Robert Mendelson work email
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Robert Mendelson personal email
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“Life is like a website: you finally go live, only to start on the next version with improvements.” I’ve always been passionate about e-commerce. Offering products or services to Customers at their convenience, empowers People to make their lives better, and challenges companies to offer the best products and services, with the best value proposition and the best user experience, to win the Customer’s trust and business rather than have them simply click over to the next competitor. This presents an endless challenge for companies to do better online, to move the needle from what they thought was their best, to even better. Playing with the never-ending tools to win online is what I love: rewarding when I win, humbling when I realize I can win even more. Let’s win at ecommerce together!https://linktr.ee/RobertMendelson
Fractional Pros Canada
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FounderFractional Pros CanadaMontreal, Qc, Ca
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Fractional CmoSelf-Employed Jan 2024 - Present
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Founder/CeoHeyblinds Jan 2019 - PresentShopping for custom blinds online shouldn’t be hard or stressful. Looking back at the last online blinds business that I co-founded, I realize we were complicating peoples lives for no good reason. Even though we knew that 80% of our customers bought from the same 20% of styles & colours, we were still following an ‘endless aisle’ strategy of offering every possible style & colour that we could cram into the online store. Shopper after shopper struggled, feeling stressed and overwhelmed in a sea full of too many choices.Like many entrepreneurs, I said: ‘There has to be a better way!’ And now there is! HeyBlinds.caA carefully curated selection of the most popular blinds & shades, in the most popular colours. With the industry-best warranties to boot, including the industry's only 100-day risk-free in-home trial for blinds.Less stress. Great blinds backed by the best warranties. More time for the more important things in your life.
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Associate Director Of Ecommerce Product SolutionsUbisoft Jul 2022 - Jan 2023Saint-Mandé, Île-De-France, FrManaged a team of 6 Product & Project Managers who support the Direct-to-Player (D2P) business unit, by building a competency center to enhance the e-commerce product vision and mission, bringing market knowledge and representing business vision throughout the product lifecycle. Laid off as part of €200M cost reductions. -
Agile Digital Ecommerce Transformation Team Lead (1 Year Contract)Fairstone Bank Dec 2017 - Dec 2018Montreal, Quebec, CaWorking directly with the CDO of Canada’s largest non-bank lender, I developed an eCommerce strategy to digitally transform Fairstone’s retail lending and enable 8-10x business growth potential. With no previous experience in the Financial industry, I built the strategy, sold it to the rest of the Exec. Committee, got it approved for funding, and then built a 15 person agile Transformation Office to execute. -
EpresidentEcommwin, Helping Businesses Win Online Jan 2016 - Nov 2017Bringing my first-hand online business experience to businesses of all kinds who want to start selling online, grow ecommerce sales and improve their presence online.
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Co-Founder/Executive VpSelectshops.Ca (Online Retail Ecommerce Stores) Nov 2005 - Aug 2015Ten years after starting this online home decor eCommerce store as the operating partner, I sold my shares to my co-founder. It was a great learning adventure in the world of eCommerce where I refined my skills of doing literally everything, at one point or another, that turns a two man show start-up into a mature, twenty person business. We’re talking management skills, navigating the IT world of website development, operations, finances and of course the not-so-occasional HR challenges. But the most exciting (and important!) part of the job was getting the online marketing right: strategy, PPC, SEO, social media, content marketing, analytics, email marketing…and learning how to be leery of Google’s new ‘must try’ advertising tactic of the month that will cleverly increase your Google spend, with or without results!
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Ecommerce Project ManagerAvs Technologies (Master Distributor Of Consumer Electronics) Nov 2001 - Jun 2005Reporting directly to the President (who later became my partner in SelectShops.ca), I put this consumer electronics distribution company on the online map, first with a B2B site, and then with a B2C transactional eCommerce site. Working with a consultant & development team, and managing a small Customer Care team, this was my e-debut in the corporate world of taking a $150M+ company online in every sense.
