Robert Larios, ᴍʙᴀ
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Robert Larios, ᴍʙᴀ Email & Phone Number

President & CEO of the 𝗟𝗼𝘀 𝗔𝗻𝗴𝗲𝗹𝗲𝘀 𝗖𝗶𝘁𝘆 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗶𝗼𝗻, 𝗜𝗻𝗰., and its subsidiary 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗖𝗹𝘂𝗯 𝗼𝗳 𝗖𝗮𝗹𝗶𝗳𝗼𝗿𝗻𝗶𝗮 at Los Angeles City Employees Association, Inc.
Location: Los Angeles, California, United States 8 work roles 6 schools
1 work email found @cityemployeesclub.com 2 phones found area 213 LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email r****@cityemployeesclub.com
Direct phone (213) ***-****
LinkedIn Profile matched
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Role
President & CEO of the 𝗟𝗼𝘀 𝗔𝗻𝗴𝗲𝗹𝗲𝘀 𝗖𝗶𝘁𝘆 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗶𝗼𝗻, 𝗜𝗻𝗰., and its subsidiary 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗖𝗹𝘂𝗯 𝗼𝗳 𝗖𝗮𝗹𝗶𝗳𝗼𝗿𝗻𝗶𝗮
Location
Los Angeles, California, United States

Who is Robert Larios, ᴍʙᴀ? Overview

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Quick answer

Robert Larios, ᴍʙᴀ is listed as President & CEO of the 𝗟𝗼𝘀 𝗔𝗻𝗴𝗲𝗹𝗲𝘀 𝗖𝗶𝘁𝘆 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗶𝗼𝗻, 𝗜𝗻𝗰., and its subsidiary 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗖𝗹𝘂𝗯 𝗼𝗳 𝗖𝗮𝗹𝗶𝗳𝗼𝗿𝗻𝗶𝗮 at Los Angeles City Employees Association, Inc., based in Los Angeles, California, United States. AeroLeads shows a work email signal at cityemployeesclub.com, phone signal with area code 213, and a matched LinkedIn profile for Robert Larios, ᴍʙᴀ.

Robert Larios, ᴍʙᴀ previously worked as President & Chief Executive Officer at Los Angeles City Employees Association, Inc. and Chief Executive Officer at Employees Club Of California. Robert Larios, ᴍʙᴀ holds Exec Mba, General Management | Marketing | Organizational Behavior from University Of Michigan - Stephen M. Ross School Of Business.

Company email context

Email format at Los Angeles City Employees Association, Inc.

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{first_initial}{last}@cityemployeesclub.com
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AeroLeads found 1 current-domain work email signal for Robert Larios, ᴍʙᴀ. Compare company email patterns before reaching out.

Profile bio

About Robert Larios, ᴍʙᴀ

𝗪𝗛𝗢 𝗜𝗦 𝗥𝗢𝗕𝗘𝗥𝗧 𝗟𝗔𝗥𝗜𝗢𝗦:I am an American CEO and a proud Mexican immigrant. My experiences taught me the strength found in overcoming struggles. By sharing my story, I hope to inspire others to discover their inner strength, foster personal growth, and redefine happiness and fulfillment. Life’s challenges can transform into stepping stones, guiding us toward a meaningful and extraordinary life.𝗘𝗔𝗥𝗟𝗬 𝗟𝗜𝗙𝗘:When I was one, my parents carried me across the Mexican-American border with nothing but hope and the clothes on their backs—a leap of faith that would define my life. Growing up as a young immigrant in Pauma Valley, California, I faced big dreams and even bigger obstacles. My parents’ sacrifices ignited a determination in me to honor their risk and make it all worthwhile.𝗘𝗗𝗨𝗖𝗔𝗧𝗜𝗢𝗡:Education has shaped my path. I earned a B.A. in Spanish with a Business minor from USC in 1997, marking the start of my climb. Completing an executive M.B.A. at the University of Michigan’s Ross School of Business in 2014 tested and rewarded my perseverance.𝗖𝗔𝗥𝗘𝗘𝗥 & 𝗖𝗘𝗢 𝗟𝗘𝗔𝗗𝗘𝗥𝗦𝗛𝗜𝗣 𝗦𝗧𝗔𝗧𝗘𝗠𝗘𝗡𝗧:As CEO, I oversee a $50M budget and $2B in insurance coverage for government employees. Over 26 years, I’ve led nonprofit and for-profit enterprises by fostering values-driven leadership that prioritizes people and inspires positive change. Leadership, to me, is about navigating challenges with strategy, empathy, and adaptability.Strategic vision directs my decisions. By anticipating challenges, identifying opportunities, and crafting sustainable solutions, I turn obstacles into growth. Emotional intelligence fosters trust and collaboration, aligning teams for shared success. Like a conductor leading a symphony, I unify diverse talents to achieve collective goals.Adaptability drives innovation. I recalibrate during uncertainty, harnessing agility to transform challenges into strengths. My leadership empowers teams, inspires curiosity, and drives progress with accountability.Guided by values aligned with the Harvard MBA Oath, I honor public employees’ contributions and create outcomes that benefit stakeholders. This blend of vision, empathy, and adaptability positions me to guide Fortune 500 companies and nonprofits toward sustainable success.𝑷𝒓𝒐𝒖𝒅 𝑹𝒐𝒐𝒕𝒔 𝑭𝒓𝒐𝒎: MÉXICO & U.S.

