Managed the integration of a newly acquired rights-and-royalties software business into global sales and marketing goals.

Started the digital marketing practice at a traditional agency by designing and implementing a full suite of products and services for our SME B2B clients. After creating customizable packages to offer to clients, I sold and upsold these to new and existing clients. By leading the agency in digital marketing education, including: marketing automation, e-mail marketing, PPC, SEO and content marketing strategy, we expanded existing clients' revenue considerably and closed new deals more quickly.

Built the department from the ground up as the agency began the transition from a business model based on existing networks to one driven by inbound marketing. Provided strategic and tactical guidance to team of 3 with accountability for social media channels, the company blogs, and SEO/SEM strategies. Took full responsibility for the implementation of a new email marketing software including training and deployment. Collaborated with CEO and Client Services executives to ensure strategy aligns with company objectives.* Increased digital marketing lead generation by 250%.* Grew Twitter following 150% and Facebook by 110%.* Designed strategy and executed e-mail marketing campaign leading to $100,000+ booked business.* Launched first concerted e-mail marketing strategy and grew contact database by 400%.

Completely overhauled the official website for the college with a sleek, modern re-design, mobile responsiveness, and much-needed functionality that increased site traffic over 200%Created a social media and content marketing program driven by student-written content to increase Facebook page engagement by 250%Conceptualized, designed, and created a companion value-added product for the college in order to capitalize on content marketing called whypriest.comExecuted our re-branding that included a complete re-design of all internal and external print and digital communications