Purchia Robert Email & Phone Number

United States

Charlotte, North Carolina

Rebranding efforts to include website development, social marketing, digital marketing, newsletter efforts, trade show marketing, and projected image within engineering community Implemented marketing program with an annual budget of $200,000Created advertisements to be placed in industry leading websites and magazinesConceptualized and executed promotional videos to disseminate to media and national vendorsCoordinated sales, CRM, and marketing efforts in ten statesCreated marketing campaign, pricing structure and sales strategy for 130+ SKU lineEstablished new accounts and delegated account responsibility to sales staff

United States

Planned, developed and managed advertising and sales strategies for press product portfolioDeveloped new business in existing markets and opened three entirely new regionsIncreased market share within NYC, DC and Boston by 50% and increased total revenue by over $3 millionDesigned and implemented processes to enhance sales productivity, through pipelines, CRM tools, and targeted educationSWOT methodologies response to competitive landscape. Directly grew new sales by $1.5 millionIdentified product gaps and designed solutions for Press development team during sales cycle, eliminating competitive gaps and product deficiencies in order to win new business2014 - 2016 National Sales ManagerLead East Coast team of 6 regional managers and 4 Rep agencies to 20% year over year sales growth Created market demand by working from Developer Effectively managed promotional/advertising budgets resulting in increased sales and profitabilityLaunched a new product category and successfully reached goal of over $300,000 in sales within the first 3 monthsRe-branded solutions with new marketing strategy and materials, highlighting competitive advantages and value proposition for Partners and Customers

United States

• Increased sales by 30% during first year by identifying and revitalizing national dealer channels. • Ignited a stagnant territory with flat sales by rebuilding customer relationships and confidence with one on one training and successful joint sales calls• Created and delivered presentations to key stakeholders, influencers, partners and clients to introduce Viega’s technologies and methodologies as well as position Viega’s value proposition• Formulated and implemented Viega’s first ever national salesperson training seminar for industrial products • Managed all project start-ups and onsite training ensuring the customer is 100% satisfied • Became a trusted advisor and consultant for clients and partners by understanding their needs and developing awareness of advanced piping technology solutions • Secured partnerships with major accounts in selling total package solutions from engineering to end-user such as: Flour, URS and Turner Construction and Military bases such as Camp Lejeune • Captured key accounts and eliminated all competition within Fortune 500 & 1000 companies. Industrial partners include: Proctor and Gamble, Georgia Pacific, Smithfield foods, Cargill, International Paper, Praxair, Duke Energy, Corning, DuPont, Campbell Soup, Weyerhaeuser, G&K services

Greater New York City Area

Increasing sales from less than $1k to greater than $12.5m +2008 - 2012 150% year over year sales growth within NYC regionRanked #1 in fitting sales by tripling sales numbers of closest competitor within territoryMultiple Gold Medal recipient of Viega Awarding Excellence Developed and maintained strong engineering relationships Viega specified in engineered design drawings and industrial plant systems. Engineering partners include:Cosentini associates , Syska Hennessy , AKF , JB&B , Stantec , Loring Associates , Glickman, P. A. Collins PE , BR+A , WSP Flack and Kurtz, Arup , T/S Associates , MG Engineering , Hazen & Sawyer , Dagger, School Construction Authority +Provided client, subcontractor, owner and partner project management liaison services partnerships with National Fortune 1000 construction managers :Turner Construction, Lend Lease, Hunter RobertsCreated and executed “lunch and learn” meetings for both engineers and architects Secured and maintain strong distribution through “pull through” marketing Educated Engineers, Building officials, contractors and construction managers via seminars and lunch and learnsSuccessfully negotiated multi-million dollar contracts for high level projects and key accounts including:432 Park Ave, www.432parkavenue.com Sheraton Hotel Times Square, www.sheraton.com/TimesSquare The Westin Grand Central (formally known as The New York Helmsley Hotels) www.westinnewyorkgrandcentral.com W.57th Street Pyramid http://www.durst.org/properties/west-57th-street The International Gem Tower http://www.internationalgemtower.com Trump TowersMadison Square GardenUN Millennium Hotel

Greater New York City Area

• Persistent in achieving and exceeding sales objectives• Surpassed highest sales record in their 45 year history• Bathroom designs featured in Home and Garden, Kitchen and Bath Design News and Bathroom Ideas• Facilitated relationship between contractor and customer in all areas concerning plumbing, heating, stone, and tile • Conceptualized, coordinated, and designed the intricate details within a customers blueprints• Composed numerous analytical reports to provide solutions for various aspects of showroom displays • Collaborated with vendors to increase merchandise profitability• Collaborated with architects, engineers, project managers, and designers providing critical onsite input