Robert Selzler Email & Phone Number

Calgary, AB, CA

Alberta & Arizona

Calgary, Canada Area

Part of the Global Offer and Digital Marketing corporate marketing team.

Canada

Dassault Systèmes (HQ: Velizy, France) the 3DEXPERIENCE Company, provides business and people with virtual universes to imagine sustainable innovations. Its world-leading solutions transform the way products are designed, produced, and supported. Dassault Systèmes’ collaborative solutions foster social innovation, expanding possibilities for the virtual.

Vancouver & Calgary, Canada

• Worked globally across the marketing organization and other departments across the company to evangelize (inspire and convert) the transformation that the Digital Marketing team is undertaking. Encourage their support.
• Increased colleague's understanding and alignment to Digital Marketing campaign strategies and execution, and help them understand the end-to-end digital journey of our buyers and users, and the… Show more
• Increased colleague's understanding and alignment to Digital Marketing campaign strategies and execution, and help them understand the end-to-end digital journey of our buyers and users, and the entire digital.
• Projects managed included: the development of the Social Media Guidelines for the company; and the company-wide global 150-seat implementation of Sprinklr, our new social media publishing and engagement platform. Show.

Vancouver, Canada

• Worked closely with the advocacy marketing leaders across the 11 Dassault Systèmes (3DS) brands, to drive process improvements and the use of digital marketing channels to connect with their users, friends and champions.
• Worked across the global marketing organization to foster and drive user advocacy, including: Directed the development of brand user references (case studies, videos, testimonials, user profiles); Documented social.
• Worked across the global marketing organization to foster and drive user advocacy, including: Directed the development of brand user references (case studies, videos, testimonials, user profiles); Documented social.

Vancouver, Canada

• Dual marketing leadership roles, responsible for both the global marketing of the GEOVIA brand of products and services and the Natural Resources industry solutions marketing for Dassault Systèmes.
• Collaborated with brand/industry executive management team to develop strategic growth plans for brand/industry.
• Led brand's product marketing and GTM plans to bring dozens of new products to market each year.
• Managed a globally distributed marketing team (Canada, Chile, Brazil,… Show more
• Managed a globally distributed marketing team (Canada, Chile, Brazil, UK, South Africa, Russia, Mongolia, India and Australia), creating events and demand generation programs to reach clients & prospects in 140.
• Led rebranding efforts from short-term transitional branding to the complete rebranding to GEOVIA.

Vancouver, Canada

• Dassault Systèmes acquired Gemcom in Jul-2012 creating the brand GEOVIA.**Gemcom produced B2B 3D software & services used by mining enterprises in 140 countries.
• Collaborated with executive management team to develop company strategic growth plans.
• Defined global marketing strategy, annual plan, budget, headcount, and tracking of all marketing metrics and KPIs.
• Transformed marketing at Gemcom into a competitive differentiator for the company, achieving revenue… Show more ** Dassault Systèmes acquired Gemcom in Jul-2012 creating the brand GEOVIA.**Gemcom produced B2B 3D.
• Transformed marketing at Gemcom into a competitive differentiator for the company, achieving revenue growth from $35M in 2007 to over $100M in 2012 (35-40% market share), growing the global marketing team from 1 to 20.
• Led comprehensive company rebranding and product re-positioning initiative, from company logo, to a complete makeover of all collateral and website, and changing product positioning from purely features focused to.

San Mateo, CA

• Macrovision acquired Mediabolic in Jan-2007 for US $43.4 Million. Macrovision was renamed Rovi and is now TiVo.**
• Collaborated with exec. management team to develop strategic growth plans.
• Developed strategic marketing plan and led company's product marketing, corporate marketing and communications, public relations, branding, and customer/partner co-marketing efforts.
• Dramatically increased company visibility: issued 43% more press releases, secured 49 global executive… Show more **Macrovision acquired Mediabolic in Jan-2007 for US $43.4 Million. Macrovision was renamed Rovi and is.
• Dramatically increased company visibility: issued 43% more press releases, secured 49 global executive speaking opportunities, won 19 awards, and increased press coverage by nearly 650%.
• Through dozens of global events and lead generation activities sales captured new customers and grew revenue 162% in FY05, achieving our first profitable year while making huge gains in brand visibility and market share.