Listed skills include Leadership, Management, Marketing, Strategy, and 42 others.

Current workplace

Robert Larios, ᴍʙᴀ's current company

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Los Angeles City Employees Association, Inc.
Los Angeles City Employees Association, Inc.
President & CEO of the 𝗟𝗼𝘀 𝗔𝗻𝗴𝗲𝗹𝗲𝘀 𝗖𝗶𝘁𝘆 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗶𝗼𝗻, 𝗜𝗻𝗰., and its subsidiary 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗖𝗹𝘂𝗯 𝗼𝗳 𝗖𝗮𝗹𝗶𝗳𝗼𝗿𝗻𝗶𝗮
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8 roles

Robert Larios, ᴍʙᴀ work experience

A career timeline built from the work history available for this profile.

President & Chief Executive Officer

Current

Los Angeles, California, US

I'm the President & CEO of the Los Angeles City Employees Association, Inc., a substantial modern-day voluntary employee benefits association. Within that, I'm also the head of its subsidiary, the Employees Club of California, a contemporary statewide organization with a specialization in fostering relevance for our members and delivering impactful results.

Jan 2024 - Present

Chief Operating Officer (Coo)

Los Angeles, California, US

As Chief Operating Officer, responsibilities surround all operational activities of the parent company, the Los Angeles City Employees Association, a $30M annual income organization that administers $2B of insurance in force with partnerships from MetLife, Unum, Manhattan Life, Petfirst, Aflac and Mercury Insurance, etc.All in accordance with policies.

Nov 2015 - Nov 2021

Senior Vice President Of Operations

Los Angeles, California, US

  • With a $10 million operating budget, responsible for leading company-wide operations and collaborating cross-functional teams in Insurance, Marketing, Sports, Claims, Sales, Accounting, Human Resources, Retail and IT.
  • Raised membership retention by 20% and revenue by to all time highs. Molded the business customer service model to its present world-class form. Focused on maximizing membership retention and profitability with the use.
  • Elevated member retention average from 7 years to 10 years. Expanded the affinity (loyalty and outreach) program to include regional, state and national B2B partnerships.Introduced marketing analytics and BIG DATA.
  • Achieved 30% improved efficiency in the service value-chain at the retail store. Target markets include City of Los Angeles, Los Angeles Department of Water & Power (LADWP), County of Los Angeles and the Los Angeles.
  • Promoted to Chief Operating Officer (2015)
Jan 2012 - Nov 2015

Head Of Marketing & Communications

Los Angeles, California, US

  • Launched the first ever and historic Sports Department for City Employees of Los Angeles and was featured on the December 2011 edition of the Alive! Newspaper for the program.
  • Successfully negotiated discount programs with national and global firms such as AT&T, Office Depot, LA GALAXY Soccer, CHIVAS USA Soccer, AVIS Rent A Car and WallyPark and created persona called Discount King to market.
  • Founded the company-wide employee training program for insurance, benefits and services which resulted in the creation of the most talented Marketing and sales team that generated 2,000 new accounts in 2010.
  • Selected as managing editor, photojournalist, and author of the cooking column called Cooking with the Club and lead a team of newspaper staff that produced national recognition for the Alive! Newspaper. Recognized as.
  • Created framework to use pre-approved correspondence and MARKETING materials for target market.
  • Launched new insurance products with strategic campaigns that increased insurance sales by 25%, i.e., direct mail communications and digital Marketing that increased membership by 20%.
Mar 2006 - Jan 2012

