Roberto Belan Email & Phone Number

Prague, Czechia

Prague

BE-DNA is the first Czech-Slovak HR consulting company with 7 years of experience in the market. We operate in the Czech Republic and Slovakia, with offices in Prague, Ostrava, Bratislava, and Košice.Our main focus is on Employee Experience, which shapes corporate DNA and creates an environment where people can fully realize their potential.In my role as a Business Sales Strategy Partner, I connect company needs with our expert HR solutions, focusing on Employee Experience (EX) – a key driver of long-term satisfaction and organizational success.🔹 Consulting and strategy design: I collaborate with companies to create effective HR approaches that enhance employee experience and organizational culture.🔹 Building relationships: I actively connect our clients with the best HR tools and solutions that reflect their values and support their growth.🔹 Developing organizational identity: I help organizations shape an environment where people can fully develop their potential – from first contact to the offboarding and alumni experience.🔹 Change management support: I provide expert guidance and mentoring in HR transformation, employer branding, and structured process design.At BE-DNA, we align HR strategies with authentic company DNA to help businesses and their people grow – meaningfully, sustainably, and in line with their vision.

Prague

My main task is to bring the possibility of genetic testing to inspiring companies that want to take care of their employees, their health and provide them with the opportunity to use the knowledge of science and modern medicine for their better and healthier lives, which will lead to improved performance and minimization of risks that could affect them in the future.

Prague

My main task as a Sales Manager for professional sales for the hairdressing market in the Czech Republic, Slovakia and Hungary was to lead a team of 7 sales representatives with the aim of building the market, reaching new customers and introducing new brands to the industry.

Prague

My main role as National On Premise Manager was comprehensive responsibility for the Czech and Slovak Republics in the HORECA segment. Key tasks were to define On Trade strategies, the right marketing mix, activation tools, target group setting, budget management and team/regional structure leading to the national business plan. I was the leader of 5 direct subordinates and 12 sales representatives called musketeers. My responsibility was also to develop and lead the training program as the main trainer for both countries. Together with my team, we optimized the sales and appearance of the brand within the On Trade channel. As a member of the board of directors, I was part of the company's key strategic decisions that led to the success of business and marketing activities.

Prague

As Regional On Premise Manager I was responsible for the On Premise volume and the development of the brand in the assigned region by leading the musketeers in an effective way, and by managing and optimizing the available resources, in order to achieve Business Plan objectives. I was the coach and trainer for the Musketeers permanently to secure a high performing team.

Bratislava

The Musketeers represent Red Bull in their area, gaining the customers confidence, securing the availability and visibility of Red Bull at POS and being responsible of the continuous volume growth. The Musketeers will constantly detect business opportunities and trends in their area, build up a strong network of decision makers, possessing strong negotiation skills, and fostering a solution-oriented mindset.

Bratislava

Ensuring of complex activities to support ON and OFF sales channel. Business terms negotiations on key Wholesalers. Direct support of sales force at the market, checking of entrusted task of sales force at the market, communication with advertising and corporate agencies.

Bratislava

Responsibility for the assigned customer regions Bratislava and western Slovakia.Test position of the On premise specialist on the Slovak market, direct contact with Wholesalers, successful market introduction of Amundsen vodka.