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Director Of Marketing & CommunicationsDoverco Inc. (Packaging & Warehouse Supplies) Dec 1999 - Aug 2001Just when I thought my days were over with Doverco, the President created this new position for me to quell his separation anxiety….and to put my MarComm skills to work. This was back in the days when big printed product catalogs were still the marketing tool of choice for distributors, as well as trade shows and mailings (the ones that required postage).
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Business Manager, Dover Moving SuppliesDoverco Inc. Sep 1998 - Nov 1999I’m ever grateful to Mark Dover (President of Doverco) for giving me my first opportunity to start and run a new business (within a business). Selling moving supplies to movers was a whole new world for me, and over the course of a year I learned a lot about how important relationships are in B2B sales. Unfortunately, I also learned how small profit margins are in this business, leading me to recommend folding it into the company’s larger distribution business.
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Event Marketer(Now-Defunct) Jan 1998 - Aug 1998This brief stint in the world of event marketing saw me working out of an office that doubled as the business owners’ home, doing everything from pitching for contracts to brainstorming sessions for event ideas. Working on the actual production of events on 48 hour straight sleepless days was quite the experience.New Business Development: Networking, presentations, cold calls, mailingsMedia PR: Establishing market presence through media coverageEvent Management: Brainstorming, budgeting, organizing and producing marketing events to effectively communicate corporate messages to target marketsVendor & Personnel Management: Sourcing staff and suppliers, and coordinating their duties before and during production
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Product ManagerAvmor Ltd.-Supplier Of Professional Cleaning Solutions Jul 1996 - Dec 1997Laval, Quebec, CaWorking for a chemical manufacturer in a historic building in old Montreal was certainly not a tourist destination, but more of a firsthand look at how liquid soaps and other industrial cleaning products are cooked (make sure to follow the recipe precisely, watch out when handling the sodium hydroxide!). As someone with no background in chemistry (other than doing those labs in high school), it was fun times creating a new product line of food processing plant sanitation products (1 of them still bears my initials in its name to this day!). Imagine me training food plant sanitation teams on best practices…I’m still addicted to hand sanitizer to this day! -
Sales & Marketing CoordinatorHardt Equipment Manufacturing Inc. (Foodservice Equipment Manufacturer) Nov 1993 - Jun 1996My foodie nature went into double-rotation while working in sales and marketing for this fast growing manufacturer of commercial rotisserie ovens. Best part of the job: daily trips to the test-kitchen to ‘evaluate’ the latest results of R&D--dozens of freshly cooked rotisserie chickens!
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Radio AnnouncerChuc Radio Aug 1990 - Oct 1993My big break into the world of on-air radio. Playing the best of the seventies, eighties and ‘today’ on the shores of Lake Ontario in Cobourg, ON where I also served as Music Director. I am told to this day that I have a voice made for radio.
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AnnouncerCfcf/Cfqr Radio 1990 - 1990If you were living in Montreal circa 1990, I may have been that guy on the radio warning you about the traffic on Decarie. Unfortunately, that traffic situation has yet to improve :-(
Robert Mendelson Skills
Robert Mendelson Education Details
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Buyer Persona InstituteMarketing -
Concordia UniversityCommunications Studies -
Myron Mixon Bbq SchoolBbq
Frequently Asked Questions about Robert Mendelson
What company does Robert Mendelson work for?
Robert Mendelson works for Fractional Pros Canada
What is Robert Mendelson's role at the current company?
Robert Mendelson's current role is Founder.
What is Robert Mendelson's email address?
Robert Mendelson's email address is ro****@****hops.ca
What is Robert Mendelson's direct phone number?
Robert Mendelson's direct phone number is +151492*****
What schools did Robert Mendelson attend?
Robert Mendelson attended Buyer Persona Institute, Concordia University, Myron Mixon Bbq School.
What skills is Robert Mendelson known for?
Robert Mendelson has skills like Product Marketing, Direct Marketing, Writing, Team Building, E Commerce, Social Media, Customer Relations, Strategic Partnerships, Web Marketing, Public Speaking, Online Marketing, Digital Strategy.
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