Marketing & Sales Manager

Los Angeles, California, US

  • As the leader of the sales department that included field staff and call call center units, I implemented sales forecasting with the use of computer modeling to support sales growth objectives for the sales force.
  • Initiated a sales department new employee training program that included insurance products from AIG, American General, US Life Insurance Company, Humana and UNUM.
  • Created the Operations Report that is still used at board meetings to illustrate performance data and metrics based from financial statements.
  • Promoted to Senior Director of Marketing & Communications (2006)
Aug 2002 - Feb 2006

Marketing Coordinator

Los Angeles, California, US

  • 100% accountable for membership recruitment, marketing campaigns, and retention activities for the association bottom-line. Approximately 5,000 new and upgraded memberships were added. Designed yearly staff bonus plan.
  • Promoted to Marketing & Sales Operations Manager (2002)
Apr 1998 - Aug 2002

Marketing Coordinator

Los Angeles, California, US

  • Indispensably accountable for membership recruitment, marketing campaigns, and retention activities for the association bottom-line. Approximately 5,000 new and upgraded memberships were added. Designed yearly staff.
  • Promoted to Marketing Operations Manager (2002)
Apr 1998 - Aug 2002
6 education records

Robert Larios, ᴍʙᴀ education

Exec Mba, General Management | Marketing | Organizational Behavior

University Of Michigan - Stephen M. Ross School Of Business

Innovation And Entrepreneurship

Stanford University

Bachelor'S Degree, Spanish Literature & Linguistics

University Of Southern California

Minor, Business Administration, Management And Operations

Usc Marshall School Of Business

High School Diploma, Growth

Fallbrook High School

Elementary Education

Valley Center-Pauma Unified School District
FAQ

Frequently asked questions about Robert Larios, ᴍʙᴀ

Quick answers generated from the profile data available on this page.

What company does Robert Larios, ᴍʙᴀ work for?

Robert Larios, ᴍʙᴀ works for Los Angeles City Employees Association, Inc..

What is Robert Larios, ᴍʙᴀ's role at Los Angeles City Employees Association, Inc.?

Robert Larios, ᴍʙᴀ is listed as President & CEO of the 𝗟𝗼𝘀 𝗔𝗻𝗴𝗲𝗹𝗲𝘀 𝗖𝗶𝘁𝘆 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗶𝗼𝗻, 𝗜𝗻𝗰., and its subsidiary 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗖𝗹𝘂𝗯 𝗼𝗳 𝗖𝗮𝗹𝗶𝗳𝗼𝗿𝗻𝗶𝗮 at Los Angeles City Employees Association, Inc..

What is Robert Larios, ᴍʙᴀ's email address?

AeroLeads has found 1 work email signal at @cityemployeesclub.com for Robert Larios, ᴍʙᴀ at Los Angeles City Employees Association, Inc..

What is Robert Larios, ᴍʙᴀ's phone number?

AeroLeads has found 2 phone signal(s) with area code 213 for Robert Larios, ᴍʙᴀ at Los Angeles City Employees Association, Inc..

Where is Robert Larios, ᴍʙᴀ based?

Robert Larios, ᴍʙᴀ is based in Los Angeles, California, United States while working with Los Angeles City Employees Association, Inc..

What companies has Robert Larios, ᴍʙᴀ worked for?

Robert Larios, ᴍʙᴀ has worked for Los Angeles City Employees Association, Inc., Employees Club Of California, and Los Angeles City Employees Association.

How can I contact Robert Larios, ᴍʙᴀ?

You can use AeroLeads to view verified contact signals for Robert Larios, ᴍʙᴀ at Los Angeles City Employees Association, Inc., including work email, phone, and LinkedIn data when available.

What schools did Robert Larios, ᴍʙᴀ attend?

Robert Larios, ᴍʙᴀ holds Exec Mba, General Management | Marketing | Organizational Behavior from University Of Michigan - Stephen M. Ross School Of Business.

What skills is Robert Larios, ᴍʙᴀ known for?

Robert Larios, ᴍʙᴀ is listed with skills including Leadership, Management, Marketing, Strategy, Marketing Strategy, Public Speaking, Public Relations, and Nonprofits.

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