Robert Hsu Email & Phone Number

Greenwich, CT, US

• Enhanced Recruitment Strategy: Designed and implemented new strategic student recruitment plan, increasing student applications by 50% over previous year.
• Data-Driven Reporting: Constructed and maintained detailed data reports and interactive dashboards in Excel, providing weekly updates to the CEO and board of directors on recruitment efforts.
• Refined Testing Processes: Led staff training on NWEA testing software, reducing waiting time prior to student testing by 30 minutes through the implementation of more efficient tech support strategies.
• Optimized Digital Engagement: Redesigned 30-page company website, increased traffic generation and CTR, grew company newsletter outreach from 100 to 500 email addresses.
• Expanded Social Media Impact: Doubled Facebook page follower count and expanded reach of other company social media accounts by implementing consistent weekly posting schedule and using data analytics to track.

• Strategic Business Transformation: Led firm-wide strategic pivot from pain management to substance use disorder, resulting in a 25% reduction in narcotic prescriptions at an affiliate hospital through the creation and.
• Telemedicine Implementation: Strategically transitioned the company to telemedicine during the COVID-19 pandemic, achieving a 30% growth in patients seen over Q2 2020, outperforming the national average of -33% for.
• Certification and Compliance Leadership: Directed the company to become the first practice in the state with 100% of medical staff certified to prescribe anti-addiction medication, overseeing the certification process.
• Operational Efficiency: Optimized internal workflows and reduced lag time before and between appointments from 30 minutes to 15 minutes, enhancing overall operational efficiency through the use of data analytics for.
• Oversaw Regulatory Upkeep: Managed Medicare and Medicaid regulation for addiction and telemedicine transitions, ensuring HIPAA compliance and verifying MLTC eligibility for qualified patients receiving at home care.

• Branding Content Writer: Developed consumer-tailored print marketing materials for small and startup pharmaceutical companies including website copy for websites ranging from 4 to 50 pages.
• Creative Marketing Lead: Primary writer for proposals, presentations, and brand strategy for client-facing deliverables.

Reading, MA, US

• Content Writer for various social media accounts (FaceBook Business, LinkedIn, Instagram, Twitter, YouTube, etc.)
• Script Writer for Video Blog posts and Webinar content
• Completed various tasks as needed for small startup within the marketing umbrella (attending networking events, ensuring quality content, etc.)

Master Of Business Administration - Mba, Marketing

Bachelor Of Arts (Ba), Marketing And Psychology

Education record