Roberto Roncalli

Roberto Roncalli Email and Phone Number

Communication | Marketing | PR | Press Office | Fashion Luxury @ ES PR Communication
Roberto Roncalli's Location
Italy, Italy
Roberto Roncalli's Contact Details
About Roberto Roncalli

Experienced and enthusiastic PR, communication and marketing professional with a demonstrated work history in the fashion luxury industry. Both agency and company experience. Strong skills in definition and deployment of multi-channel communication and marketing strategies always focusing both on awareness and sales. Proven experience in planning and implementing: ATL, BTL and TTL campaign; PR; press office; brand image events; in-store activities; innovative digital communication solutions; management of budgets.- Strong problem-solving attitude- Passionate, enthusiastic, and flexible- Love working in team- Action oriented- Business focused

Roberto Roncalli's Current Company Details
ES PR Communication

Es Pr Communication

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Communication | Marketing | PR | Press Office | Fashion Luxury
Roberto Roncalli Work Experience Details
  • Es Pr Communication
    Communication Director
    Es Pr Communication Nov 2023 - Present
    Milano, Italia
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  • Burberry
    Senior Marketing & Communication Manager S. & E. Europe
    Burberry Apr 2019 - Sep 2023
    Milano, Italia
    Head of marketing and communication for Burberry in South and East Europe.Responsible for the strategic Brand elevation by alligning the repositioning into Fahion Luxury cluster with the commercial objectives via multi-channel activity including: on-line & off-line media plans, public relations, press office, digital, social media, events, in-store experiences, e-crm, influencers and entertainment relations.Team and marketing and communication budget management.
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  • Gucci
    Emeai Press Showroom & Press Office Italy Manager
    Gucci Sep 2011 - Mar 2019
    Milan Area, Italy
    Head of Italian press office and ownership and management of the Emeair PR samples set for editorial activities. Definition and implementation of the communication strategy for the Italian market building Brand awareness and delivering business growth. Media strategy development and Media planning oversee. Developement of special editorial projects, 360 media partnerships, in-store activities and special projects. Use data analysis to track and report on performance, ROI & KPIs, adjust plans accordingly. Management of Creative Director’s pre/post shows press conferences and interviews. Management of the product placement activities for the italian market. Public relation activities with press, publishers, license/partners, stakeholders.Team and communication budget management.
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  • Karla Otto
    Account Director
    Karla Otto Jul 2008 - Aug 2011
    PR Management of a portfolio of key clients: Vera Wang; Neil Barrett; Notify denim; Rochas; Azzaro; Trussardi.
  • Diesel
    Head Of Italian Press Office
    Diesel Nov 2002 - Jun 2008
    Definition and implementation of the press office activities related to the Brand and to the communication of projects/events conceived or powered by the company like: Diesel-U-Music, Diesel Wall, ITS – International Talent Support. Definition of the media strategy: media pressure, media mix. Supervision on media planning. Ownership and management of the Italian PR samples collections. Organisation and management of “product events” (ie: press day, product launch…). Writing and editing of press releases, product descriptions, company information. Developement of strong relationship with local fashion/beauty/lifestyle media. Management and coordination of the interviews of the president and founder with the italian press. Supervision/coordination/monitoring of external communictions agencies.
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  • Star Factory
    Account
    Star Factory Jan 1999 - Oct 2002
    Milano
    PR management of a portfolio of clients: RIN Radio Italia Network, Camper, Tombolini, Kenzo, Kenzo Parfums, Nopassport.com.

Roberto Roncalli Skills

Luxury Goods Event Management Media Relations Marketing Communications Fashion Public Relations Press Releases Digital Strategy Press Office Brand Development Brand Management Marketing Strategy Corporate Communications Digital Marketing Marketing Communication Comunicazioni Aziendali Pubbliche Relazioni Comunicati Stampa Strategia Di Marketing Moda Marketing

Roberto Roncalli Education Details

Frequently Asked Questions about Roberto Roncalli

What company does Roberto Roncalli work for?

Roberto Roncalli works for Es Pr Communication

What is Roberto Roncalli's role at the current company?

Roberto Roncalli's current role is Communication | Marketing | PR | Press Office | Fashion Luxury.

What is Roberto Roncalli's email address?

Roberto Roncalli's email address is ro****@****ail.com

What schools did Roberto Roncalli attend?

Roberto Roncalli attended Università Iulm.

What skills is Roberto Roncalli known for?

Roberto Roncalli has skills like Luxury Goods, Event Management, Media Relations, Marketing Communications, Fashion, Public Relations, Press Releases, Digital Strategy, Press Office, Brand Development, Brand Management, Marketing Strategy.

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