Robert Kolatschek

Robert Kolatschek Email and Phone Number

Director of Customer and Consumer Insights at Canada Bread Company, Limited @ Bimbo Canada
Robert Kolatschek's Location
Toronto, Ontario, Canada, Canada
Robert Kolatschek's Contact Details

Robert Kolatschek work email

Robert Kolatschek personal email

n/a
About Robert Kolatschek

A MARKETING INSIGHTS & ANALYTICS LEADER who is motivated to drive business impact through the bridging of quantitative and qualitative insights to drive fact-based yet intuitive strategies and execution. Highly collaborative and entrepreneurial with a proven ability to lead high performing and engaged teams of diverse individuals and agency/cross-functional partnerships. - Marketing Strategy - Ad/Communication Strategy & Testing   - New Product Innovation & Forecasting   - Category and Competitive Insights  - ROI Analytics - Marketing Mix Optimization - Consumer Segmentation - Shopper Journey - Leading Insight Teams - Leading Agency Partnerships - Managing Cross-functional relationships

Robert Kolatschek's Current Company Details
Bimbo Canada

Bimbo Canada

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Director of Customer and Consumer Insights at Canada Bread Company, Limited
Robert Kolatschek Work Experience Details
  • Bimbo Canada
    Director Of Customer And Consumer Insights
    Bimbo Canada Aug 2016 - Present
    Etobicoke, Ontario, Ca
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  • Mondelēz International
    Director Of Customer & Shopper Insight
    Mondelēz International 2014 - 2016
    Greater Chicago Area, Il, Us
    Led a team of 20 Category Management, Shopper Insights, and Analytics professionals in providing customer, category, and retail insights and capabilities to strengthen retail partnerships and drive Mondelez strategies and growth plans - home to the country's best loved Snack brands: Oreo, Chips Ahoy, Belvita, Ritz, Triscuit, Potato Thins, Cadbury Dairy Milk, Caramilk, Dentyne, Trident, Halls, and Maynard's.
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  • Mondelēz International
    Director Of Consumer Insights & Strategy
    Mondelēz International 2013 - 2013
    Greater Chicago Area, Il, Us
    Led a team of 13 marketing research professionals in providing consumer and marketplace insight to guide the Mondelez portfolio in the areas of: advertising and communication, brand health tracking, product innovation concept and fulfillment testing, ROI analytics, and pricing optimization.
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  • The Kraft Heinz Company
    Consumer Insight Director
    The Kraft Heinz Company 2010 - 2012
    Chicago, Il, Us
    Led a team of 4 Market Researchers across Kraft’s largest portfolio - Kraft Dinner, Kraft Dressings, Kraft Peanut Butter, Tassimo, Maxwell House, MiO with responsibility for consumer-focused Custom Research and Analytical Insight needs.
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  • The Kraft Heinz Company
    Senior Marketing Research Manager, Biscuit
    The Kraft Heinz Company 2008 - 2009
    Chicago, Il, Us
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  • The Kraft Heinz Company
    Marketing Research Manager, Pizza & Meals
    The Kraft Heinz Company 2006 - 2007
    Chicago, Il, Us
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  • The Kraft Heinz Company
    Marketing Analytics Manager, Enhancers & Desserts
    The Kraft Heinz Company 2004 - 2005
    Chicago, Il, Us
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  • The Kraft Heinz Company
    Associate Marketing Analytics Manger, ‘Kraft What’S Cooking’ Magazine/Website/Email Newsletter
    The Kraft Heinz Company 2003 - 2004
    Chicago, Il, Us
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Robert Kolatschek Skills

Brand Equity Brand Management Consumer Behaviour Consumer Products Customer Insight Consumer Insight Fmcg Forecasting Marketing Research Nielsen Segmentation Shopper Marketing Strategic Thinking Strategy Trade Marketing Marketing Strategy Analytics Competitive Analysis Product Innovation Market Research Cross Functional Team Leadership Advertising Market Analysis Management Integrated Marketing Marketing Management Business Strategy Marketing

Robert Kolatschek Education Details

  • University Of Toronto - Rotman School Of Management
    University Of Toronto - Rotman School Of Management
    Marketing/General Management
  • Mcgill University
    Mcgill University
    Bachelor Of Commerce

Frequently Asked Questions about Robert Kolatschek

What company does Robert Kolatschek work for?

Robert Kolatschek works for Bimbo Canada

What is Robert Kolatschek's role at the current company?

Robert Kolatschek's current role is Director of Customer and Consumer Insights at Canada Bread Company, Limited.

What is Robert Kolatschek's email address?

Robert Kolatschek's email address is ro****@****aft.com

What schools did Robert Kolatschek attend?

Robert Kolatschek attended University Of Toronto - Rotman School Of Management, Mcgill University.

What skills is Robert Kolatschek known for?

Robert Kolatschek has skills like Brand Equity, Brand Management, Consumer Behaviour, Consumer Products, Customer Insight, Consumer Insight, Fmcg, Forecasting, Marketing Research, Nielsen, Segmentation, Shopper Marketing.

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