creative agency as part of large multi-disciplinary creative group. Clients included General Motors of China, Motorola of China, Sheraton Luxury Hotels, Shangri-la Hotel Group and numerous regional clients. Based in HK but worked in mainland China, Singapore, Thailand, Taiwan, Malaysia and other Asian countries or territories.

Headed in-store retail campaigns for big box retailers and grocery stores such as Lucky's Supermarket in CA.

Ran retail graphics projects for chain stores, big box retailers and individual shopping centers. Clients included Toys-R-Us, Dorothy Perkins, J Crew, Hechingers (now defunct) and other major retailers with multiple stores.

Business Courses

Additional courses in marketing, accounting, etc.

Bfa, Graphic Design

Activities and Societies: Dean's ListWorked full time while attending AA

Architecture

Left Kent State to study at Art Academy of Cincinnati