Sunnyvale, CA

• Silicon Valley & Shanghai-based product marketing and communications consulting company. Created, executed and managed go-to-market sales and marketing strategies, tactics and measurement for companies seeking domestic.
• ROXIO: provider of the best selling B2C consumer digital media software in the world - Easy Media Creator
• BAE SYSTEMS GeoSpatial eXploitation Products: provider of imagery exploitation and processing applications… Show more Silicon Valley & Shanghai-based product marketing and communications consulting company. Created.
• BAE SYSTEMS GeoSpatial eXploitation Products: provider of imagery exploitation and processing applications for government, B2B enterprise and small-medium business mapping customers
• KUYILAN BIOSOFT: provider of a foundation platform for rapid software development and discovery for pharmaceutical companies, academic research & biotech application ISVs
• I-S-CUBED (iS3): B2B provider of secure cryptographic key management solutions for network connected devices in the financial services, retail and enterprise markets

San Jose, CA

• InnoMedia is a leading venture-backed provider of broadband access IP telephony (VoIP) and video conferencing CPE devices (MTA, gateways/routers, IP Phones, PC peripherals), provisioning servers, software and services.
• Led all product marketing strategies and GTM initiatives, including product packaging, POS, sales tools and partner marketing programs with consumer electronics and PC manufacturers, including Sega (voice enabled the.
• Launched dozens of products, including BuddyTalk VoIP PC software for consumers - before there was Skype.
• Led global marketing communications, PR, advertising and digital marketing, direct marketing, and events. Show less

San Jose, CA

Kenwood Technologies was the new computer peripheral division of Kenwood Corporation, the large Japanese consumer electronics company. On assignment from Zen Research, to lead product marketing and develop strategy, Go-To-Market plan and retail channel launch of their line of True-X™ products for B2C and B2B customers. Developed product positioning.

Cupertino, CA

Zen was an Israel and Silicon Valley-based fabless semiconductor start-up and innovative developer of embedded software and licensor of Multibeam True-X™ technology that enabled high-performance DVD and CD drives. Developed marketing strategy and launched the company and established brand for Zen and True-X technology. This included: product marketing.

Cupertino, CA

• SR. MANAGER, GLOBAL SOFTWARE TECHNOLOGY EVANGELISM (EVANGELISTS, DEVELOPER PRODUCT MARKETING), DEVELOPER RELATIONS DIVISION: 07/94-05/97
• Recruited, motivated and retained global Apple team of 30 direct and matrix-managed Evangelists, Technology ISV Strategic Account Managers, and Group Managers, in a high stress and high pressure developer relations.
• Recruited, motivated and retained global Apple team of 30 direct and matrix-managed Evangelists, Technology ISV Strategic Account Managers, and Group Managers, in a high stress and high pressure developer relations.
• Designed and led Apple’s K-12 ESP VAR (Josten’s Learning, Computer Curriculum Corporation, Encyclopedia Britannica) & Systems Integrator Channel Program to create an alternative sales channel to increase revenues..
• Improved Apple’s position in AEC SMB Markets by 36% and increased market share from 11% to 15% in 1 year. Won corporate “Golden Apple” SMB Market Impact Award and incentive trip. MANAGER, PUBLISHING AND TECHNICAL.

Cupertino, CA

• SR. MANAGER, GLOBAL SOFTWARE TECHNOLOGY EVANGELISM (EVANGELISTS, DEVELOPER PRODUCT MARKETING), DEVELOPER RELATIONS DIVISION: 07/94-05/97
• Recruited, motivated and retained global Apple team of 30 direct and matrix-managed Evangelists, Technology ISV Strategic Account Managers, and Group Managers, in a high stress and high pressure developer relations.
• Recruited, motivated and retained global Apple team of 30 direct and matrix-managed Evangelists, Technology ISV Strategic Account Managers, and Group Managers, in a high stress and high pressure developer relations.
• Designed and led Apple’s K-12 ESP VAR (Josten’s Learning, Computer Curriculum Corporation, Encyclopedia Britannica) & Systems Integrator Channel Program to create an alternative sales channel to increase revenues..
• Improved Apple’s position in AEC SMB Markets by 36% and increased market share from 11% to 15% in 1 year. Won corporate “Golden Apple” SMB Market Impact Award and incentive trip. MANAGER, PUBLISHING AND TECHNICAL.

Milpitas, CA

GE Calma was a leading provider of turnkey provider of 3D CAD/CAM/CAE solutions (software, PC & workstation hardware, services) for global government, B2B enterprises, and small-medium businesses. Product Marketing Manager for a line of 3D mapping, digital terrain modeling, and civil site engineering software products targeted to government agencies.

Ba, Geography

Activities and Societies: Intramural Sports - Hockey, Football

Marketing Management Course

Executive Programs - Graduate School of Business

Stanford Program On Market Strategy For Technology-Based Companies

Continuing Education Executive Programs

Geology/Earth Science, General

Activities and Societies: Rugby Team