• Prepare and supervise daily activities in coordination with company objectives and guarantee an excellent product/service by team work procedures.• Development of a complete production program specialized in the plastic industry and adjusted to the current sales model.• Implementation of growth strategies through the development of new products and new markets.• Definition of the corporate mission and vision together with the establishment of long-term strategic objectives, medium term tactical objectives and short-term operational objectives, with their respective tasks and activities for all areas of the company.• Review of the company's revenue model, evaluating the key factors that allow the company's margins to be improved, by reference, type of product and service offered to customers, for restructuring.• Analysis of sources and uses of the company's funds, in order to improve cash flows by seeking more and better financing alternatives.

• Planned and developed commercial strategy developed by Coca Cola CO.• Developed the re-launch for Latin America of the new versions of differents products. • Planning and executing successful management meetings in different areas of Latin America.• Addressed and supervised work teams for commercial activities and activations development for different moments of the year.

• Developed BTL activations for Play Station for Retail. • Launch of the PS4 console in Colombia, also developing strategies at point of sale and local fairs.• Assistance to the massive events of the brand, coordinating the staff, the accommodation and the logistics in the events.• Official voice of Play Station for commercials and massive events in Colombia, doing commercials for Spotify and hosting event.• Elaborated and presented quantitative and qualitative reports in relation to commercial results achieved.• Supervisor of store managers.