Robert Jefferson Email & Phone Number

Fort Worth, Texas, Us

MY ROLEHired for a newly created role as champion for a key partner within RS. Work with the RS Outside and Inside Supplier Partner Teams to meet or exceed partner-specific sales, profit, and other key sales metrics established by the business and sales leadership team. Serve as primary champion for RS within the key partner's Sales Organization, advocating for all related needs to provide the right level of support to win profitable business. Provide product, application, and sales advice to the RS Sales Team including training sessions as needed. ACHIEVEMENTS• Immediately surveyed the Sales Team to learn about the automation business and to assess Sales pain-points with the partner relationship. Utilized the raw data to present my business case and build a strategy to enhance partner relations.• Launched a first-of-its-kind scalable, expandable portal that unified disparate partner business processes and training into one branded mobile tool, addressing all primary Sales pain-points per the initial survey with room for expansion.• Began and led all Regional-level joint-leadership meetings to facilitate and track joint sales activities.

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MY ROLEI was tapped to join a new team tasked with creating a global training program for manufacturing operators due to industry need for educational training. ​I create online training and videos for catalogue of 50–100 products. ACHIEVEMENTS• Achieve the 1st customer order of a training program in 10 years by delivering the first simulation-style training for a new product utilizing coding and end-to-end video production. The training received high praise from our customer's operators: "That was awesome!/We have no questions as the simulation answered any that we may have had."• Revamp training content from outdated slide-based content to media-based, immersive programs by self-teaching VR, coding languages, and Articulate Storyline in less than 8 weeks. The feedback I received from senior leadership was extremely positive: "In all my time with the company, this was the first time I've heard a plant describe training as 'great.'" SUMMARYAfter fulfilling several roles at Heat and Control over the last 10 years, the consistent pattern is that I am chosen by upper management for new, cutting-edge roles because of my initiative to learn and adopt new methods and design strategies.

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MY ROLE I translated engineering materials and specifications into marketing assets for new products during the R&D phase. I created educational content and videos for sales enablement and B2B materials, and I managed assets for approximately 50–100 products. Ultimately, I completed 4 to 12 product kit launches annually. And, I managed the ever-tricky relationship between engineers and creatives by serving as a bridge that understands both sides. ACHIEVEMENTS• Trained international partner teams in Mexico and Europe by developing a product launch process from the ground up; tightened marketing standards for consistent branding across global offices. • Launched 9 product kits with new, eye-popping collateral and media within the first 8 months by hitting the ground running and producing content when none existed prior to my start date. • Developed a new app that reduces sales quotation/budgeting process from weeks to minutes by incorporating media, drafting, and coding expertise.• Automated product testing with a new app and built a SharePoint database for sales engineers by self-teaching how to use Microsoft Power Apps & Power Automate, and JSON.SUMMARY With these results, I was continually presented with multiple complex challenges that don't necessarily fall within my "wheelhouse," and I tackled them with the same tenacity that helped our new launch process become a success.

Addison, Texas, Us

MY ROLEAs a Content Marketing Manager, I was tapped to create a new role for in-house video production, which was previously outsourced to 3rd parties. I managed video production from start to finish, including storyboarding, scriptwriting, shooting, and editing. To summarize, I generated at least 1 video launch per month and provided input on other content creation. ACHIEVEMENTS• Established company standards and strategy for video production by collaborating with designers to create consistent, branded content for sales engineering teams. SUMMARYI started as a sales engineer, then served as a shared asset with Marketing because of my ability to incorporate creativity into technical sales material for digital signage software solution. I was promoted to content management position due to my proven record of effective video and content creation.

Addison, Texas, Us

MY ROLEI served as a shared asset between sales engineers and Marketing. For sales engineering, I conducted custom product demos, estimated professional service costs, produced statements of work, and configured enterprise software solutions. For Marketing, I supported the team in video production and content creation. ACHIEVEMENTS• Recognized by CEO and directly given tasks from him by producing the most used product demo, which ranks among the most viewed and pivotal videos that RMG has released to-date. The CEO said, "I want a Robert Jefferson video for every solution we have." • Generated the first dynamic sales demo by creating a kiosk customer experience using the product to show its capabilities and allow the customer to interact directly with the product. The VP of Client Services said, "Robert Jefferson makes the company's product SING!" • Took initiative to incorporate videos into customer product demos—which had not been done previously—by self-teaching and incorporating creative technologies. • Discovered a new functionality of the product to create modern transitions, which was not originally coded, by integrating other media to produce a more dynamic presentation. • Recognized as the company’s “best writer” by writing well-received blog posts, producing video scripts, and effectively editing marketing materials as a sales engineer. SUMMARYI wore different hats from opposite ends of the organization, so to speak, frequently collaborating with the sales team, creative team, and the marketing team. I leveraged my passion for creativity and effective communication as well as my technical aptitude and leadership experiences in the Army all under one roof. To date, my work ranks among the most viewed videos that RMG has released, and they have been identified as critical to the sales and marketing effort.

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MY ROLEI served in 3 different roles (Video Producer, Marketing Coordinator, and Application/Sales Engineer) due to lateral shift then a promotion. I fulfilled a hybrid role between sales engineering and Marketing, and I oversaw 30 to 50 products for 1 division of a global manufacturing company. ACHIEVEMENTS• Received recognition from largest client for generating professional media for customer demos instead of relying on non-standardized notes and test videos lacking appropriate quality. • Tapped to be involved with all product testing by taking the initiative to produce professional videos to include with customer demos for the first time.• Spearheaded the company’s first-ever product launch process by designing the first-ever product specification sheets to include with product shipments. SUMMARYI started as an Application Engineer, assisting the sales team through the pre-sales process and conducting product tests and providing results to customers. I unwittingly began my transition to Marketing with my 1st recorded and edited product test video. I became the company's sole video producer and independently produced all of its product marketing and test videos. Due to my passion for writing and video production, my motivation and ability to learn quickly, my technical aptitude, and of course, with leadership that believed in my abilities and potential, I produced 30 videos in all.

Arlington, Virginia, Us

MY ROLE/ACHIEVEMENTSI created training programs for wartime logisticians, which was geared toward a regiment of 600 Iraqi personnel, and I led the Iraqi company to be the first to successfully complete all training requirements. I was recognized by Iraqi soldiers and my American counterparts for developing the most effective and creative training for the regiment. I also served as Logistics Trainer for an Iraqi transportation company with 100+ personnel.SUMMARYMy service as an officer in the U.S. Army during wartime was the most grueling and most rewarding experience of my life. This challenging time shaped my worldview, work ethic, character, and faith. Of greatest import were the lessons in perseverance, planning, and the strength of the human will—lessons that have emboldened me to confidently take on challenges and new experiences to this day.