Robert Michaels Email & Phone Number

Independent Consultant doing business as power 10 pictures, LLC. Engaged by agencies and brands to lead digital initiatives. Partner with clients and stakeholders to identify program goals, develop strategy and creative approach. Lead interdisciplinary teams and vendors to ensure program goals are met. Supervise all aspects of product development: from concept & design through production & delivery.

Remote, Us

Led the business and product development of ACT's Official Test Prep Portfolio of 4 product lines comprised of more than 20 products and educational experiences.

Teaneck, Us

London, Gb

Product management leadership for all clients in the agency’s portfolio. Led and supported new business pitches, proposed digital solutions, developed scopes and negotiated SOWs. Program lead of Social AOR for AT&T. Developed and implemented social strategy. Led content production across multiple brands, campaigns and social platforms.Client partner and channel lead for Energy Upgrade California, a 360 marketing, education and outreach program. Developed digital strategy, product vision and road-map to redesign a new site experience from the ground up. Led day-to-day site operations and content updates. Website nominated for a 2018 Webby Award and selected for the Webby for Good Program.Clients: AT&T, Pfizer, JUUL, Mars

Calgary, Alberta, Ca

Business Lead of the Global Strategy, Design & Mobile Product Development Teams for the Citi account running 3 lines of business. This unique partnership is responsible for proposing, developing, and driving innovation globally through a variety of strategies, engagements & programs. Partner with lead Clients to drive Visual and UX Design enhancements for desktop & mobile platforms globally. Responsibilities include relationship management, IP development, financial oversight & forecasting, strategic planning, creative concepting, team leadership & mentoring.• Engaged Global Product Owners and Executive Sponsors to expand the partnership resulting in a revenue and team increase of more than 200% within 1 year• Expanded scope of engagement and was awarded dAOR for mobile work beginning 2014• Partnered with Stakeholders to begin transforming product development philosophy to be digital first, customer & experience centric by implementing a more holistic, insights-based, lean design and agile approach• Proposed, facilitated and engaged Product Owners and Executive Sponsors in Global Concepting, Creative & Design workshops across several product groups and regions

Vancouver, Bc, Us

• Led NY Office Project Services Team. Supervise production of all accounts, Lead projects and interdisciplinary teams• As member of NY Management Team, participate in Business Development, develop Bids & Pitches, negotiate SOWs• Onboard new clients, Manage Budgets and Delivery for multimillion dollar accounts• Clients include: ASME, Bacardi, CHANEL, INVIDI Technologies, Kodak, Kraft, Novartis

New York, New York, Us

Engaged by DraftFCB / NeON to produce digital initiatives and site experiences for Pfizer

New York, New York, Us

Engaged to develop and deliver E-commerce initatives including "Summer Silver" campaign.

New York, Ny, Us

• Produced 7x Live Action videos for GlaxoSmithKline’s brand Alli. • Videos featured as “Real Stories” on the homepage of the redesigned www.myalli.com• Supervised Creative, Production and Editorial Teams

• Supervised bid, pitch, creative and production of all projects for this boutique digital agency• Produced Global Redesign and E-commerce sites for Harry Winston: www.harrywinston.com. Produced and implemented proprietary CMS. Project success resulted in dotbox being awarded digital Agency of Record• Developed original digital property & game show BFF in partnership with Meryl Poster & MySpace: www.myspace.com/bff. Project success resulted in MySpace ordering a second cycle. Episodes received more than 10MM views in first 6 months• Supervised Production of social media campaigns and Facebook apps for BFF, Henri Bendel & Lands’ End

New York, Ny, Us

• Led production of all Tommy Hilfiger Online Marketing Initiatives• Produced global redesign of marketing websites in the US, EU, Japan and Mexico• Produced and managed proprietary CMS • Led design, production and technology teams

Served as Head of Production supervising day to day operations and client management. Managed bid process, created and pitched proposals, negotiated contracts and managed production teams. Responsible for oversight and approval of budgets, schedule, creative and editorial.Clients include: Food Network, Hain Celestial, Hallmark Channel, Hyperion, Nickelodeon, Noggin, PBS Kids and Sesame Workshop• 2007 Emmy Award for Main Title Design: “The Upside Down Show” • 2006 Promax Gold Award: “Happy Healthy Summer”. Featuring Grover as host, this stunt is noted for being the first co-branded campaign by PBS and Sesame Workshop• Produced first broadcast spot for The Hain Celestial Group, a $600MM organic products company

New York, Ny, Us

Responsibilities* In charge of supervising all online businesses targeted at Parents and Kids* Manage production teams to deliver original content in support of a wide range of brands including: Harry Potter, Clifford, Magic School Bus, Captain Underpants, I SPY, Parent & Child, Art & Writing Awards* Responsible for strategic planning, partnerships, budget, staffing and P&L for 3 cost groups* Supervise day to day production of more than 20 sites which generated 50% of all traffic to Scholastic.com* Supervise integration of content, design and user interface during launch of Scholastic’s first E-commerce platformAccomplishments* Increased internal charge-back revenue by 40%* Increased site traffic and unique visitors by 65%* Improved site ranking from top 25 to top 10 in sector [Nielsen//NetRatings]* Initiated and managed successful external strategic partnerships including MSN and Sony Entertainment

New York, Ny, Us

Responsibilities* Supervising producer for the Sesame Street.com Kids Channel * Managed the day to day production of all content on the Kids Channel* Developed and managed project budgets, schedules and production teamsAccomplishments* Supervised the development and production of a site-wide redesign for SesameStreet.com* Increased site traffic and unique visitors by 25%* Conceived and developed Passport Kids, the first multilingual online community for Kids. In May, 2000, the Smithsonian Institution inducted Passport Kids into its permanent collection* Initiated and managed successful strategic partnership with Intel resulting in $2MM in revenue

New York, Ny, Us

* Managed the day to day production of all media initiatives for the Ross School including print, online and interactive applications.* Supervised and Managed multiple projects and dev teams* Pitched new project proposals to client* Supervised and executed multiple project budgets* Oversaw internal and external staff to deliver projects on-time and on-budgetAccomplishments* Ross School website won New Media Invision award for design

B.S., Biology / Pre-Med

Certificate, Design And Animation